100 episodes

How to Take Control of YOUR Life, and Create FREEDOM for Yourself, Through Business Ownership

Tactics and Strategies to help you make moves to get into business for yourself

Path 2 Freedom Path 2 Freedom

    • Business
    • 5.0 • 11 Ratings

How to Take Control of YOUR Life, and Create FREEDOM for Yourself, Through Business Ownership

Tactics and Strategies to help you make moves to get into business for yourself

    The INSIDE SCOOP on Buying & Running a Successful Franchise w/ Bobby Brennan

    The INSIDE SCOOP on Buying & Running a Successful Franchise w/ Bobby Brennan

    My guest, franchise guru Bobby Brennan from Front Street Equity, joins me to explore the intricate dance of franchisee and franchisor relationships, providing a deep dive into the mutual evaluation process and the strategic maneuvers for finding the perfect franchising fit. Prepare to glean a treasure trove of do's and don'ts that every aspiring franchise owner should be armed with, as we share stories from Bobby's journey—from his humble beginnings in shoe sales to partnering at a firm that thrived during the economic turmoil of 2008.
     
    Venturing into the entrepreneurial world comes with its set of choices, and one of the most pivotal is deciding between the support system of a franchise and the wide-open seas of independent business ownership. We weigh the pros and cons, examining how the scalability and infrastructure of franchises stack up against the freedom—and daunting challenges—of other independent endeavors. Bobby and I don't shy away from the hard truths about the essential skills needed to helm a franchise successfully and the critical role that consulting services can play in navigating these waters.
     
    As we draw this episode to a close, we look ahead to the future of franchising, sharing strategies that have propelled franchisees to success and the common pitfalls that can hinder them. Bobby details the crucial 'figure it out' mentality, while I share anecdotes from my own franchising experiences to illustrate the highs and lows of this dynamic industry. We offer parting wisdom for those on the brink of franchise ownership: commitment is key, and aligning with a franchise system isn't just a business decision—it's a lifestyle choice that requires both passion and pragmatism.
     
    TIMESTAMPS:
     
    (00:01) Franchise Ownership Do's and Don'ts
    (09:22) Franchise vs Independent Business Ownership
    (14:41) Franchise Expectations and Success Strategies
    (20:30) Franchise Candidate Interview Process
    (28:45) Franchise Ownership Challenges and Strategies
    (34:43) Comparing Franchise Types
    (42:15) Franchise Buying Mistakes and Solutions
    (45:43) Key Points in Franchise Purchases
    (49:56) Exploring Goals and Self-Reflection
     
    Join the FREE Path To Freedom Facebook Group here:
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/
     
    #Franchising #FranchiseBuyer #Business #BusinessOwner

    • 50 min
    Unveiling The Rise Of goGLOW w/ Melanie Richards

    Unveiling The Rise Of goGLOW w/ Melanie Richards

    Join me as I sit down with Melanie Richards, the innovative founder and CEO of GoGlow, for a transformative look at the spray tanning industry. Melanie walks us through GoGlo's unique approach, shedding light on how they've turned a once grimy sector into a high-end, clean beauty experience. She shares the secret behind their proprietary solutions that ensure a natural, non-orange tan and discusses the meticulously designed aesthetics of GoGlow salons that mirror their commitment to professional skin treatment. Melanie's insights on setting new standards in the tanning world reveal the brand's drive to elevate the entire industry.
     
    Listen in as we explore the critical importance of safe spray tanning products and the health impacts of the chemicals often found in skincare. I unravel the narrative of a former probation officer who courageously shifted gears into the beauty industry, founding a thriving mobile spray tan business. This chapter of the podcast is a true testament to personal reinvention and entrepreneurial drive. We also delve into the heart of building a business with passion, where Mel from GoGlow recounts the brand's organic growth, highlighting the authenticity that resonates with consumers and the significance of embracing setbacks as learning opportunities.
     
    Hear about the exciting potential of franchising with GoGlow as I detail one business owner's journey from a single storefront to a flourishing Chicago location and beyond. We discuss the preparation and strategic foresight needed for successful franchising, the vital role of franchise owners in community engagement, and the personal touch needed in hiring for the spray tanning business. Lastly, discover GoGlow's innovative approach to the salon franchise model and how they're making waves with their salon suite concept. Whether you're an aspiring entrepreneur, a beauty industry aficionado, or just love a good transformation story, this conversation is packed with valuable takeaways and inspiring moments.
     
