Pursuing Private Practice Jennifer McGurk

Check out Dietitian Business School at www.dietitianbusinessschool.com!
 

We’re kicking off 2022 with our traditional special podcast series to catch up with former podcast guests and hear about what they’ve been up to and lessons they’ve learned in the past year. So often, we set big goals and make plans, and then everything changes! This episode is the first one in the 2022 series. 
In this episode, we talk about gaining new experiences to build your business. Each of our guests, Dawn Lundin, Stephanie Dorfman, and Courtney Vickery, had different experiences throughout the course of 2021 that they used to build their businesses in new ways. 
I’m so excited for you to hear these three stories!
For more information, visit https://www.pursuingprivatepractice.com/113
Dietitian Business School is a membership for dietitians that are growing a private practice and beyond! You’ll be joining a powerful group of dietitians who believe in a non-diet way of counseling. 
There’s a collective energy among this group of dietitians rebelling against the dietitian “norm” to build a business and make money with a weight-inclusive approach to health. We do it differently, we'll show you how!
Dietitian Business School includes business education and training, group coaching and group supervision, self-care, accountability, and community all in one. 
We encourage you to lean into the uncertainty and challenge yourself to do things for your business that will truly create change for you as a business owner. Come hang out with dietitians who will inspire you.

Happy new year! This podcast episode is my personal business report for 2021, and it has a lot to do with what’s going on in my life right now. I’m so excited to share!
In the next few months, we will be airing a series of interviews with previous guests updating us on their past year. I wanted to kick off this series with my own personal update.
I share all of this with the goal in mind to be an inspiration and to share openly and transparently both the wins and the struggles of this past year. 
Some of the topics discussed include:
2021 was both the best and worst year of my life with many high highs and low lows The long term effect of 2020 Growing the Pursuing Private Practice team Creating a CEO job description for myself and sticking to it How we are revamping Dietitian Business School For more information, visit https://www.pursuingprivatepractice.com/112
SHOW SPONSOR
Mark your calendar for Thursday, January 13th at 12:00pm ET. The Pursuing Private Practice team is ready to absolutely change your business in this 90 minute free training! Not only will this training deliver immense value to you, but it’s also worth 1.5 CEUs if you attend live! We will be talking about business strategy, depending on what stage of business you are in. You will create a business plan for yourself based on this stage of business. Sign up to join us for FREE 1.5 CEUs at www.pursuingprivatepractice.com/businessplan2022

Here at Pursuing Private Practice, we are celebrating the holiday season! We know the holidays can bring up so many emotions, and we are wishing each of you all the self care and peace during this holiday season.
I wanted to take a second to talk about coasting in your business during the holidays. December is a time to coast as much as possible (at least that’s my own belief!). The reason for that is because there are so many other things going on in our lives that need extra attention: gift buying and giving, socializing, different routines, shifting childcare, etc. We cannot do all the things, and December is the perfect time to give yourself a break when it comes to your business growth.
Some of the topics discussed include:
What is coasting? Ideas for cutting back on your workload How business impacts other areas of life The negative feelings around coasting How to know when it’s time to stop coasting For more information, visit https://www.pursuingprivatepractice.com/111
SHOW SPONSOR
Are you feeling burnt out and resentful of your private practice? In this free 3-part video series, you will learn: what self-care means to you and WHY it's so important, how to set financial boundaries so that you never undervalue your worth, and how to identify your own personal triggers in difficult situations so that you can know how to move forward when you feel stuck. Sign up at https://pursuingprivatepractice.com/selfcare/

This episode with Carly Marenna is so inspiring!
Carly is making big moves in her business and challenging herself to do things differently. We talk a lot about how scary it is to start a business, and Carly shares some insight around this topic that I believe will help many of you.
If you are looking for a dose of inspiration (along with a little bit of tough love that you can do challenging things!) this is the episode for you!
Some of the topics discussed include:
Starting a private practice from scratch with no connections in the field or in your area Feeling fear and anxiety in business The energetics of success For more information, visit https://www.pursuingprivatepractice.com/110
SHOW SPONSOR
Congrats on starting a private practice! I bet you’re so excited, but if you’re feeling overwhelmed with all of the advice coming at you from all over the place--I get it!
You can sign up for a free business plan roadmap that takes you through the key steps to start a business so you can focus on what really matters and leave the rest behind (like setting up an expensive LLC!): https://www.pursuingprivatepractice.com/join 

This conversation has been a long time coming! I’ve been a huge plan of Amy Plano’s for a long time. It is such an honor to have her on the podcast. 
Amy is so passionate about helping dietitians figure out how insurance works within their private practices. We talk a lot about the challenges of accepting insurance in your private practice. We often hear about the positives of accepting insurance, but I wanted to have a very honest conversation with Amy about the challenges too, and she delivers! Amy gives so much great advice in this episode.
Some of the topics discussed include:
Creating systems to streamline the insurance process Setting boundaries in your business Money mindset Reimbursement rates For more information, visit https://www.pursuingprivatepractice.com/109
Looking to grow your business?
Most dietitians have no idea how to actually market themselves and their business when they first start out. They just throw things out to the world, without any official strategy in place. 
This marketing bootcamp will give you 3 fundamental marketing strategies to get at least 3 new clients to your business: https://pursuingprivatepractice.com/challenge