Freedom Filled Life with Bucketlist Bombshells

Bucketlist Bombshells
Freedom Filled Life with Bucketlist Bombshells

Welcome to The Freedom Filled Life Podcast with the Bucketlist Bombshells. The podcast for women in pursuit of their dream life and a career that gives you more than it makes you give up. Join your hosts, Cassie Torrecillas and Shay Brown, every Tuesday for meaningful conversations that will help you navigate the path to pursuing your own freedom-filled life and career! Whether you want to travel and work remotely, or simply just want to be your own boss, The Freedom Filled Life Podcast is here to guide you on your journey towards something more. You'll walk away from every episode with real, relatable stories and expert business advice for your journey toward your dreams. We serve it up BFF style - so pour yourself a fresh cup of coffee and let’s dive in!

  1. 3 DAYS AGO

    043: How to Raise Your Rates Without Losing Clients: Our Strategic Method for Confidently Charging More

    You’ve been in business for a while but you’re undercharging for your services – but you’re scared to raise your rates. Maybe you’ve thought, What if my clients push back? What if they say no? What if I raise my rates and lose them completely?! We get it — you’re ready to step into your next level of business growth but raising your rates feels intimidating. How do you know when is the *right* time to raise your rates? How much do you raise them? How do you transition current clients strategically…while maintaining your hard-earned client relationships? You’re in just the right place! This week on The Freedom-Filled Life Podcast™, we’re breaking down our strategic method for raising your rates the RIGHT way — so you can confidently increase your pricing, transition your existing clients smoothly, and attract higher-paying dream clients to scale your revenue to six or multi-six-figures!  Plus, we also share tips on how you can elevate your services to justify your increased pricing through strategies like compelling case studies and ‘specialized’ testimonials. If you’ve been feeling stuck at your current rates but you know it’s time to charge what you’re worth, this episode is your game plan for making it happen! Here’s what you’ll learn in today’s episode: The *BIGGEST* mistake we see service providers make when raising their rates (and how to avoid it!) 3 key signs you’re way overdue for a price increase How to transition existing clients to your new pricing (without awkward convos or losing loyal clients!) Why specializing makes it easier to charge higher rates (& HOW to do this!) The mindset shift you need to make if you’re scared of losing clients after a price increase FREE RESOURCE DOWNLOAD: Our Pricing Positioning Scripts for A Multi-6-Figure Service-Based Online Business Download FREE now: https://bucketlistbombshells.com/pricingscripts/  Want more support? Here’s how we can work together! INTERESTED IN OUR 3-MONTH SCALE WITH PURPOSE MASTERMIND PROGRAM? Only 1 spot left!  Our Scale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert business coaching from Cassie & Shay, and a high-impact community to reach their next level of success.  Book a free discovery call with Shay: https://calendly.com/bucketlistbombshells/swpacceleratorcall  DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here → https://instagram.com/bucketlistbombshells

    59 min
  2. FEB 13

    042: The Real Reason You’re Not Hitting Your Revenue Goals (It’s Not What You Think!)

    Raise your hand if you’ve ever set a big revenue goal — maybe even that magicalsix-figure ormulti-six-figure milestone — only to feel stuck, frustrated, and wondering why you’re not quite hitting it yet.  Here’s what we’ve learned (11 years of business experience under our belts!):The problem isn’t that you’re not working hard enough, talented enough, or experienced enough. The real reason? You might be focusing on the wrong things. This week onThe Freedom-Filled Life Podcast™, we’re pulling back the curtain on theactual gaps that might be keeping you from reaching your big revenue goals and, more importantly, how to fix them! We’re breaking down the key shifts we’ve made to achieve over $6M in revenue and our advice for the tweaks YOU can make to scale your business with more ease and profits — because, let’s be real, hitting your big revenue goalsshouldn’t feel like throwing spaghetti at the wall. In this episode we’ll share with you behind the scenes insights into: Why your revenue goal might be totally off-base (and how to set one that actually aligns with your financial needs, lifestyle goals, business vision – and version of abundance!). The biggest mistake we’re currently seeing women making with their service offers (hint: too many choices = fewer sales). Why staying in “wait for referrals” mode is keeping your business stuck (and how to start building aproactive lead generation system that fuels steady sales growth). The power of simplifying and streamlining in your business to hit your revenue goals – you need to hear this if you’re feeling overwhelmed & pressured to do “all the things”! Tune in now and get ready to shift your mindset, refine your growth strategy, and uncoverhidden revenue opportunities inside your business! FREE DOWNLOAD: Behind-the-Scenes of Our $6M Growth Strategy: Our Revenue Growth Audit This is your behind-the-scenes look at how we “self-audit” our business to analyze growth potential to hit our big revenue goals each year! Our goal is for you to walk away with clarity on what’s working in your business, what’s not, and where you should focus your time, efforts & energy to hit YOUR big revenue goals! Download Now:https://bucketlistbombshells.com/revenueaudit Want more support? Here’s how we can work together! Ready to scale to six-figures+ with more ease? OurScale with Purpose Mastermind is for women entrepreneurs who want a clear growth strategy, expert mentorship, and a high-impact community to help them reach the next level. Check it out →https://bucketlistbombshells.com/mastermind DM us on Instagram! We’d love to hear what resonated with you in this episode & what topics you’d love us to cover next. Say hi here →https://instagram.com/bucketlistbombshells