    TIMESTAMPS:
     
    (02:26 - 03:34) Misconceptions About Spray Tanning
    (09:46 - 10:29) Skin Protection Trend Among Generations
    (22:15 - 23:24) Avoiding Regret and Embracing Opportunities
    (32:56 - 33:48) Franchise Autonomy and Grassroots Growth
    (36:32 - 37:23) Franchisees Building Empires Through Podcasts
    (41:34 - 42:20) Comparison of Customizable Options in Industry
    (45:57 - 47:23) Skin Care Product Line Innovation
    (59:29 - 01:00:22) Staffing and Growth Strategy for Franchise
    (01:06:25 - 01:08:03) Positive Feedback on GoGlow Launch
    (01:09:54 - 01:10:46) Franchise Opening Timeline Expectations
     
    Check out GoGlow here:
     
    Website: https://www.goglow.co
    Instagram: https://www.instagram.com/_goglow/
     
    Connect with Wes:
     
    Join the FREE Path To Freedom Facebook Group here:
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/
     
    #GoGlow #Franchising #Tanning

    • 1 hr 18 min
    Unlocking TIME Freedom Through Entrepreneurship

    Unlocking TIME Freedom Through Entrepreneurship

    Ever found yourself daydreaming about a life where Monday mornings don't fill you with dread? That's what Brian Harriot, mastermind behind Choosy Consultant, did before reshaping his own destiny. In a candid conversation, Brian lays bare his transformative odyssey from being chained to the corporate wheel to teaching others how to break free. He has turned work into a delightful option, not an inevitable chore, and now enjoys the fruits of his labor in sunny California and his summer haven in Wisconsin, proving that financial freedom is not just a pipe dream but an attainable reality.
     
    Who says you need to hoard a mountain of cash to retire? This chat bustles with strategies that debunk that myth, offering a fresh perspective on achieving financial liberty. Brian and I unpack the 'time freedom equation', a concept that invites you to consider cash flow creation over traditional savings tactics. With Brian's insights, we sketch a roadmap to a life where your happiness isn't capped by your income, rather it's enriched by the time spent with loved ones, and the fulfilling pursuit of personal passions.
     
    For anyone teetering on the edge of trading their 9-to-5 for the entrepreneurial leap, this episode is a gold mine. Brian doesn't just theorize; he coaches you through the tricky terrain of setting up your own venture, armed with his Time Freedom Calculator and a personalized financial blueprint. The conversation also celebrates the unsung heroes who've carved out lucrative niches, transforming simple ideas into thriving enterprises. Tune in as Brian Harriot guides you through a world where the only boss you answer to is your own unbridled ambition.
     
    TIMESTAMPS:
     
    (00:01) Path to Freedom Financial Coaching
    (12:39) Financial Freedom
    (24:43) The Value of Skill Development
    (32:22) Financial Coaching for Entrepreneurial Transition
    (47:27) Business Start-Up Strategies and Success
    (58:31) Navigating Business Transition for Freedom
     
     
    Join the FREE Path To Freedom Facebook Group here:
     
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
     
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/
     
    #entrepreneur #financialfreedom #time

    • 59 min
    What Is ZorForum? w/ Graham Chapman

    What Is ZorForum? w/ Graham Chapman

    In this episode of the Path to Freedom podcast, Wes and guest Graham Chapman discuss the importance of support and guidance in the franchising industry. Graham, with over 15 years in the franchise community and roles at ZorForum and 919 Marketing, shares insights on high-impact PR, franchise development, and local digital marketing for franchisees. They delve into the structure and benefits of ZorForum's mastermind groups, which provide a collaborative space for franchisors to share experiences and solve problems, emphasizing the importance of accountability and trust. The conversation also covers the broader aspects of personal and professional development, work-life balance, and the role of supportive communities in achieving success and fulfillment in both business and personal life.
     
