50 episodes

Are you sick of the stress, chaos, and risk of trying to keep up with the next big thing in digital marketing? And what about the confusion of trying to scale, build a team, and still try to make sure your business is worth the effort it takes to run it?


You are not alone.


Join Nicki Krawczyk, a 20-year marketing veteran and owner of a multi-seven-figure-per-year digital training company and her co-host Kate Sitarz as they bust through the online business industry echo chamber to talk about how to make consistent, predictable sales and how to scale your business with simple and stress-free systems.


Subscribe to be the first to hear new episodes every other Tuesday!

Energize Your Online Business Circuit Sales System

    • Business
    • 5.0 • 16 Ratings

Are you sick of the stress, chaos, and risk of trying to keep up with the next big thing in digital marketing? And what about the confusion of trying to scale, build a team, and still try to make sure your business is worth the effort it takes to run it?


You are not alone.


Join Nicki Krawczyk, a 20-year marketing veteran and owner of a multi-seven-figure-per-year digital training company and her co-host Kate Sitarz as they bust through the online business industry echo chamber to talk about how to make consistent, predictable sales and how to scale your business with simple and stress-free systems.


Subscribe to be the first to hear new episodes every other Tuesday!

    45. Using a Circuit to Power Membership Sales - Fiona's Story

    45. Using a Circuit to Power Membership Sales - Fiona's Story

    “Ugh, I have *nothing* to wear!” *Stares at closet full of clothes* It’s a daily struggle many women are familiar with and a problem Circuit Sales System student Fiona was determined to solve. After leaving her accounting career to pursue her love for fashion, Fiona made it her mission to empower women to feel inspired by the outfits staring back at them each morning. 


    Thanks to her Circuit, Fiona no longer has to rely on live launches to sell her offer and can enjoy a more steady stream of income. Listen in to Fiona’s interview to discover the positive impact Fiona’s Circuit has had on her conversion rate and how it’s driving her membership sales to new heights!


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    Mentioned on this Episode


    Style Liberation

    Related Links


    Why an Automated Sales Process is a Complete Game-Changer for BusinessSwitching From Live Online Course Launching to Selling on AutopilotCase Study: Live Launch or Evergreen Launch? This Entrepreneur Does Both

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    Get the Free Sales System Course >>

    • 21 min
    44. How to Reject a Customer Request-Without Rejecting the Customer

    44. How to Reject a Customer Request-Without Rejecting the Customer

    However much autonomy you enjoy as a digital business owner, you’re still heavily dependent on one group of people: your customers. And every time a customer gives feedback on your product or service, it’s a valuable opportunity to build your relationship even further and revisit your existing offer.


    But when you’ve poured your heart and soul into creating your offer, receiving feedback and additional requests can feel like a bitter pill to swallow at first. And so today’s episode is all about how to address customer requests gracefully, no matter what your knee-jerk response may be. Tune in to discover why taking a step back and evaluating requests objectively can reveal important insights into your customers’ behavior, preferences, and unmet needs.


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    Related Links


    How to Prevent Buyer’s Remorse for Your Online CourseObjection Handling: What Prospects Really Mean by “I Can’t Afford It”6 Ways to Know When It’s Time to Hire for Your Small Business

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    Get the Free Sales System Course >>

    • 24 min
    43. Online Course Launch Failed? Here's What to Do Next

    43. Online Course Launch Failed? Here's What to Do Next

    This podcast episode might just take you by surprise a little bit. The topic? Live launching. Yes, you heard that right. Despite our well-documented skepticism towards live launching, we still acknowledge that live launching is a very prevalent tactic that most business owners try … until it fails.


    The trouble is, live launches are a high-stakes game. And for some entrepreneurs, the risk can be as high as gambling away six months or even a year’s worth of income on a single throw of the dice. So if a launch fails, how do we recover? Instead of making decisions out of desperation (and risking long-term damage to your business), it’s important to see it as an opportunity to learn. Join Nicki and Kate as they explore what a failed launch can teach you about your business, your audience, and yourself.


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    Mentioned on this Episode


    Combining Live Launching with a Circuit – Carina’s Story

    Related Links


    This New York Times Bestselling Author Uses a Circuit to Sell Her Course – Ruth’s StoryLive Launching TipsHow To Sell Your Product Online…Without Live Launching or EvergreenFrom 4 Years of Live Launching to Consistent Re

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    Get the Free Sales System Course >>

    • 25 min
    42. How to Hire Copywriters & Other Freelancers

    42. How to Hire Copywriters & Other Freelancers

    I think most business owners would admit to feeling overwhelmed or confused when it comes to hiring freelancers—especially when it’s a freelance area that you are not adept at yourself. And messaging is one of those areas you might be looking to outsource to make sure you’re communicating effectively with your audience (just a minor detail, right?).


