Evergreen Marketing (formerly CarrotCast)

Carrot.com Podcasts
  • 4.9 (341)
  • INVESTING
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If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact. Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/podcast - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. *Formerly known as the CarrotCast Podcast

  1. The Future of Off-Market Deals (Why Email Blasts Are Dying) w/ Bobby Suarez

    APR 28

    The Future of Off-Market Deals (Why Email Blasts Are Dying) w/ Bobby Suarez

    Email blasts are dying- here’s what’s replacing them in real estate deals. In this episode, I sat down with Bobby Suarez to break down how the off-market real estate game is changing- and what’s actually working right now. We got into why outbound tactics like email blasts and cold outreach are becoming less effective, and how inbound marketing, brand, and buyer experience are taking over. Bobby is spending $50K–$70K a week on marketing and has built a business that runs without him day-to-day. But what stood out most wasn’t the spend- it was how intentional he is about efficiency, culture, and building systems that compound over time. If you want to scale your deal flow and stop chasing every lead manually, this episode will shift how you think. --------------------- Instagram: Bobbysuarez and rezzieoffmarket --------------------- ➨Our Evergreen Marketing Podcast: https://plnk.to/Carrot ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I --------------------- Quotes from the Episode: “I wanted to build something big enough where it runs without me.” “Buyers are tired of getting spammed with deals that don’t match what they want.” --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    42 min
  2. The Smartest Real Estate Strategy for 2026 (Creative Finance Explained) w/ Chris Prefontaine

    MAR 31

    The Smartest Real Estate Strategy for 2026 (Creative Finance Explained) w/ Chris Prefontaine

    Creative finance lets you close more deals, even when the market shifts. In this video, I sit down with Chris Prefontaine to break down exactly how creative finance works in today’s market- and why it’s one of the most powerful ways to build a real estate business that actually scales. We walk through seller financing, subject-to deals, and lease purchases with real examples, plus how to structure deals that create long-term income instead of one-off paychecks. If you're tired of chasing transactions and want more control, more flexibility, and better margins… this is the shift you need to understand. --------------------- ➨Our Evergreen Marketing Podcast: https://plnk.to/Carrot ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I --------------------- Quotes from the Episode: “I don’t care what the market does—creative finance lets you win anyway.” “If you solve the seller’s problem first, the deal structure becomes obvious.” “You don’t need 50 deals a year—just a few great ones done right.” ------------------- References and Mentions: Smart Real Estate Coach Real Estate on Your Terms (Chris Prefontaine) Never Split the Difference (Chris Voss) Carrot CRM Creative Financing Real Estate Association (CFREA) Shoe Dog (Nike story) --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    31 min

  3. 12/02/2025

    7x ROI From Mailing Inheritance Leads with Micah Nicholes

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    50 min
  4. He Closes 20+ Deals a Month with Leads Most Investors Throw Away

    11/18/2025

    He Closes 20+ Deals a Month with Leads Most Investors Throw Away

    Most investors miss these deals—here’s how Rich turns “trash leads” into big profits. Most wholesalers toss leads that don’t fit the typical model. But Rich Wonders figured out how to close over 20 deals a month from the same “dead leads” most people ignore. In this episode, I dive deep into Rich’s unique novation strategy, how he qualifies sellers, why small towns are goldmines, and what he does differently to make sellers love the process. If you’re tired of chasing cold leads or spending more than you make on PPC, this convo will change the game. I’m all about helping you build a business of freedom and impact—and Rich is living proof it’s possible when you simplify, systematize, and focus on what actually works. --------------------- Quotes from the Episode: "Simple scales, fancy fails. I’ve built everything around that." "We close 20 to 30 deals a month with leads most people throw away." "You don’t have to remodel—just deliver the result on a silver platter." --------------------- References and Mentions: novationjv.com Novation King on Instagram & YouTube Brent Daniels / TTP PropStream Think and Grow Rich Outwitting the Devil The Screwtape Letters --------------------- Chapters: 00:00 – Intro: Turning Trash Leads into Deals 01:10 – Meet Rich Wonders + Why This Episode Matters 03:30 – The Power of Follow-Up: Over Half of Rich’s Deals 06:00 – How Rich Closes 20–30 Deals a Month 08:45 – Rich’s First Real Estate Flop + Lessons Learned 14:10 – From Selling Vacuums to Building a Real Estate Machine 18:20 – The Turning Point: Getting Back on Track 22:05 – Where Rich Gets His Leads (Hint: Other Wholesalers) 26:00 – What Makes a “Trash Lead” Profitable 28:45 – Small Towns = Big Opportunity 32:15 – Rich’s 3-Phase Sales Strategy Explained 36:00 – What Sets His Novation Model Apart 40:20 – Lead Qualification: Who’s a Fit for Novations? 43:40 – Comping & Making Offers (No Rehab Needed) 49:20 – Why His Model Is Built to Scale 54:00 – Red Flags: When Novations Might Not Work 57:20 – Silver Platter Strategy: Positioning with Sellers 1:01:15 – Seller Psychology & Frame Control Tips 1:05:40 – Real Sales Feedback: What His Team Gets Wrong 1:09:00 – Positioning vs. Chasing: Making Sellers Want You 1:13:30 – Fire Round: Book Recs, Advice, and What Drives Rich 1:20:15 – Final Thoughts + How to Partner with Rich --------------------- ➨Our Evergreen Marketing Podcast: https://plnk.to/Carrot ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    49 min
  5. How to Maximize ROI on Inbound Leads for Wholesaling Real Estate w/ James Heartquist

