Making Makeup Inclusive with GUIDE Beauty CEO Terri Bryant The Beauty Standard

Sometimes, the largest challenges come with even larger rewards. In GUIDE Beauty Founder Terri Bryant’s case, her Parkinson’s diagnosis temporarily stopped her from working as a makeup artist, but her solution was far greater than adapting to her traditional techniques and products. Her diagnosis brought a new perspective to the makeup industry, along with a vision of inclusivity and accessibility for everyone.

In this episode of The Beauty Standard, Nicole Gregory sits down with Terri to discuss GUIDE Beauty, a makeup brand with a mission of making artistry accessible for all skill sets and abilities. They go in depth about what it takes to design inclusive products, how to break down “norms”, and how to find the light in your toughest battles.

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Connect with Terri

GUIDE Beauty website

Instagram/Facebook: @guidebeautycosmetics

Connect with Nicole

LinkedIn

Instagram

Topics Discussed in Episode


Terri’s diagnosis
Designing for inclusion
GUIDE Beauty’s mission
Terri and Selma Blair’s connection
What accessibility means in the cosmetic world
Turning a diagnosis into a positive
What’s next for GUIDE Beauty
Tearing down “norms”, “us and them”