62 episodes

Podcast by LMA Podcast

LMA Podcast LMA Podcast

    • Education
    • 5.0, 6 Ratings

Podcast by LMA Podcast

    The Shifting Media Landscape: A One-on-One with Washington Business Journal Editor Michael Neibauer

    The Shifting Media Landscape: A One-on-One with Washington Business Journal Editor Michael Neibauer

    During these times of uncertainty, PR professionals must strive to better support journalists more than ever. In the latest episode of the LMA Podcast, Bethany Chieffallo (GKG Law, P.C.) speaks with Michael Neibauer (Washington Business Journal) about the current media environment, actionable advice for PR professionals and more.

    • 24 min
    Finding Success Amidst the Disruption of COVID-19

    Finding Success Amidst the Disruption of COVID-19

    In this episode of Strategies LIVE!, Heather McCullough, co-founder of Society 54, and Bill Crooks, partner at Priority Search International, discuss how the current environment is rapidly changing the way law firms think about serving their clients and employees. Tune in as they talk through ways they are seeing firms adjust to flexible work schedules, appeal to new markets, provide unorthodox services for internal and external audiences and more.

    • 21 min
    The Importance of Well-Being in Legal Marketing

    The Importance of Well-Being in Legal Marketing

    In this episode, LMA President Jill Huse (Society 54) speaks with LMA Well-Being Committee co-chairs Renee Branson (RB Consulting) and Ryan King (Ogletree Deakins) about the importance of well-being and mental health in legal marketing. May is Mental Health Awareness month and now, more than ever, it is essential to put mental health first amidst the COVID-19 pandemic. Huse, Branson and King discuss the brand new Well-Being Committee and Resource Center, and give practical solutions that anyone can apply to their daily life.

    - National Suicide Prevention Lifeline: 1-800-273-8255
    - Crisis Text Line: Text HOME to 741741
    - SAMHSA Treatment Referral Helpline: 1-877-726-4727

    • 34 min
    Pricing Confidence With Considerations for Economically Challenging Times

    Pricing Confidence With Considerations for Economically Challenging Times

    In this episode, Alex MacDonald (McCarter & English) speaks with Stuart Dodds (Positive Pricing) about the importance of being confident in pricing and the approaches you should consider in the wake of COVID-19’s economic impact. MacDonald and Dodds discuss themes in Dodds’ recent Strategies article, the importance of bringing the firm into pricing conversations and how to approach pricing in the near-term economic environment.

    • 28 min
    Diversity Communications: Best Practices and Perspectives from Two In-House Pros

    Diversity Communications: Best Practices and Perspectives from Two In-House Pros

    In this episode, Bethany (Early) Chieffallo (GKG Law, P.C., mailto:bchieffallo@gkglaw.com) speaks with Stephanie Marella Gryder (Moore & Van Allen PLLC, stephaniegryder@mvalaw.com) and Nichole Bartlett (Dechert LLP, nichole.bartlett@dechert.com ) about the external and internal communications involving diversity. Gryder and Bartlett share their regional, national and international insights into the strategies, vehicles and challenges of diversity communications.

    • 31 min
    Building a Scalable Sales Culture in a Law Firm

    Building a Scalable Sales Culture in a Law Firm

    In this episode, Suzanne Donnels (Jenner & Block LLP) speaks with Jeff Antaya (Plante & Moran), Frank Troppe (Miller Heiman Group) and Ellen M. Gregg (Womble Bond Dickinson (US) LLP) about how law firms can build a scalable sales culture. Antaya, Troppe and Gregg share their perspectives on why to have a sales culture at your firm, how growth affects culture, how to measure success and more.

    Editor’s Note: This podcast mentions the CMO Summit and LMA’s Annual Conference. Please note that this podcast was recorded well in advance of the decision to postpone the event.

    • 32 min

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6 Ratings

6 Ratings

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