The Parts Girl Podcast Kaylee Felio

Erica Bruno-Martin is the Vice President of Business Development of CBC Automotive Marketing, a company that has been providing full-service marketing solutions to successful automobile dealers and dealer groups across North America since 1983. With a robust background in marketing and business development, she has been instrumental in driving growth and innovation at CBC. Erica's strategic vision and leadership skills have significantly contributed to the company's success in the automotive marketing industry.

Today, Erica delves deep into the buying habits of consumers aged 30 to 50, their preference for reliable and reasonably priced cars, and the challenging economic landscape dominated by rising costs. The conversation touches on her journey from dealership service and parts to creating impactful content that connects genuinely with audiences. 

They also explore the significance of impeccable customer service, adapting to new industry changes, and the importance of fostering personal connections in today's digital age. Erica shares insightful advice, her experience during COVID, and the importance of community involvement. Tune in for a rich conversation full of actionable insights and heartfelt stories.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

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Takeaways


Prioritize customer experience.


Adapt to market trends.


Value real-world experience.



Quote

“It's even more important in service that you have an impeccable customer experience.” -Erica Bruno-Martin

Connect:

Erica Bruno-Martin

LinkedIn: www.linkedin.com/in/erica-bruno

Website: www.wocautonetwork.com

Website: www.cbcads.com



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message

Nick Gianake is the Parts Manager of the Ken Garff Automotive Group. With extensive experience in the automotive industry, Nick is known for his exceptional management skills and dedication to providing top-notch customer service. He plays a crucial role in ensuring the efficient operation of the parts department, contributing to the overall success of the Ken Garff Automotive Group.

Nick shares insights into his journey of taking over the parts department a year ago and the challenges he faced in rebuilding the team's trust and breaking down silos. He emphasizes the importance of listening, being hands-on with the team, and adapting to change in the automotive industry. 

He also reflects on his earlier experiences as a parts driver and highlights the significance of customer communication and problem-solving strategies. Join us as we delve into Nick's career experiences and valuable lessons in the fast-paced world of the automotive industry.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.



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Takeaways


Build trust for effective leadership and collaboration.


Break silos and foster teamwork for success.


Prioritize active listening and customer solutions.





Quote

“If you want to make a change, you got to live the change.” -Nick Gianake

Connect:

Nick Gianake

LinkedIn: www.linkedin.com/in/nick-gianake-693b5411

Website: www.kengarff.com



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message

Holden Scott is the Executive Manager at Regal Nissan. With a robust background as a former Fixed Operations Director, he now thrives in a role that allows him to lead other leaders across the entire dealership. His commitment to leadership and vision has enabled him to execute innovative strategies and bring his ideas to fruition, ensuring cohesive and efficient management across all facets of the business.

In this episode, Holden Scott opens up about the unique challenges and joys of raising twins, the mental fortitude required in ultra marathons, and how focusing on self-improvement in areas like running and reading has made him a better leader. He draws fascinating parallels between pushing past mental barriers in endurance races and overcoming obstacles in business.

Kaylee Felio and Holden discuss the ever-changing dynamics of the auto industry, innovative approaches to training and hiring, and the exciting updates in off-road vehicles. Whether you're looking for inspiration in parenting, business, or personal growth, this episode is packed with valuable insights and uplifting stories.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

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Takeaways


Personal growth fuels professional success.


Mental Fortitude is key.


Look beyond traditional roles.





Quote

“You have to be comfortable being uncomfortable at times.” -Holden Scott

Connect:

Holden Scott

LinkedIn: www.linkedin.com/in/holdenscottregalnissan

Website: www.regalauto.com



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message

Austin Conroy is the Regional Fixed Operations Director for Rohrman Automotive Group, overseeing a wide network of dealerships across multiple states. With over seven years at the company, starting from the sales floor and escalating to his current leadership role, Austin Conroy has demonstrated exceptional adaptability and understanding of various facets of the automotive industry.

Austin Conroy discusses the pivotal role of integrating service and parts departments to enhance operational efficiency and customer satisfaction.

