93 episodes

The Lean Out Your Business Podcast is dedicated to helping you accelerate business growth, simplify in order to scale, and lean out and do less to achieve more. Join International Lean Business Consultant, Business Coach, and Serial Entrepreneur Crista Grasso to discover the proven systems and strategies that provide more value to your clients, more profits for your business, and give you back more time in your day.

Lean Out Your Business Podcast Crista Grasso

    • Business
    • 5.0 • 54 Ratings

The Lean Out Your Business Podcast is dedicated to helping you accelerate business growth, simplify in order to scale, and lean out and do less to achieve more. Join International Lean Business Consultant, Business Coach, and Serial Entrepreneur Crista Grasso to discover the proven systems and strategies that provide more value to your clients, more profits for your business, and give you back more time in your day.

    E92 | How Mindset Influences Business Success with Adrienne Grace

    E92 | How Mindset Influences Business Success with Adrienne Grace

    In this episode of the Lean Out Your Business Podcast, we have the pleasure of talking with Adrienne Grace. She is a Mindset and High-Performance Coach, Consultant & Speaker. If you are feeling burned out, or unfulfilled, Adrienne will help you overcome the mental blocks that are holding you back from living your life on your terms.
     
    She enjoyed her career in finance but was always plagued by feelings of unfulfillment or that she was “meant for more.” After getting to the point where she was stressed out, burned out and it was taking a toll on her mentally and physically, she found this program and underwent a powerful transformation. 
     
    Now she’s on a mission to share this information and help others change their lives by changing their mindset & habits. Adrienne works with high-achieving financial sales professionals to become leaders in their field and make quantum leaps in their business, finances, personal growth, and impact.
     
    Listen to the full episode to learn how to change your mindset and set yourself up for success!


    Topics discussed:
     
    (2:40) - The role of mindset in business success
    (5:19) - How to start changing your mindset
    (6:45) - The biggest mindset blocks
    (11:35) - Adrienne’s journey on shifting her mindset
    (16:22) - Don’t wait for the perfect timing 
    (19:20) -  Adrienne’s strategies for goal setting

    (23:05) - Adrienne’s work and upcoming programs
    (23:56) - Adrienne’s social media
    (24:35) - How to work smarter and not harder

    (26:12) - Tips to leverage your  mindset 
     
    Links:
    Website: www.adrienne-grace.com
    IG: @gracefully_adrienne
    Free Gift: www.FreeGiftFromGrace.com
     
     
    Work with Crista:
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Apply to join us inside the Simplify to Scale Business Accelerator, a transformation group-mentorship experience for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale. https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle
     

    • 28 min
    E91 | What's Needed for Effective Business Strategy

    E91 | What's Needed for Effective Business Strategy

    This is part four of our four-part series on what it takes to sustainably scale your business. We've been breaking down and reviewing the strategy, planning, systems, and team that it takes for simple sustainable scaling! 
     
    In today’s episode of the Lean Out Yout Business Podcast, we're going to pull everything together. And we're going to talk about the strategy piece of this, which helps you to know that you are working on the right things! So I am going to share with you the puzzle analogy that you've probably heard me talk about before, and explain to you how this analogy can be implemented into your business reality!
     
    Topics discussed:
     
    (2:25) - The puzzle analogy
    (5:52) - Do less to achieve more
    (7:38) - The difference between a business model and an operating model
    (10:55) - Your business vision
    (14:27) - Sneak peek from the reimagine retreat
    (15:28) - 5th pillar - qualitative and quantitative measures



    Work with Crista:
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Apply to join us inside the Simplify to Scale Business Accelerator, a transformation group-mentorship experience for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale. https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle
     
     

    • 17 min
    E90 | Building a Connected Community with Kami Guildner

    E90 | Building a Connected Community with Kami Guildner

    Today, I am so excited to introduce you to Kami Guildner. She is an exceptional entrepreneur who leads an extraordinary women's movement! She has so much exciting stuff happening in her community, which is a lot of what we're going to dive into today. 
     
    Her passion is building these amazing communities where there's so much connection and engagement! So in this episode, she is going to share all her secrets and insights on achieving that goal! Because I know for so many of us, we want to have communities, or we want a community that's more engaged, but how we can actually get there?
     
