Dietitian Boss with Libby Rothschild Libby Rothschild

In this episode of Dietitian Boss, host Libby Rothschild, CEO and founder of Dietitian Boss, delves into the fundamental principles of SEO (Search Engine Optimization) tailored for online dietitians. She emphasizes the importance of SEO in increasing online visibility and attracting clients. Libby covers essential strategies such as keyword optimization, creating high-quality content, and optimizing website structure and speed. She also discusses the significance of off-page SEO, local SEO, and the evolving trends in advanced SEO tactics like voice search and video optimization. For actionable steps and ongoing support, dietitians are encouraged to explore Dietitian Boss's membership, The Library, aimed at empowering business growth through comprehensive marketing strategies.

What you’ll learn from this episode:


The significance of SEO (Search Engine Optimization) for online visibility and client acquisition.
Understanding SEO basics: keywords, search engine algorithms, and content relevance.
Differentiating between short-tail and long-tail keywords and their impact.
Strategies to optimize website content for SEO, including using natural keyword integration.
Technical aspects of SEO: meta tags, headers, and website structure for better indexing.
Importance of site speed, mobile optimization, and user-friendly URLs.
Off-page SEO tactics: building backlinks and leveraging local SEO for geographic targeting.
Creating SEO-friendly content types such as blogs, videos, and infographics.
Metrics and analytics tools to measure SEO success and refine strategies.
Avoiding common SEO pitfalls like black hat practices and duplicate content.
Future trends in SEO: voice search optimization, video SEO, and adapting to AI advancements.

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.



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Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide: Attract Clients in 60 Minutes a Week Using Instagram.

Want to hear client success stories? Review here.

Welcome to the Dietitian Boss podcast! I'm Libby Rothschild, a dietitian boss and CEO. In this episode, I and  Taylor Lile, a registered dietitian and board-certified specialist in sports dietetics. Lile discusses her journey to becoming a dietitian and the challenges she faced along the way. She also talks about the pros and cons of being a sports RD, and how she overcame perfectionism to start and grow her own business.

BIO:

Taylor is a Registered Dietitian and Board Certified Specialist in Sports Dietetics with 11 years of sports nutrition experience working with professional sports including MLB, NFL, NBA G-League, MiLB and EIHL, also with collegiate athletes, the U.S. Army and Gatorade Sports Science Institute. And she is a 2022 World Series Champion. Taylor is the CEO of Taylored for Performance, LLC, a company that is passionate about helping athletes attain longevity in their career by improving their performance through nutrient timing and recovery nutrition.

Taylor enjoys spending time with family and friends, cooking, and traveling the world. You can find Taylor on Instagram at @tayloredforperformance. More on the nutrition support and resources Taylor provides can be found at her website at tayloredforperformance.com

What you’ll learn from this episode:


Rejection is part of the process in any career.
It's important to overcome perfectionism to move forward.
Building relationships is a key part of success in dietetics.
Setting boundaries is essential for work-life balance, especially in sports dietetics.
Starting a business requires strategy and adapting to challenges.

Connect with Taylor:


Instagram: @tayloredforperformance
Facebook: tayloredforperformance
LinkedIn: taylored-for-performance
Website: https://www.tayloredforperformance.com/

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.

Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide Freebie 1st hire.

Download our free guide Start your private practice.

Download our free guide Quit your clinical job.

Want to hear client success stories? Review here.

 

In this episode, join us as we dive into the legal intricacies of dietitian businesses with our special guest Danielle Liss, who also happens to be our team lawyer. We've extracted valuable insights from one of our private calls in the Dietitian Boss Library, where Danielle sheds light on crucial questions about protecting your dietitian business. From understanding state-specific regulations to navigating the fine line between nutrition education and counseling, Danielle provides actionable advice to legitimize your practice. Plus, learn how to market your services effectively without running afoul of legal restrictions on titles and services. Tune in for expert guidance on safeguarding your business and serving your clients ethically and effectively.

What you’ll learn from this episode:


Understand the legal considerations for dietitian businesses
Learn about protected titles and state-specific regulations for dietitians
Explore how to navigate practice exclusivity states and exceptions
Discover strategies for marketing without violating legal restrictions on titles and services
Gain insights into the boundaries between nutrition education and personalized nutrition recommendations

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.

Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide Freebie 1st hire.

Download our free guide Start your private practice.

Download our free guide Quit your clinical job.

Want to hear client success stories? Review here.

     

If you're looking to grow your business as a registered dietitian and create flexibility and freedom in your life, this episode of Dietitian Boss is perfect for you. I'm Libby Rothschild, founder and CEO of Dietitian Boss, and today I'll share tips and strategies to help dietitians maximize their earning potential and build successful careers. We explore various higher-paying dietitian jobs, from negotiating raises in current roles to non-traditional roles like corporate wellness, public health, media, and consulting. You'll learn about negotiating tactics, leveraging professional networks, and exploring high-paying roles such as director of nutrition, chief dietitian, and private practice. I'll also share my personal journey from working as a chief clinical dietitian to starting my own private practice.