    50 min
  3. FEB 4

    041: My Part-Time CEO Schedule: The Morning Routine & Habits That Transformed My Business (and Life)

    In this episode we’ll share with you behind the scenes insights into: (00:00) The motivation behind Shay’s 4-day workweek experiment (and why her old schedule was leading to burnout) (10:12) The biggest lessons from a year of working LESS (21:48) The unexpected challenges of cutting back work hours while growing the business (30:35) How Shay restructured her schedule to focus on high-impact tasks (42:15) Why she’s shifting to a new Part-Time CEO schedule in 2025 & what that looks like Have you ever dreamed of working less while actually growing your business more?Spoiler: It’s totally possible — but it takes strategy, structure, and a (total) mindset shift! After a full year of experimenting with a four-day workweek, Shay is pulling back the curtain on what worked, what didn’t, and why she’s now shifting into a Part-Time CEO schedule in 2025. In this episode, I interview Shay about the morning routine, habits, and rhythms that have had the biggest impact, how she structures her workweek, and how you can create a schedule that fuels your business growth while prioritizing your self-care, mental health, family, hobbies and more! If you’re tired of feeling like you have to work long hours to grow your business — or if you’re craving a schedule that allows for more ease, balance, and freedom (um, yes please!) — this conversation is for you. This episode is your permission slip to step into a workweek that actually works for you. So, if you’re ready to reclaim your time while growing a thriving, freedom-filled online business, hit play now!  Here’s what you’ll learn in today’s episode: The biggest lessons from a year of implementing a four-day work week (and why Shay is shifting to a “part-time CEO” schedule in 2025) The power of simplifying your workweek — how to focus only on the tasks that drive business growth Why “more hours” ≠ more success & how to structure your week with intentionality and (more) efficiency The framework Shay uses to eliminate, delegate, and optimize tasks so she can scale her business while working less How to design a part-time CEO schedule that aligns with your business goals, energy, and personal life Free Download: Shay’s Part-Time CEO Schedule! This is your behind-the-scenes look at exactly how Shay structures her week — including her batching schedule, high-impact tasks that actually move the needle in our business, and the MIT (Most Important Task) method she uses to prioritize growth in less time…while still making time for things that matter most. Download Now: https://bucketlistbombshells.com/ceoschedule Connect with Cassie & Shay: DM us on Instagram and tell us what you want to hear on this season of FFL  Find us here: https://instagram.com/bucketlistbombshells Want to scale your business to multi-6-figures in 2025 with more ease, purpose & profits? Get on the waitlist now for our Scale with Purpose Mastermind™ program! https://bucketlistbombshells.com/mastermind Resources Mentioned: Run Like Clockwork Harvest Time Tracking

    50 min
  4. JAN 21

    040: What We Learned from ‘Quitting’ Social Media (& How You Can Simplify Your Marketing)