    Kami has all the answers for you! She believes that women's voices matter. She's a connector, a storyteller, and a business coach. She weaves soulful inspiration and mindful business strategies, helping her clients uplevel their businesses. Kami is also the founder of the Extraordinary Women Ignite Conference, Extraordinary Women Connect events, and host of the award-winning Extraordinary Women Radio™ – a podcast featuring wildly successful women living out loud in voice, vitality, and vigor.



    Topics Discussed:



    (3:05) - The reason why community is so important for our brand
    (5:20) - The importance of being surrounded by other like-minded people

    (6:30) - Tips and strategies to create a strong community
    (8:46) - Lessons that contributed to the growth of your business overall
    (11.19) - How to overcome the fear of live events
    (12:29) - How to create a marketing strategy and build a brand
    (16:10) - Marketing rules that we should break
    (20:09) - Kami’s upcoming event

    (21:34) - Kami’s social media 
    (22:10) - How Kami works smarter and not harder
    (23:19) - Tips on leveraging community and building connections in our own businesses


    Links:
    https://www.facebook.com/groups/1386664118079263 https://www.instagram.com/kamiguildner/ https://www.linkedin.com/in/kamiguildner/ https://podcasts.apple.com/us/podcast/extraordinary-women-radio/id1216249277  
     
    Work with Crista:
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Apply to join us inside the Simplify to Scale Business Accelerator, a transformation group-mentorship experience for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale. https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle
     

    • 25 min
    E89 | Lean Strategic Planning for Small Businesses

    E89 | Lean Strategic Planning for Small Businesses

    Hello and welcome to part three of our four-part series on what it takes to sustainably scale your business!
     
    In today’s episode of the Lean Out Yout Business Podcast, I'm going to walk you through our Lean Strategic Planning System for Small Businesses. Because while strategic planning is important, the reality is that most planning systems out there are not really designed for a small business. 
     
    There are very tactical planning systems that are designed for personal productivity and they don't really work well when you get them into a team environment. Or there are these really big strategic planning practices that come out of the multi-billion dollar businesses, but they completely could overkill your type and size of business
     
    So, let’s dive into the Lean Strategic Planning System and learn how you can implement it in your business model, so you can avoid burnout and get the most out of your business systems
     
    Topics discussed:
     
    (1:19) - The importance of planning
    (6:06) - What Lean Strategic Planning System is and how it can help you scale your business 
    (17:39) - The importance of strategy 
    (18:37) - The four pillars of the Lean Strategic Planning System
    (19.05) - Sneak peek from reimagine retreat 
    (21.22) - The context pillar 
    (21:46) - The clarity pillar
    (22:30) - The commitment pillar
    (23:53) - The kaizen pillar
    (27.19) - Sneak peek from our next session



    Work with Crista:
     
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Apply to join us inside the Simplify to Scale Business Accelerator, a transformation group-mentorship experience for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale. https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle

    • 28 min
    E88 | Achieving Predictable Growth with Paid Ads with Michelle Fernandez

    E88 | Achieving Predictable Growth with Paid Ads with Michelle Fernandez

    Do you want to scale your business, generate new qualified leads, and amplify your message but aren't sure the best strategies to focus on? Are you feeling hesitant to invest much in paid advertising given all of the recent changes? 
    Michelle Fernandez has all the right answers for you! She is a Facebook & Instagram Ads Strategist, a Funnel Expert, and Speaker. She loves the strategizing process that takes place PRIOR to running ads and specializes in helping her clients get crystal clear on their brand identity, messaging, and funnel strategy - so they get the maximum ROI from their ad spend
    In this episode, Michelle shares how you build a high-converting ad strategy, what timeless things we want to keep in mind, and what's actually working right now. Michelle poured countless hours into mastering the art of paid advertising and knows how to combine the most powerful organic strategies, funnel strategies, and ad strategies to get her clients' 6-figure launch results without a 6-figure ad spend!
     