     
    Join the FREE Path To Freedom Facebook Group here:
     
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
     
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/
     
    https://youtu.be/POGx3KR7JQs
     
     
    TIMESTAMPS:
     
    Introduction to 919 Marketing and ZorForum (00:01:41)
    Graham's role in franchising (00:02:39)
    Whiskey Wednesday and community building (00:04:51)
    Introduction to ZorForum (00:08:27)
    ZorForum's structure as a franchise (00:10:12)
    Value of franchise-specific groups (00:13:27)
    Support for emerging franchisors (00:17:54)
    Mastermind meetings and shared experiences (00:22:49)
    Benefits for younger franchisors (00:23:32)
    The value of experience (00:23:56)
    Established and emerging franchises (00:24:56)
    Category exclusive groups (00:26:07)
    Group structure and culture (00:29:14)
    Structured group meetings (00:33:15)
    Accountability and commitment (00:37:35)
    Developing relationships and commitment (00:44:49)
    Franchise Ownership and Wealth Creation (00:46:31)
    Becoming Our Best Selves (00:47:19)
    Work-Life Balance and Intentional Energy Allocation (00:49:20)
    The Value of Peer Groups in Franchising (00:51:07)
    ZorForum and Franchise Community Building (00:52:18)
    Personal Life and Work Balance (00:53:17)
     
    #Franchise #ZorTribe #Franchising

    • 54 min
    HOW TO Build A Franchise Empire EVEN IF You’re Not A Billionaire

    HOW TO Build A Franchise Empire EVEN IF You’re Not A Billionaire

    In this episode of the "Path to Freedom" podcast, I spotlight the successful franchise owner David Schuck, a former professional basketball player who transitioned into franchising. David's ventures include Liberty Tax, Club Pilates, Hand and Stone Massage, and Vivo Med Spa. The episode delves into his journey and the strategies that led to his success, offering insights for listeners interested in franchise ownership and business scaling. I also thank David for his contributions.
     
    Join the FREE Path To Freedom Facebook Group here:
     
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
     
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting. 
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/
     
    https://youtu.be/POGx3KR7JQs

    • 27 min
    Mastering Real Estate Investment Strategies w/ Randy Langenderfer

    Mastering Real Estate Investment Strategies w/ Randy Langenderfer

    Join us as we embark on an enlightening journey through the multifaceted world of real estate investing with Randy Langenderfer of InvestArk. Randy shares his seasoned expertise, recounting his evolution from single-family home investing to the more complex realm of multifamily syndications. Listen in as we uncover the benefits of pooling resources to tackle larger property investments, and explore why Randy favors this method over other investment strategies. Whether you're a novice or an experienced investor, Randy's insights provide valuable perspectives on navigating the real estate landscape.
     
    In this conversation, we tackle the topic of financial security through real estate versus franchise investment, especially in the face of economic uncertainty. I open up about my own experience, contemplating the purchase of a franchise but ultimately being drawn to the allure of multifamily properties. Randy and I compare the hands-on demands of a franchise with the potential for passive income through real estate syndication, delving into the significance of non-recourse loans and the broad spectrum of investment options that exist.
     
    The episode rounds off with a candid discussion on the strategic shift from corporate America to full-time real estate investing, emphasizing the importance of specialization within the industry. We also highlight the transformative power of real estate investment in creating passive income streams and the pursuit of financial independence. Plus, don't miss out on our breakdown of financial projections, such as cash-on-cash return and Internal Rate of Return, as well as strategies for maximizing property value. With Randy's guidance, we navigate the complexities of commercial real estate investment and underscore the critical need for trust and relationships in successful syndications.
     
    TIMESTAMP:
     
    (00:01) - Real Estate Investing Strategies and Experiences
    (10:49) - Real Estate vs. Franchise Investment
    (25:42) - Real Estate Investment and Career Change
    (29:50) - Real Estate Syndication Investment Opportunities
    (39:35) - Commercial Real Estate Investment and Strategy
    (53:05) - Franchising and Real Estate Investing
     
    Join the FREE Path To Freedom Facebook Group here:
    https://www.facebook.com/groups/1634819733719715/
     
    7 Steps to Owning a Franchise:
    https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
     
    If you would like to learn more about this particular franchise opportunity, or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.
     
    https://calendly.com/wes-barefoot/introcallwithwes
     
    Connect with Wes:
    Instagram: https://www.instagram.com/path2frdm/
    Facebook: https://www.facebook.com/path2frdm
    Linkedin: https://www.linkedin.com/in/wesleybarefoot/

    • 58 min

Customer Reviews

5.0 out of 5
11 Ratings

11 Ratings

Wade Galt ,

Great Host and Very Useful Content

Wes does a great job preparing for his guests. He researches the guest and their business so he can facilitate an insightful and powerful interview. Definitely worth the time to listen!

Fran The Airman ,

Great Listen!

Came across this podcast networking with people on Instagram who is pages I found interesting. So glad I did as it led me to this great new show. Going to be listening regularly!

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