Facts Not Feelings with Brooke C. Furniss BZ Consultants Group
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- Business
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Every week, BZ Consultants Group's Founder/President, Brooke C. Furniss, differentiates facts from feelings. As it is imperative to surround oneself with people smarter than yourself, experts from their respective fields will be stopping by so we can learn, grow, and move this auto industry forward. Sit back, grab your beverage of choice, and let's continue to set the precedence of facts not feelings! Connect with me at https://bzconsultantsgroup.com/
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Data Privacy: Innovation or Barrier in Auto?
🚗💡 Episode Overview:Welcome to another compelling episode of "Facts Not Feelings." Join host Brooke Furniss as she dives into the vital topic of consumer data privacy in the automotive industry with experts Boyd Stough, Tom Kline, and Zach Billings. Explore the complexities of data privacy laws, their impact on innovation, and how compliance can be turned into a strategic business advantage.🔍 What You'll Learn:The Importance of Data Privacy Compliance: Understand why robust data privacy pract...
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Skyrocket Profits: Auto Tech & Vendor Tactics 🚀
Join us in this dynamic episode of "Facts Not Feelings" as host Brooke Furniss and guest Giancarlo Montenegro, Director of Marketing Technology at Castle Automotive Group, dive deep into the transformative impact of technology in the automotive industry. Explore crucial topics such as the importance of vendor agnosticism, the significant costs associated with slow adoption of new technologies, and practical strategies for integrating cutting-edge innovations.👉 Key Highlights:Vendor Neutrality...
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🚗 Boost ROI: Marketing Secrets for Car Dealers
Join Brooke Furniss and leading industry experts Zach Billings, Co-Founder of Wikimotive, Jason Monaghan, Head of Performance at Wikimotive, and Patrick Downes, Director of Digital Marketing at Ruge’s Auto Group at the Digital Marketing Strategies Conference (DMSC) for a groundbreaking panel discussion that unveils cutting-edge marketing strategies designed to elevate car dealership profitability. This episode of 'Facts Not Feelings' explores innovative approaches to automotive marketing that...
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Revamp Auto Insurance: Discover Check My Driver!
Join us in this groundbreaking episode of "Facts Not Feelings" as Darin Yeomans and Justin Silver from Check My Driver illuminate how their pioneering solution is revolutionizing the auto industry's approach to insurance verification. Discover the transformative impact on car buying, servicing, and rentals, and learn how Check My Driver is setting new standards for efficiency, compliance, and customer satisfaction in the automotive world.In this episode, you'll explore:The critical challenges...
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Breaking Barriers: Women's Rise in Auto Industry
Dive into an empowering episode of 'Facts Not Feelings' with our special guest, Laura Murphy, a beacon of inspiration in the automotive industry. With a storied 25-year career, Laura unveils her mission to elevate women and foster diversity within this dynamic sector. Discover her transformative role in digital marketing, her contributions as a #IAmRemarkable facilitator, and her heartfelt advocacy for inclusive leadership. This episode is a treasure trove of insights for anyone passionate ab...
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Boost Sales: Elevate Your Dealership's Shopper Experience!
Discover groundbreaking strategies in this must-watch episode of 'Facts Not Feelings,' where host Brooke Furniss and Sam Vukas, COO of Dealer eProcess, dive into the future of automotive digital retailing. Learn how cutting-edge trends, innovative metrics, and pivotal user experience improvements are revolutionizing how dealerships engage and satisfy online shoppers. This episode is essential for dealers, general managers, and digital marketing enthusiasts aiming to stay ahead in the fast-evo...
Customer Reviews
Brooke is Amazing and I love Facts Not Feelings
Such a great show. Podcasts like this not only make the automotive industry better, but make humans better people as well.
Thank you for sharing your time, wisdom, and energy with us so we can continue to evolve.
Keep crushing it Brooke!!
TRULY MOVING THE AUTO INDUSTRY FORWARD!
This podcast is in a league of its own with such great insight on sharpening your tools in the auto industry! Brooke is a powerhouse in the industry and sheds light on so many topics from marketing to AI to CRMs to service shops. Her interviews and guests are always so inspiring and help guide me in my career and navigate the current market. They even help me to shine bright inside the dealership side and I learn so much from each episode. Brooke - your content is amazing and so valuable. So if you’re looking for a great podcast surrounding the auto industry, you’ve finally found it!!!
Passion
Booke’s Facts Not Feelings podcast is fantastic. Between her well organized topic flow and how well informed Brooke always is, you can count on an informative episode every time! In an industry full of shiny things and feel-good KPIs it’s great to have someone seeking and spreading truth and objective facts in automotive and automotive marketing. Keep it up Brooke!