    Topics Discussed:
     
    (3:44) - The limitations of organic marketing that prevent your business from scaling
    (6:38) - How to combine organic marketing and paid ads for better conversions and results
    (11:27) - What people should be considering about ads
    (15:30) - The types of paid traffic that will help you scale your business
    (18:25) - The paid ads strategies that are really working right now
    (22:50) - The web 3.0 era 
    (29:10) - Michelle’s upcoming projects
    (31:00) - Michelle’s contact info
    (31:42) - How to work smarter and not harder



    Links from this episode

    IG handle: https://www.instagram.com/themichellefernandez/
    Podcast : The Traffic & Conversions Show
    Website : http://theMichelleFernandez.com


    Work with Crista:
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Join us inside the Simplify to Scale Ops Academy for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale.   https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle
     

    • 34 min
    E87 | Strategically Developing Systems for Scale

    E87 | Strategically Developing Systems for Scale

    Do you want to have a simple, sustainable, and scalable business? Do you want to create systems that will help you scale your business and remove yourself from everything that depends on you? Then this episode is for you!
     
    In today's episode of the Lean Out Your Business Podcast, we'll dive into the different layers of systems that your business needs to scale sustainably. A lot of times people start at the SOP level. And they're actually missing an opportunity to really streamline things in their business, in a way that will really help to accelerate results. 
     
    So, first I am going to paint a picture of what it would be like if you had systems in your business, and then I am going through the 4 layers of systems that will help you simplify, systematize and finally scale your business
     
    Topics Discussed:
    (3:14) - The importance of having systems in your business
    (9:39) - Simplify your approach to systems
    (10:28) - Strategic Systems
    (11:49) - Summary systems
    (14:19) - Sub-Systems
    (15:08) - SOPs
    (16.05) - Summarizing all the systems 
    (17:01) - How to know what system your business needs
    (18:39) - The Lean strategic planning framework
    (19:06) - The end-to-end sales and marketing system
    (22:15) - Sneak peek into our Simplify to Scale Ops Academy program
     
    Work with Crista:
     
    Want to learn more about working with Crista and the Lean Out Method team to simplify and scale your business? Explore our limited series podcast Do Less, Scale Faster and learn more about our services and hear from our clients what it's like to work with us. https://www.leanoutmethod.com/scalingpodcast
     
    Want to join Crista and a group of high-achieving entrepreneurs IN PERSON to take yourself and your business to the next level this year? Join us for our luxury VIP retreat and mastermind experience. https://www.leanoutmethod.com/retreat
     
    Ready to eliminate complexity from your business and scale to multiple-7+ figures in simple and sustainable ways? Apply to join us inside the Simplify to Scale Business Accelerator, a transformation group-mentorship experience for successful entrepreneurs ready to transform their business into a self-run company that's no longer dependent on them to scale. https://www.leanoutmethod.com/scale
     
    Love this podcast? Then you'll want to join the Simplify and Scale Society, Crista's private FB community where she hosts a live training + Q&A every week. https://www.facebook.com/groups/leanoutcircle

    • 23 min

Customer Reviews

5.0 out of 5
54 Ratings

54 Ratings

Winecheesequichelady21 ,

Great tip from guest Danielle Mulvey

This was an excellent episode with Danielle Mulvey. She shared such practical advice that I can use today. One thing she said stood out to me, to cast a wider net when recruiting and posting on multiple job boards. Brilliant!

BizownerX3 ,

Ho-Hum Employees No More!

I enjoyed your conversation with your guest on Episode #84. Danielle knows her stuff when it comes to employee and hiring issues.

I know I am not the only who has tried to get an employee to improve their performance by motivating them with money.

It works for a minute – but soon they are back to their old, bad performance. What she said reinforces the fact we all need to make better hires in the first place versus just filling a seat with a warm body.

I’m sure she has great employees and a great company with her mindset. Thanks for being a great host!

octoberxenjoyer ,

Great Host/Guest Chemistry!

Crista is one of the most engaging podcast hosts, especially when it comes to her guests! In episode 84, her and guest Danielle collaborate on a lot of hiring ideas and tips. One that stood out had to do with hiring employees who have the same core values as you, because that’s akin to sharing the same DNA. Danielle shared her ideas and Crista bounced off of them very organically, making this podcast such an enjoyable listen!