
50 episodes

Marketing Smarts from MarketingProfs MarketingProfs
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- Business
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4.5 • 64 Ratings
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This weekly podcast features in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast delivers actionable insights and real advice to help you market smarter. Subscribers gain valuable marketing know-how that compliments the robust offerings of marketingprofs.com - Listen in and join us online for the best of both worlds!
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Unraveling SEO Secrets for B2B Marketers: Kyle Roof on Marketing Smarts [Podcast]
If you're feeling overwhelmed by SEO, this episode of Marketing Smarts is for you. Host George B. Thomas leads a discussion with Kyle Roof about what really matters in SEO, what doesn't, and where to start.
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The Power of Second Chances in B2B Marketing: Kellie Walenciak on Marketing Smarts [Podcast]
Join host George B. Thomas and guest Kellie Walenciak for a compelling conversation about finding meaning in the work you do, championing the underdog, and the role marketers can play in aligning their company's external branding with internal i
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Mastering the Revenue Attribution Puzzle: Tish Millsap on Marketing Smarts [Podcast]
Podcast guest Tish Millsap introduces the who, what, where, when, and why framework for revenue attribution. She discusses what attribution really is, why you need a plan before buying a software tool, why you'll likely need more than one attrib
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Sales and Marketing Alignment Insights, Strategies, and Success Indicators: Matt Heinz on Marketing Smarts [Podcast]
Join George B. Thomas and podcast guest Matt Heinz for a nuanced discussion on the alignment of business objectives, the nature of Sales enablement, an integrated approach to data management, and more, featuring a score of practical tips and tricks f
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Maximizing Your Reach--Key Concerns in Promoting and Amplifying Your Content: James Tennant on Marketing Smarts [Podcast]
Promoting your content can't be an afterthought. It has to be baked into your content from the beginning. Join host George B. Thomas and guest James Tennant as they discuss all things content promotion, from audience research and department comm
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Decoding Effective Communication and Understanding Impactful Connection: Jason Harris on Marketing Smarts [Podcast]
In this episode of Marketing Smarts, host George B. Thomas and guest Jason Harris explore the elements that form the foundation of successful communication strategies. They discuss connection in terms of outcomes, ownership, consistency, Jason's
Customer Reviews
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Every single episode of Marketing Smarts presents actionable and insightful ideas. George brings incredible guests on the show who have unique experience, and I am always learning something new. I highly recommend giving this show a listen!
A marketer’s best friend!
Marketing Smarts’ talented guests talk all things marketing, giving you the tools you need to get hands-on with your business. The best part is these tools come from truly engaging individuals that have been where you are and want to see you succeed. Thanks so much for putting out such a spectacular show MarketingProfs- keep up the great work!
Good guests, annoying host
Though the guests and content are often very good, I find the host so annoying that I weigh whether it will be worth the listen. Stop trying to sound like a radio announcer and just have a conversation. Also, stop telling me what I just heard — assume I am an intelligent and experienced marketer.