47 episodes
Energize Your Online Business Circuit Sales System
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- Business
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5.0 • 16 Ratings
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Are you sick of the stress, chaos, and risk of trying to keep up with the next big thing in digital marketing? And what about the confusion of trying to scale, build a team, and still try to make sure your business is worth the effort it takes to run it?
You are not alone.
Join Nicki Krawczyk, a 20-year marketing veteran and owner of a multi-seven-figure-per-year digital training company and her co-host Kate Sitarz as they bust through the online business industry echo chamber to talk about how to make consistent, predictable sales and how to scale your business with simple and stress-free systems.
Subscribe to be the first to hear new episodes every other Tuesday!
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42. How to Hire Copywriters & Other Freelancers
I think most business owners would admit to feeling overwhelmed or confused when it comes to hiring freelancers—especially when it’s a freelance area that you are not adept at yourself. And messaging is one of those areas you might be looking to outsource to make sure you’re communicating effectively with your audience (just a minor detail, right?).
But how can you make sure you end up with a stellar copywriter that can elevate your copy as much as possible? In this episode, we’re talking you through the process that will make sure you hire the *right* resource for your team. And the best part? This is applicable to any kind of freelancer you might need to work with, whether it’s developers, graphic designers, or Meta ads managers!
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Mentioned on this Episode
Your Seamless System for Narrowing Your Applicant PoolWriting Your Own Copy? Why You Should Hire a Copywriter Sooner Than LaterCopywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business
Related Links
You Can Benefit from Hiring a Copywriter Sooner Than You Think…10 Must-Use Marketing Messaging Strategies to Turn Leads to Customers6 Ways to Know When It’s Time to Hire for Your Small Business
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41. 45 Days to 6 Figures - Felicia's Story
The “everybody’s-doing-it” marketing tactics can work…until they don’t. And when Circuit Sales System student Felicia noticed buyers becoming more cautious and taking longer to convert, she knew she needed to find a different way of selling.
Not only did flipping on her Circuit allow her to create a six-figure launch in 45 days (!!), it also meant she could focus more on the people already in her community. In this episode, Felicia shares all the benefits she’s enjoying from having a predictable sales model and reminds us why building the right mindset is just as important as the strategy piece.
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Mentioned on this Episode
Listen to Nicki’s interview on the Hi Felicia podcast: How To Create Smart, Predictable Income in 2024Felicia’s website: www.feliciaromero.comFollow the Hi Felicia podcast on Apple or SpotifyFollow Felicia on Instagram
Related Links
How to Create Genuine Urgency in Sales—Without Alienating CustomersThe Big Problems With Live Launching & EvergreenTop 4 Books for Online Course Creators and EntrepreneursCase Study: Hitting $55,000 in Sales in Under 3 Months—Without Ads or Promotion
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40. Writing Your Own Copy? Why You Should Hire a Copywriter Sooner Than Later
Let’s face it, writing isn’t everyone’s forte. And when it comes to crafting your business’s messaging, facing such an important task can feel pretty daunting. If writer’s block has you in its grip, you might have decided to seek help from an expert copywriter. But when is the right time to bring them on board?
In this week’s episode, Nicki and Kate (with 30+ years of copywriting experience between them!), discuss how you could end up running into trouble if you leave it too late to hire a copywriter. Listen in to find out the best time to involve a copywriter for maximum impact and the kinds of projects you can expect them to help you with.
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Mentioned on this Episode
Browse our listing of highly trained, experienced copywriters Ep. 42 How to Hire Copywriters & Other Freelancers (Coming soon!)
Related Links
You Can Benefit from Hiring a Copywriter Sooner Than You Think…10 Must-Use Marketing Messaging Strategies to Turn Leads to CustomersA Dynamite Marketing Messaging Is the Key to Your Audience Taking Action
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39. When Should You Start Selling Your Online Course?
Our brains are wired to avoid any situations that lie outside our comfort zone. And if it had its own way, it would happily keep us on our sofa eating Cheetos all day instead of achieving the things we dream of. So if you’re waiting for the momentous day when you’re going to feel “ready” to launch your online course…we have some bad news for you: It’s not coming.
A lot of entrepreneurs (especially those with perfectionist tendencies) tend to hold back on selling their valuable courses, thinking they need to finish every module and get everything “just right”. Yes, there are some things you *must* have in place before you start selling. But Nicki and Kate are here to give you a gentle (but firm) nudge to let go of that perfectionism and put your course out into the world sooner than you might think!
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Mentioned on this Episode
Microsoft Clarity
Related Links
Why You Need to Give Your Customers Deadlines4 Lessons Learned from Starting a BusinessBest Platform to Host an Online CourseBest Software to Create an Online Course
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38. You're Going to Want to Hire This Business Strategist - with Jessica Lackey
There’s a lot of pressure on entrepreneurs to be doing All. The. Things. “Are you on this new social platform yet?”, “When are you live launching your course?”, “You need to write a book to build authority!” But let’s not forget that we’re humans—we’re not designed to be machines.
With a background in corporate leadership, Jessica Lackey knows what it’s like to be forced into hustle culture. Now, she’s combining her deep experience in consulting, leadership, and coaching to help businesses grow without sacrificing wellbeing. Listen in to our chat with Jessica for valuable tips on how to make sure your business’s processes are working *for* you when building the business you envision.
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Mentioned on this Episode
Visit Jessica’s WebsiteFollow Jessica on LinkedInFollow Jessica on Instagram
Related Links
6 Ways to Know When It’s Time to Hire for Your Small BusinessThe First Step to Hiring the Right Person for Your TeamCase Study: Prioritize Your Health and Profitably Run a BusinessHow to Avoid Business Freakouts and Solve Any ChallengeWork on Your Business, Not in Your Business
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37. This New York Times Bestselling Author Uses a Circuit to Sell Her Course - Ruth's Story
I think it’s safe to say that Circuit Sales System student Ruth Soukup wears a LOT of hats—New York Times bestselling author, (serial) entrepreneur, blogger, podcaster, product creator, and CEO of her company, Ruth Soukup Omnimedia…Phew! Is there anything this lady *can’t* do?!
But when Ruth started her first blog, Living Well, Spending Less, back in 2010, she hadn’t even planned on starting a business. In just three years, she’d made enough to retire her husband—talk about hitting the ground running! Now, with her robust, three-brand business, she’s still going gangbusters. In this episode, we hear how Ruth is using a Circuit to elevate her sales and bring the *right * people in front of her offers.
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Mentioned on this Episode
Explore Ruth’s brands and products:
Elite Blog Academy®Living Well Spending Less®ThinliciousDo It Scared®Living Well Planner®
Visit Ruth’s Instagram Page
Related Links
From 4 Years of Live Launching to Consistent Revenue, Less Stress, and More Time – Emma Kate’s StorySwitching From Live Online Course Launching to Selling on AutopilotMaking Daily Sales on Her Way to 7 Figures—Natali’s Story
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Customer Reviews
Massive Value
I’ve listened to every episode of this podcast so far and am also enrolled in the Circuit Sales System. Both have leveled up my skills, strategy, and mindset as an entrepreneur in a major way. I love how the podcast is super focused on serving the audience well. The CSS program has far exceeded my expectations and catalyzed my growth. Thank you!
Amazing Podcast!
Energize Your Online Business is a great resource for online business owners. Can’t wait to continue to get great content and learn from the hosts!
Straight to Business
I love how the hosts get straight into it and leave out all unhelpful commentary.
All anecdotes actually serve listeners! This feels like it’s always chock full of information AND strategic and applicable tools I can implement today or stick on my back burner for the next season of my life. Thank you!