What you’ll learn from this episode:


Strategies for negotiating raises and understanding your worth
How to gather data on industry salary standards
Tips for practicing and delivering a confident pitch for raises
Insights into finding higher-paying dietitian jobs
The importance of leveraging professional networks
Exploring high-paying roles like director of nutrition, chief dietitian, and private practice owner
Non-traditional roles such as corporate wellness, public health, media, and consulting
The benefits of private practice and setting your own rates
Steps to start and market your own dietitian business
Tips for building a strong online presence and continuously updating your skills

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.

Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide Freebie 1st hire.

Download our free guide Start your private practice.

Download our free guide Quit your clinical job.

Want to hear client success stories? Review here.

 

In this episode of Dietitian Boss, Libby Rothschild, CEO and Dietitian Boss, introduces her new book, "Virtual Private Practice: A Guide for Dietitians." Libby shares insights on the book’s creation, her launch strategy, and how it aims to empower dietitians with actionable steps for building a flexible and fulfilling business. The book is designed to help dietitians navigate private practice, providing a clear roadmap, practical advice, and inspiring stories. Tune in to learn more about the book and how it can help you achieve your business goals.

What you’ll learn from this episode:


Steps to grow your business as a registered dietitian
The importance and process of launching a book
Key components and structure of the book "Virtual Private Practice: A Guide for Dietitians"
Marketing strategies for dietitians in private practice
How to leverage business skills to create a flexible lifestyle
Behind-the-scenes details on the formatting and publishing process through Kindle Direct Publishing (KDP)
Launch strategies using email lists and brand building
Tips for overcoming roadblocks like perfectionism in business

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.

Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide Freebie 1st hire.

Download our free guide Start your private practice.

Download our free guide Quit your clinical job.

Want to hear client success stories? Review here.

Welcome to the Dietitian Boss podcast! I'm Libby Rothschild, a dietitian boss and CEO. In this episode, I share insights on growing your dietitian business. Today, I'm excited to interview Abigail Keeso, Practice Better's Chief Growth Officer and co-founder of That Clean Life. Abigail and I discuss how AI is revolutionizing dietetics by saving time and improving clinical decision-making. We dive into AI's applications in charting, patient education, and marketing, while emphasizing the importance of using HIPAA-compliant AI tools. We also explore the benefits of using an all-in-one EHR like Practice Better.

BIO:

Abigail Keeso is Practice Better’s Chief Growth Officer and co-founder of That Clean Life. While working at a pediatric hospital as a registered nurse, Abigail started healthy eating challenges and curating meal plans for fellow nurses during long shifts. This quickly caught fire, turning into a passion project that eventually became That Clean Life, a nutrition planning tool designed specifically for health and wellness professionals. That Clean Life was acquired by Practice Better last year.

What you’ll learn from this episode:


Explanation of what AI is and why it's important for dietitians.
Ways AI can be used to streamline tasks, save time, and improve clinical decision-making.
Examples of AI being used for clinical decision-making, such as predicting sepsis and detecting rare immune diseases.
Importance of using HIPAA-compliant AI solutions.
Features like AI dictation and AI charting assistant to help dietitians save time and enhance their workflow.
How these tools can help dietitians complete charting faster, save time, and potentially increase earnings.
Using AI to write social media posts, blog content, and newsletters.
Tips on making AI-generated content sound more personalized and unique.
Benefits of using an all-in-one EHR that embraces AI, such as Practice Better.
How integrating AI into your practice can save time and money.
Advice on choosing the right EHR and ensuring it's HIPAA-compliant.
How AI can support client education by enriching nutrition plans with health insights.
Creating courses, membership subscriptions, and other forms of passive income using AI.
Examples of how dietitians are successfully building programs and generating recurring revenue.

Connect with Abigail:


Instagram: https://www.instagram.com/abigailkeeso/ 
Twitter / X: https://twitter.com/abigailkeeso 
Substack: https://abigailkeeso.substack.com/ 
LinkedIn: linkedin.com/in/abigailkeeso

Connect with Libby:


Instagram: @libbyrothschild | @dietitianboss 
YouTube: Dietitian Boss

Are you ready to get support? Team Dietitian Boss offers support to help you start, grow and scale your private practice. Book a call to learn more about what options we offer to help you based on your stage of business.

Join our membership The Library HERE

Want to learn how to create passive income? Download our free 5 steps guide here.

Download our free guide Freebie 1st hire.

Download our free guide Start your private practice.

Download our free guide Quit your clinical job.

Want to hear client success stories? Review here.