155 episodes

Chris has years of experience helping others start their own trucking company. Now he’s going from behind the desk to behind the wheel to put his money where his mouth is. Follow the highs and lows of starting a trucking company through our podcast Haulin Assets.

Haulin Assets Motor Carrier HQ

    • Business
    • 5.0 • 294 Ratings

Chris has years of experience helping others start their own trucking company. Now he’s going from behind the desk to behind the wheel to put his money where his mouth is. Follow the highs and lows of starting a trucking company through our podcast Haulin Assets.

    #152. March 2024 Financials

    #152. March 2024 Financials

    Although we saw a slight improvement, the March 2024 financials turned out to be more like February than I would have liked. Considering the extra payroll, it really could have been worse. Hopefully we continue to see improvement as the year goes on.
    What To Expect From Episode 152
    Our trucks ran harder in March than they ever have, setting a new record for the most miles ran in a month. The high miles, however, weren't enough to give us a meaningful profit. Here is how things looked:
    Total miles ran– 130,151 (New Record)
    Deadhead miles– 7,615 (5.9%, about the same as last month)
    Total revenue- $261,567.02 (Better than last month, but not as good as January)
    All-in rate-per-mile- $2.01 (I would have liked to have seen a little better number, hopefully we do in April)
    Haulin Assets realized another baby profit of $4,199.19. That is double what we did in February, if we can double our net income every month for the rest of the year, I’ll be happy, okay, that's not realistic, even we can do it for the next 4 months would be fantastic. 
    There wasn't much in the P&L that really sticks out. The only thing outside of normal is an increase in fees for legal and professional services. That was mostly a payment to do the Haulin Assets taxes for 2023.

    • 25 min
    #151. Eating Marshmallows & Trucking

    #151. Eating Marshmallows & Trucking

    Who didn't like marshmallows when they were a kid and how do they relate to trucking? We'll try to answer that. Before we do, I want to rant a bit. I can't wait until I'm like Walmart and companies just have to do what I say, whether they like it or not. We talk about a new decision Walmart has made that affects us. To be honest, I can't argue with their logic, but I don't have to be happy about it.
    What To Expect From Episode 151
    In 1972 psychologist Walter Michel of Stanford conducted a study on delayed gratification with some kids. It was called the Stanford Marshmallow Experiment. We talk about the experiment and how it relates to trucking, especially business ownership. The study largely focuses on self-control and willpower and how those two skills or traits have an impact on a person's ability to be successful. Listen to the episode as Craig and I talk about the study and how important those two skills or traits are. We also attempt to answer the questions whether those traits are something you are born with or can learn or develop as you age. 
    Here are some interesting additional readings about the Stanford Marshmallow Experiment.
    UCLA Anderson Review
    University of Colorado Boulder

    • 29 min
    #150. February 2024 Financials

    #150. February 2024 Financials

    Sign up for information about Haulin Assets Academy here: https://haulinassetsllc.com/2024/01/23/finding-loads-the-process-episode-146/
    Check out Fuelstream here: https://www.fuelstreamservices.com/
     
    Traditionally, February is the low point of the year for the trucking industry. If that is the case this year, we have reason to celebrate. Although we didn't rake in huge profits, we did a lot better than we did during the really tough period we had during the middle of last year.
    Before we jumped into the heart of this episode, Craig and I talked about two different situations we ran into recently. The first is about a frustrating receiver we regularly deliver to in the Miami area of Florida. The second is about a ruptured reefer fuel tank, that's a new one for me.
    What To Expect From Episode 150
    The numbers this month are pretty bland, nothing to write home about, but what more do you expect in February? I am actually fairly pleased with how things turned out and I expect things to get better and better as the year goes on. Here are the numbers:
    Total miles ran– 114,044 (Lowest miles we have had in 5 months)
    Deadhead miles– 6,474 (5.7%, about the same as last month)
    Total revenue- $234,532.17 ($56,426 less than last month)
    All-in rate-per-mile- $2.06 (If this is the low point of the year, which I think it should be, I’ll be happy)
    Haulin Assets realized a baby profit of $2,046.87. 
    Here are the P&L items we talk about:
    Revenue
    A new expense category
    Fuel