Austin Conroy highlights the Infinite Pursuit program as a key initiative encouraging parts and services to work in unison, aiming to reduce inventory costs while increasing service quality. This approach not only boosts profitability but also ensures a seamless customer experience.

Moreover, Austin Conroy stresses the adoption of innovative tools like Sunbit for financing and Techion for streamlined operations. In the age of technology, being adaptable and tech-savvy is essential. This episode provides invaluable insights into the modern strategies automotive groups can implement to stay ahead in a competitive market.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.

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Takeaways


Integrate service and parts metrics.


Leverage technology.


Build a fun workplace culture.





Quote

“We hire great people and then we find the best seat on the bus for them.” -Austin Conroy

Connect:

Austin Conroy

LinkedIn: www.linkedin.com/in/austin-conroy-05b4795a

Website: www.rohrman.com



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message

David Long is the founder of Pandemic of Positivity, and is the Executive General Manager at Hansel Auto Group. With over 30 years experience in the automotive industry, he has held roles from General Manager to Vice President of Operations. David also hosts the All Things Used Cars and All Things Fixed Operations on Clubhouse.

David Long shares his wisdom highlighting the virtues of focus, discipline, and intensity in achieving goals and the dangers of half-hearted commitment. They discuss actionable hiring practices, the role of thorough and candid employee evaluations, and the tough choices leaders must make to maintain high standards.

As they explore the human side of business, David recounts his personal journey with sobriety and how helping others has been a cornerstone of his continued success. They reflect on the value of positivity, mentorship, and setting healthy boundaries in professional and personal realms.

Throughout the episode, David Long's passion for both personal growth and mentoring others shines through, offering listeners a wealth of practical advice backed by decades of real-world experience.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.



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Takeaways


Immense discipline is the bedrock of success.


Effective communication is the cornerstone of leadership.


Balance between guidance and allowing room for growth is critical.





Quote

“I find that the more I pour into people, the more blessed I am.” -David Long



Connect:

David Long

LinkedIn: www.linkedin.com/in/davidjlong4

Website: www.hanselautogroup.com



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message

Ted Ings is the Founder and President of Fixed Ops Roundtable® and Center for Performance Improvement®. With over 42 years in the automotive industry, he has pioneered innovative training solutions, significantly enhancing client success in customer satisfaction and operational efficiency.

In today’s episode, we flashed back to a previous episode where Ted Ings and I talked about the crucial topic of obsolescence in the automotive industry and how it affects dealerships in various ways. I also shared insights on identifying and managing obsolescence, the domino factors at play, and the importance of communication and teamwork in the parts and service departments.

Join us as we delve into the world of parts management, inventory control, the impact of effective processes on dealership success, as well as the role of PartsEdge in assisting dealerships in optimizing their inventory, reducing obsolescence, and achieving better overall performance.



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This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com.



Presenting: FIXED OPS ROUNDTABLE: 90's Rewind! – A 4-day Virtual Event with 150+ expert speakers, 30 panel discussions, and 3 keynote speakers discussing the latest technologies, processes, and information you all need to know! Happening on May 13 to 16, 2024. Get your complimentary tickets now. Click here!

The Fixed Ops Roundtable is where the automotive industry goes to stay ahead of the curve, delivering an astonishing array of technology, experts, dealers, managers, education, marketing, and networking opportunities–all carefully designed to make a highly-targeted impact on the fixed operations business.



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Takeaways


Understand and mitigate inventory obsolescence.


Enhance parts and service department collaboration.


Develop staff careers to manage inventory.





Quote

“We want to make sure we got our inventories and processes down right.” -Ted Ings

Connect:

Ted Ings

LinkedIn: www.linkedin.com/in/ted-ings

Website: www.linkedin.com/company/fixed-ops-roundtable



Kaylee Felio

LinkedIn: www.linkedin.com/in/gotopartsgirl

Website: www.partsedge.com


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Send in a voice message: https://podcasters.spotify.com/pod/show/thepartsgirl/message