    In this episode we’ll share with you behind the scenes insights into: (00:00) - How we navigated instagram for business growth in the early days of IG (12:56) - Rethinking your social media strategy from what you think you “should” be doing (29:22) - Effective & authentic Instagram sales & marketing conversations (39:54) - Creating what we like to call a “Social Media Optional Strategy” (44:52) - Embracing living more presently and leaving your phone in your pocket Have you ever wondered if you really need to be on social media to grow your business? Or if it’s possible to land clients without spending hours creating content or chasing the algorithm? In this episode of The Freedom-Filled Life Podcast™, we’re pulling back the curtain on why we stepped away from social media (kind of) and how you can rethink your marketing strategy to work for you—not against you. We’re sharing our personal journey with Instagram—from the early days when it felt like a fun, creative outlet, to the pressure-packed years of using it as a full-blown business tool. Spoiler alert: You don’t need to be a content-creating machine to find leads and close sales. We’re diving into how you can take a “social media light” approach, balancing authenticity and connection without sacrificing your sanity. Here’s what you’ll learn in today’s episode: Why it’s time to challenge the “always-on” social media culture and create a strategy that actually aligns with your goals. The power of alternative marketing strategies like networking, word of mouth, relationship building, and email marketing—and why they might be a better fit for your business. How to craft a social media presence that feels real, intentional, and stress-free, including personalized strategies to connect with your audience through direct messages. Why ditching the pressure to post constantly can actually enhance your well-being and help you build a business & life that feels more grounded in connection and presence. Whether you’re ready to log off for good or just want to approach social media with less pressure, this episode will give you the tools and insights to create a marketing strategy that feels aligned with your values and vision. Don’t forget to download today’s episode freebie:Ready to implement a Social Media Optional Plan? Download our BTS of Our Social Media-Optional Business Strategy worksheet to help you rethink your marketing approach, define the platforms that align with your goals, and create a personalized strategy that works for YOUR business — plus content prompts! Download here: https://bucketlistbombshells.com/smoptional  Connect with Cassie & Shay: Freebie! BTS of Our Social Media-Optional Business Strategy worksheet & content prompts Download here: https://bucketlistbombshells.com/smoptional  Send us a DM on IG and tell us what they want to hear on this season of FFL . Find us here: https://instagram.com/bucketlistbombshells Ready to launch your own business in 2025!? Apply now for Bucketlist Bombshells Launch Camp (we’re kicking off February 10th!!) https://bucketlistbombshells.com/launchcamp

    47 min
  5. JAN 14

    039: Our Biggest Business Pivot: From Courses to Coaching (& What We’ve Learned)

    In this episode we’ll share with you behind the scenes insights into: (13:18) - Scaling our business with online courses (26:44) - Adapting to changing course market & our audience needs (41:24) - Navigating our business transition with intention (01:01:24) - The different types of business coaching you can find online (01:14:40) - Reigniting passion and purpose in our business Welcome back to The Freedom-Filled Life Podcast for an exciting new season! In today’s episode we’re sitting down best friend style to dive into the decision of transitioning from offering online courses to live small group programs. After a decade of success with our Bucketlist Bombshells Academy (many of you tuning in are probably former students and we’re so grateful you’re here!), we reflect on the changing landscape of online education and the evolving needs of our community. We’re taking you behind the scenes into our decision making process for something that didn’t have a straight forward path or “right” answer from anyone other than ourselves.  In this episode, we candidly share the challenges, lessons, and breakthroughs that led us to pivot our business model. From navigating burnout to reimagining how to best serve you (our audience), we discuss how our passion for creating more personal, hands on connections and offering accountability drove this shift.  If you’ve ever felt disconnected from your business model or wondered if it’s time to pivot, this episode will inspire you to reconnect with your why and embrace change with intention. What You’ll Learn in Today’s Episode: Why we shifted away from online courses: The changes in the industry and our community’s needs that inspired the pivot. The power of live small group programs: How these programs create deeper connections, accountability, and success for our clients. Navigating uncertainty in business: Lessons from our journey of closing a chapter, embracing experimentation, and reigniting our passion. Actionable steps to reconnect with your business: How to reflect on your why and assess if your current model aligns with your goals and values. Let us know your thoughts on today’s episode by leaving a review or sending us a DM — we’d love to hear from you! Don’t forget to download today’s episode freebie: Feeling stuck in your business? Download our Reconnect With Your Why journaling worksheet to reflect on your goals, rediscover your passion, and continue into 2025 with clarity and purpose. Download here: https://bucketlistbombshells.com/aligned P.s. Send us a DM on IG and tell us what they want to hear on this season of FFL  Find us on IG here: https://instagram.com/bucketlistbombshells  Ready to launch your own business in 2025!? Apply now for Bucketlist Bombshells Launch Camp (we’re kicking off in February!): https://bucketlistbombshells.com/launchcamp

    1h 29m
  6. 12/30/2024

    038: From Designer to CEO: How to Manage a Team & Create Recurring Revenue in Your Design Agency

    In this episode, we’re joined by Olivia Wheeler, a former tech professional turned design agency founder, who shares her inspiring journey from solopreneur to CEO of a purpose-driven agency. After becoming a mom, Olivia shifted her priorities, leaving the tech world to build a design agency that allows her to support her family while spending quality time with them. Now, she helps other women do the same through her work and mentorship. Olivia dives into the challenges and rewards of transitioning from designer to agency owner, exploring how she built a team, embraced delegation, and learned to manage her high-achiever mindset. She shares her approach to developing long-term client relationships and creating a recurring revenue model that brings stability and growth to her agency. We also discuss the importance of positive company culture and setting boundaries, especially when hiring friends or working remotely. Olivia emphasizes the need for a supportive team environment that prioritizes mental health and wellness, helping everyone avoid burnout. Olivia introduces her strategies for financial management through the Profit First model and the role mentorship has played in her business journey. She provides actionable insights on evolving from business owner to CEO, sharing how she balanced her agency’s growth with her roles as a wife and mother. This episode is packed with practical advice for entrepreneurs who are ready to scale their business without sacrificing personal fulfillment. Tune in to learn from Olivia’s journey of building a design agency that aligns with her values, supports her family, and allows her to live out her purpose every day. Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells

    34 min
  7. 12/26/2024

    037: How to Write Your Brand Story: Crafting Powerful Messaging That Attracts Clients

    In this episode, we sit down with Jamie Jensen, an award-winning screenwriter and storyteller who transitioned from Hollywood to the world of branding and entrepreneurship. Jamie now partners with entrepreneurs to craft impactful messaging, position their offers, and even develop creative projects like novels and screenplays. Her work has helped clients amplify their sales and tap into their artistic passions, transforming them into leaders and creatives with purpose. Jamie shares her journey from writing for the screen to coaching business owners on how to build strong brands through powerful storytelling. She emphasizes the importance of understanding client dynamics—both the conscious and subconscious desires that drive them—and explains how aligning with these motivations can lead to better relationships and higher client satisfaction. The conversation explores thought leadership for women entrepreneurs, with Jamie sharing her strategies on building a personal brand and consistently producing unique content. She offers practical advice for setting aside time for creative pursuits, like dedicating Mondays to creative projects and adopting a seasonal approach to content. As we wrap up, Jamie reflects on how her entrepreneurial path has given her the freedom to pursue creative projects that fuel her passion, reminding listeners of the importance of prioritizing creativity alongside business growth. For entrepreneurs ready to deepen their brand story and take their creative ideas from concept to reality, this episode is packed with insights and actionable advice. Tune in for an inspiring conversation with Jamie Jensen that bridges the gap between business and artistry, showing how you can thrive as both an entrepreneur and a creative. You won’t want to miss this one! Connect with Jamie: scribeandspirit.com/uncoverthethread https://www.instagram.com/jamielynnjensen https://www.instagram.com/scribeandspirit  Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells

    29 min
  8. 12/23/2024

    036: Email Marketing Secrets: How to Write Emails That Grow Your List & Boosts Sales

    In this episode, we chat with Jenny Roth, a seasoned email copywriter who specializes in creating joyful, strategic copy that draws clients in and boosts conversions. Jenny shares her journey from part-time copywriter to founder of a successful email marketing studio, revealing the strategies that help her clients attract leads and build connections through high-converting email campaigns. We dive deep into email marketing strategies tailored for digital products, high-ticket offers, and coaching programs. Jenny provides actionable insights on managing both launch and evergreen offers, highlighting the importance of a strong pre-launch phase, using fast-action bonuses, and keeping momentum through automated sequences that resonate with clients. Jenny also shares her top tips for growing an email list organically, covering everything from collaborations to engaging newsletters that keep subscribers coming back for more. She breaks down the art of crafting high-converting emails, from catchy subject lines to compelling content that keeps readers hooked. To wrap up, we discuss the power of email segmentation and repurposing email content for social media, enabling businesses to target their audiences more effectively and expand their reach with minimal extra work. Jenny’s approach ensures that emails don’t just get opened—they inspire action and drive results. If you're looking to boost your email marketing game, this episode is packed with expert advice and practical strategies from someone with proven results time and again. Don't miss it! Connect with Jenny: Website: https://jennyrothcopywriting.com/  Instagram: https://www.instagram.com/jennyrothcopywriting  Free Email Masterclass: https://view.flodesk.com/pages/61b78c313d946afb20c719a7  Connect with Cassie & Shay: Programs: https://bucketlisbombshells.com/programs Free Community: https://www.facebook.com/groups/bucketlistbombshellscommunity Instagram: https://www.instagram.com/bucketlistbombshells

    34 min
4.9
out of 5
107 Ratings

About

Welcome to The Freedom Filled Life Podcast with the Bucketlist Bombshells. The podcast for women in pursuit of their dream life and a career that gives you more than it makes you give up. Join your hosts, Cassie Torrecillas and Shay Brown, every Tuesday for meaningful conversations that will help you navigate the path to pursuing your own freedom-filled life and career! Whether you want to travel and work remotely, or simply just want to be your own boss, The Freedom Filled Life Podcast is here to guide you on your journey towards something more. You'll walk away from every episode with real, relatable stories and expert business advice for your journey toward your dreams. We serve it up BFF style - so pour yourself a fresh cup of coffee and let’s dive in!

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