    • 28 min
    #149. Finding Loads: Keys to Success

    #149. Finding Loads: Keys to Success

    Sign up for information about Haulin Assets Academy here: https://haulinassetsllc.com/2024/01/23/finding-loads-the-process-episode-146/
     
    We start this episode off with a funny story about Cruella de Vil the truck, it makes for a good listen. Finding the right loads is one of the most important things to do well with your trucking company. It is also one of the most challenging. That is why I decided to do a series on the subject. This episode is going to wrap the series up and tie it all together with a neat little bow. If you have not listened to the previous three episodes, go back and listen to them first. As a reminder, they were: Episode 144, Finding Loads, They Systems I Use, Episode 146, Finding Loads, The Process, and Episode 148, Finding Loads, Relationships.
    What To Expect From Episode 149
    The spot market, that mostly lives on load boards, has its purpose in the trucking industry. However.... if that is all you are using, you probably won't last long as a company and you definitely won't be as profitable as you could be. There is both a science and an art to find the best loads available. The the science is the systems, processes, and number crunching and art is the relationships and negotiation. We break down the science and art and talk about the following keys to success:
    The Science
    Having good systemsLoad board
    TMS
    File Storage
    Tracking weather

    Having a good processEarly to bed, early to rise, makes a dispatcher successful and wise
    Don't wait
    Be efficient

    Know your numbersVariable and total cost per mile
    Target rate per mile
    Revenue per day is as important as rate per mile

    The Art
    80-20 Rule
    It's about relationships
    Where to find the best loads
    How to negotiate

    • 43 min
    #148. Finding Loads: Building Relationships

    #148. Finding Loads: Building Relationships

    If you want to hear about the worst experiences I have had with a repair shop, listen to this episode. All I can say is never take your truck to the Freightliner Northwest in the Seattle area. As time goes on, I get more and more comfortable dispatching. One of the best parts of dispatching is the relationships I have been able to build. Relationships is one of the biggest keys to being successful finding loads.
    What To Expect From Episode 148
    Anyone can find loads, it is a lot more difficult to find loads that are profitable and keep drivers happy. The biggest difference between finding just any load and finding consistent, good paying loads is building good relationships. When I first started dispatching, I was getting all of my loads, that weren't direct shipper loads, off load boards. Last month I booked 41 loads through brokers, I only got 20 of them came from a load board. The other 21 were all via a few broker relationships where I was able to reach out directly to the broker and get a load before they had posted it.
    The meat and potatoes of this episode covers some of the things I have been doing to find and build those relationships. This may seem like a simple thing, but it's not easy. It takes time, commitment, compromise, and a good attitude. Doing it right can have one of the biggest positive impacts on your trucking company. Like many hard things, it's worth the time and commitment it takes. Being willing and able to do hard things is one of the biggest factors that separate the successful from the unsuccessful.
    THE CHECKLIST Whenever I book a load with a new broker I...
    Make sure I communicate well throughout the entire load
    Do everything they ask
    Follow through with what I commit to them
    Send a follow up email thanking them for the load.
    If I think they are someone I would want to do more business with, I follow up with a phone call:
    5a. Try to guage if we are a good fit for each other. Common lane, are their rates good enough
    5b. Make regular contact
    5c. You might have to take a load that fills a need for them, but might not be the best for you