    But how can you make sure you end up with a stellar copywriter that can elevate your copy as much as possible? In this episode, we’re talking you through the process that will make sure you hire the *right* resource for your team. And the best part? This is applicable to any kind of freelancer you might need to work with, whether it’s developers, graphic designers, or Meta ads managers!


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    Mentioned on this Episode


    Your Seamless System for Narrowing Your Applicant PoolWriting Your Own Copy? Why You Should Hire a Copywriter Sooner Than LaterCopywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business

    Related Links


    You Can Benefit from Hiring a Copywriter Sooner Than You Think…10 Must-Use Marketing Messaging Strategies to Turn Leads to Customers6 Ways to Know When It’s Time to Hire for Your Small Business

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    Get the Free Sales System Course >>

    • 35 min
    41. 45 Days to 6 Figures - Felicia's Story

    41. 45 Days to 6 Figures - Felicia's Story

    The “everybody’s-doing-it” marketing tactics can work…until they don’t. And when Circuit Sales System student Felicia noticed buyers becoming more cautious and taking longer to convert, she knew she needed to find a different way of selling.


    Not only did flipping on her Circuit allow her to create a six-figure launch in 45 days (!!), it also meant she could focus more on the people already in her community. In this episode, Felicia shares all the benefits she’s enjoying from having a predictable sales model and reminds us why building the right mindset is just as important as the strategy piece.


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    Mentioned on this Episode


    Listen to Nicki’s interview on the Hi Felicia podcast: How To Create Smart, Predictable Income in 2024Felicia’s website: www.feliciaromero.comFollow the Hi Felicia podcast on Apple or SpotifyFollow Felicia on Instagram

    Related Links


    How to Create Genuine Urgency in Sales—Without Alienating CustomersThe Big Problems With Live Launching & EvergreenTop 4 Books for Online Course Creators and EntrepreneursCase Study: Hitting $55,000 in Sales in Under 3 Months—Without Ads or Promotion

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    Get the Free Sales System Course >>

    • 42 min
    40. Writing Your Own Copy? Why You Should Hire a Copywriter Sooner Than Later

    40. Writing Your Own Copy? Why You Should Hire a Copywriter Sooner Than Later

    Let’s face it, writing isn’t everyone’s forte. And when it comes to crafting your business’s messaging, facing such an important task can feel pretty daunting. If writer’s block has you in its grip, you might have decided to seek help from an expert copywriter. But when is the right time to bring them on board?


    In this week’s episode, Nicki and Kate (with 30+ years of copywriting experience between them!), discuss how you could end up running into trouble if you leave it too late to hire a copywriter. Listen in to find out the best time to involve a copywriter for maximum impact and the kinds of projects you can expect them to help you with.


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    Mentioned on this Episode


    Browse our listing of highly trained, experienced copywriters Ep. 42 How to Hire Copywriters & Other Freelancers (Coming soon!)

    Related Links


    You Can Benefit from Hiring a Copywriter Sooner Than You Think…10 Must-Use Marketing Messaging Strategies to Turn Leads to CustomersA Dynamite Marketing Messaging Is the Key to Your Audience Taking Action

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    Get the Free Sales System Course >>

    • 26 min

Customer Reviews

5.0 out of 5
16 Ratings

16 Ratings

JaxRP ,

Massive Value

I’ve listened to every episode of this podcast so far and am also enrolled in the Circuit Sales System. Both have leveled up my skills, strategy, and mindset as an entrepreneur in a major way. I love how the podcast is super focused on serving the audience well. The CSS program has far exceeded my expectations and catalyzed my growth. Thank you!

playz659403 ,

Amazing Podcast!

Energize Your Online Business is a great resource for online business owners. Can’t wait to continue to get great content and learn from the hosts!

KaitlinChristineBurke ,

Straight to Business

I love how the hosts get straight into it and leave out all unhelpful commentary.
All anecdotes actually serve listeners! This feels like it’s always chock full of information AND strategic and applicable tools I can implement today or stick on my back burner for the next season of my life. Thank you!

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