    11/04/2025

    How to Maximize ROI on Inbound Leads for Wholesaling Real Estate w/ James Heartquist

    Most investors are spending time & money on inbound leads without realizing how much money they’re leaving on the table by not making the most of each one. James Hartquist, investor and one of the brains behind Property Leads, has seen what works — and what doesn’t — across thousands of real estate investors' businesses nationwide. In this conversation with Carrot’s Brady Winder, James breaks down exactly how to maximize ROI from every lead source, how long to stick with a marketing channel before calling it quits, and the follow-up systems top investors use to turn 92% of unresponsive leads into real conversations. You’ll also learn how to stay out of “spam-likely” purgatory, the right budget to actually get a deal, and why integrity and speed-to-lead are the ultimate sales advantages. Listen in!   Mentioned in This Episode:   Find Property Leads in the Carrot Marketplace: https://marketplace.carrot.com/services/property-leads-pay-per-lead/   Free Caller Registry: https://freecallerregistry.com   Get the free follow-up sequence: https://docs.google.com/spreadsheets/d/1VYTWkSxNIuDjCD4pi1sRDMvCK6xtBLl8pwvbn8fWgb8/edit?usp=sharing   Key Quotes:   “If you’re going to wholesale it, just tell them. Make offers with integrity and fully intend to do what you say.”   “The investors that win call within 30 seconds. Be the person that’s hard to beat to the deal.”   “Every lead source works — if you work it long enough to fix the bottlenecks.”   “You can’t save your way to your first deal. You’ve got to fund your marketing and go all in.”   “People think honesty kills deals, but it actually builds more trust and gets you more contracts.” ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    41 min

  6. 10/21/2025

    Creative Ways to Target Lead Lists That Most Investors Aren't Doing with Burton Alicando

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

    51 min
  7. "Double-Dip" Wholesaling on Free House Seller Leads w/ Ryan Zolin

    10/07/2025

    "Double-Dip" Wholesaling on Free House Seller Leads w/ Ryan Zolin

    You’ve heard the myth that there are no deals left on the MLS — or that you need a giant budget to compete. But what if the real opportunity is playing both sides of the deal? Today, we hear how Ryan Zolan turned on‑market listings into dual‑paying transactions, leveraging his real estate license to represent himself and collect both agent commission and a wholesale margin. You’ll walk away with the exact filters, pitch scripts, and mindset shifts he used to scale 3–5 deals per month (and sometimes more). If you're ready to stop chasing deals and start structuring win‑win offers the others can’t see, this is a must‑listen. Mentioned in this episode: Agent/Investors: https://www.agentinvestors.com/ Ryan's Skool Community: https://www.skool.com/agentinvestors Traction by Gino Wickman Think and Grow Rich by Napoleaan Hill Outwitting the Devil by Napoleaan Hill One to Many by Jason Fried Extreme Ownership by Jocko Willink & Leif Babin  ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    43 min
  8. $300k/yr Wholesaling 80 SEO leads/Mo w/ Lisa Martinez

    09/23/2025

    $300k/yr Wholesaling 80 SEO leads/Mo w/ Lisa Martinez

    Most people want to go FT in RE in 6 months, but real, sustainable wholesaling success takes time, consistent effort, and mastering a few skills. After spending years cold‑calling, testing outbound channels, and messing with ads, Lisa built a wholesaling business in Houston, averaging 80 high‑quality inbound leads per month, mostly from SEO, while keeping marketing spend low. She shares how she did it, from making her website credible, getting serious about content, leveraging backlinks, and setting expectations right so she wouldn’t burn out. We also talk about her wild story of leaving real estate and giving it a second shot! Enjoy!   Mentioned in this episode: Lisa's Carrot site: https://www.txcashhomebuyers.com/ Rhino Rank — link‑building company Lisa used for backlink insertions and guest posts. http://rhinorank.com AHrefs — SEO tool Lisa used for keyword research & finding related terms. https://ahrefs.com - or use Carrot's built-in keyword explorer! Google My Business — used as part of local SEO strategy. https://www.google.com/business/ Books: Traction by Gino Wickman — a book that changed Lisa’s mindset around business systems.   Key Quotes “Most people they put like a short time frame on themselves … but it takes time … give yourself five, seven, you know, even ten years.” “My team is pretty small … all our leads are inbound through SEO.” “It was scary … I did want to quit a lot of times throughout this whole process, but now it’s like … I already know so many things that I didn’t before.” ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    44 min
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4.9
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341 Ratings

About

If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact. Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/podcast - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. *Formerly known as the CarrotCast Podcast

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