    • 35 min
    #147. January 2024 Financials & Chris's Dumb Mistake

    #147. January 2024 Financials & Chris's Dumb Mistake

    January was a good month, it seems like it has been a while since I have said that. It's also been a while since I have told a good "Chris is stupid story" from my adventures on the road. This episode starts with a good one. The silver lining is that it was a good learning lesson that shouldn't cause any serious harm.
    What To Expect From Episode 147
    The last 4 months have been some of the hardest months of my career. They have been tiring and stressful, but it is so nice to see positive results and it is making all the sacrifices feel worth it. With that being said, we still have work to do. Like I said in the story I told at the beginning of this episode, we can't get complacent and we can't settle into a routine. If we continue to push, good things will happen.
    I feel like we need a drum roll. I'm really excited to share this month's numbers, so without further delay......
    Total miles ran– 120,930
    Deadhead miles– 6,347 (5.2%)
    Total revenue- $290,958.59 (New Record)
    All-in rate-per-mile- $2.40 (Best number we have seen since August of 2022)
    Haulin Assets realized a good profit of $59,546.22. Last month I said I was not going to feel good until I see our net profit number in the $50-60k range. I feel pretty good. We haven’t seen a number like that since the height of the market at the beginning of 2022, right before the crash started. I think we have made a muckle, at least for this month.
    Most of the expenses on the P&L were pretty in line with normal so we don't talk much about those. The only exception was fuel, which was only 24.3% of revenue. That is the best we have seen since the beginning of 2022. Hopefully, fuel stays relatively low and revenue stays high.
    We finish off the episode by talking about some of the changes happening that have produced good results.

    • 33 min

Customer Reviews

5.0 out of 5
294 Ratings

294 Ratings

llllllllllllllmmmmzzzzzzzz ,

Great Content

You have definitely had a hand in helping me make my choice for doing this. I think a lot of your experience and info on the business and actual working in the trucking environment is very insightful.

Clayfox41 ,

Question

Chris,

I wanted to say how timely what you said on this podcast was for me! I have a question…. When you purchased MotorCarrierHQ and then decided to hire -was the company already making enough to cover these 2 new positions… salary, insurance, etc.
Or, did you essentially know their value and trust that they would add that and therefore the company would quickly be able to generate more income?

I have listened to you since the beginning and you have encouraged me in ways you can’t even imagine.
In November of 2021, my wife and I bought a small Permit business from a lady who had started it in 1983… she had some great clients who were with her for 30+ years.
We handle getting folks DOT/MC, do IFTA, tag renewals, etc.
We are outside of Charlotte, NC. We love it… we love building relationships and helping these drivers! We still have mainly paper log clients so we stay busy with trip sheets!
I said all this to say, we are at that point where we know if we want to grow that it will need to be more than myself and my wife…. She was a teacher in elementary school for 10 years but we prayed through it and decided to homeschool… we have a 9 year old girl, 7 year old boy and a 2 year old boy. We had originally purchased this business to replace her salary and the Lord has certainly done that! We are beyond thankful.
I have worked the same 9-5 since college… it’s a plastic injection molding company and our main product there is oil seals that go on the front axle of trucks… freightliner, Peterbilt, kenworth, Volvo, etc.
it’s a small family run business where
Like a Swiss Army knife… I do a little of everything but my main area has been shipping and receiving… so I’ve built so many relationships over the years with local ltL drivers, dispatchers, and met many interesting and cool otr drivers… I still load and unload dry vans and run the forklifts like a champ.
I’ve been around the industry for a while and I just wanted to say thank you for what you do!!!! The podcadst and especially the new entrant audit file system!!! I can’t tell you how many folks we’ve emailed the direct link!!!!!!!

Also, I connect with you on the level of not buying the new big truck, (I drive a 1998 Landcruiser), many of the books you recommend have been books that have really shaped me, and just your overall attitude.

If I ever could, I would love to connect with you and have the opportunity to just talk with you.

Clay Gerringer
Big Rig Permit Services
bigrigpermitservices.

C-Zottoli ,

Love the show!

This show is so helpful in understanding the trucking world. Thank you for all the wonderful info 😊 my husband and I are team drivers and one day hoping to own our own business.

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