241 episodes

Are you ready to take your fitness business to the next level? Be sure to visit us at: http://bit.ly/alloy_franchise

Listen in for secrets and tips on running a successful Personal Training business. From marketing, staff management, trends, programming, pricing, and many other subjects in between, speaker and award-winning fitness industry legend Rick Mayo, founder of the Alloy Personal Training Franchise, covers it all.

Alloy Personal Training Business Rick Mayo

    • Health & Fitness
    • 4.9 • 47 Ratings

Are you ready to take your fitness business to the next level? Be sure to visit us at: http://bit.ly/alloy_franchise

Listen in for secrets and tips on running a successful Personal Training business. From marketing, staff management, trends, programming, pricing, and many other subjects in between, speaker and award-winning fitness industry legend Rick Mayo, founder of the Alloy Personal Training Franchise, covers it all.

    The "Why's" of Alloy Programming

    The "Why's" of Alloy Programming

    In this episode, Rick and Matt discuss the why's of Alloy programming and the importance of sticking to the script.

    • 32 min
    Experience Matters: Navigating Consistent Customer Excellence

    Experience Matters: Navigating Consistent Customer Excellence

    In this episode, Rick Mayo explains why creating a consistent customer experience is the key to client retention, increased revenue, and reduced cost of servicing your clients.

    • 11 min
    Mastering the 3 Keys to Successful Organic Fitness Marketing for Growth

    Mastering the 3 Keys to Successful Organic Fitness Marketing for Growth

    In this episode, Rick chats with Alloy franchise business coach Adam Blankenship about organic marketing strategies. These are simple, critical techniques for improving your organic marketing efforts.

    • 38 min
    3 Pillars of Entrepreneurial Success You Might Be Overlooking

    3 Pillars of Entrepreneurial Success You Might Be Overlooking

    In this episode, Rick and Matt discuss what it takes to be a healthy and effective entrepreneur.

    • 26 min
    The Director of Training's Playbook

    The Director of Training's Playbook

    In this episode, Rick speaks with the Director of Training at the Alloy corporate location, Cian Roche. Cian explains the 3 critical skills needed to succeed as the Director and how he maintains a 97% retention rate.

    • 33 min
    Should You Franchise Your Business?

    Should You Franchise Your Business?

    In this episode, Rick chats with Suzanne Robb about whether or not someone should franchise their business. We reveal the realities of formulating, marketing, and running a successful franchise business.

    • 32 min

Customer Reviews

4.9 out of 5
47 Ratings

47 Ratings

coach derose ,

Pure Gold

Excellent podcast for anyone that wants own or that owns their own business. Yes this is about the fitness business but many gold nuggets can apply to so many industries. Thanks Alloy!

Jakegley ,

Amazing Podcast

I love how this podcast is educational and entertaining. Rick is a great communicator that provides world class content with humor. Highly Recommend!!

RiseRyan ,

A must for all gym business owners

Hands down my favorite podcasts. Episodes are short and to the point. Makes it a super easy listen. Rick keeps it entertaining and educational. He’s a master at dropping simple knowledge bombs. If you are a gym owner you are doing your business a disservice by not listening to this podcast.

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