149 episodes

The Medical Sales Accelerator Podcast brings you insider tips and secrets to help you drive your sales. Featuring interviews with top-performing medical sales reps, president’s club winners, and leaders in the medical device and MedTech industries. Hosted weekly by Zed Williamson and Clark Wiederhold.

Medical Sales Accelerator Zed Williamson and Clark Wiederhold

    • Business
    • 4.9 • 83 Ratings

The Medical Sales Accelerator Podcast brings you insider tips and secrets to help you drive your sales. Featuring interviews with top-performing medical sales reps, president’s club winners, and leaders in the medical device and MedTech industries. Hosted weekly by Zed Williamson and Clark Wiederhold.

    Cultivating High-Performance Teams in MedTech with Kris Krustangel

    Cultivating High-Performance Teams in MedTech with Kris Krustangel

    How many medical sales professionals worry more about how their presentation is received than the actual substance of their work? Why do performance aesthetics take precedence over genuine problem-solving and leadership effectiveness? Kris Krustangel, Vice President of Sales at Virtus Medical, delves into the transformative power of self-awareness and humility in medical sales.
    In this week’s episode sponsored by Alpha Sophia, Kris reveals how his journey underscores the nuanced balance between confidence and ego in the realm of medical sales. His experiences illuminate the challenges and growth opportunities within the industry, particularly how personal ego can obstruct genuine progress and leadership development.
    What we discuss in the episode:
    The practical application of stoic philosophy in modern business practices How the pressures of leadership can lead to a disconnection from core operational goals Why introspection and self-awareness are crucial to evolve beyond surface-level achievements The value of candid feedback from colleagues and how that can inspire transformation Prioritizing genuine problem-solving and leadership effectiveness over performance aesthetics Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia Obstacle is the Way by Ryan Holiday Ego is the Enemy by Ryan Holiday Social Media: 
    Connect with Kris on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn

    • 33 min
    Elevate Your Medical Sales Career: Strategies from a Seasoned Coach

    Elevate Your Medical Sales Career: Strategies from a Seasoned Coach

    Dressing for success isn’t just a thing of the past. In fact, with the evolving landscape of the interview process, some tactics hold more weight than ever before. So how do you position yourself for career stability regardless of the transformations taking place around you?
    In this week’s episode, sponsored by Alpha Sophia, Angie Lambrou, a seasoned career coach and author of "Master the Medical Sales Interview," sheds light on common pitfalls that even experienced medical sales executives face during the interview process. She also reveals how inadequate preparation leaves many candidates missing out on opportunities and strategic job search techniques that bypass traditional routes like job boards and recruiters.
    What we discuss in the episode:
    A proactive approach to the job hunt where candidates target specific companies Enhancing your chances of securing a job by directly engaging with hiring managers to establish connections The importance of personal branding and networking to maintain readiness for unexpected opportunities Interview mishaps that cost top candidates jobs Finding clarity and motivation outside of work to propel your career forward Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia Master the Medical Sales Interview Social Media: 
    Connect with Angie on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn

    • 27 min
    Inside iHLTH: Dr. Eva Imperial's Fight Against Hidden Healthcare Costs

    Inside iHLTH: Dr. Eva Imperial's Fight Against Hidden Healthcare Costs

    How often do you receive medical attention only to be blindsided by a huge invoice? Why does the issue only seem to exist in the medical space? And what can we do to promote transparency in the industry?
    In this week’s episode, sponsored by Alpha Sophia, Dr. Eva Imperial, CEO and founder of iHLTH, shares her motivation for starting an organization that brings transparent pricing to lab tests and allows patients to bypass the doctor's office for these services. Her story highlights a personal and professional journey towards making healthcare more accessible and affordable, challenging the status quo of opaque healthcare pricing and practices.
    What we discuss in the episode:
    The negative ripple effects on patient care and the healthcare system due to high costs The importance of transparent pricing in healthcare Navigating the complexities of healthcare costs Solutions and innovations to make lab testing more accessible How professionals can advocate for patient affordability Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia iHLTH Social Media: 
    Connect with Eva on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn  

    • 28 min
    Breaking the Mold: How Grit and Resilience Transform Medical Sales Careers

    Breaking the Mold: How Grit and Resilience Transform Medical Sales Careers

    Burnout plagues us all at some point in our professional lives, but it’s not always easy to identify, or overcome. So how can you master your profession if you’re unable to master your own feelings? It requires grit and resilience.
    In this week’s episode, sponsored by Alpha Sophia, Danielle Cobo, a transformational speaker, bestselling author, and seasoned medical sales professional, shares invaluable insights on resilience, leadership, and overcoming adversity. With a career spanning 15 years in the competitive realm of medical sales, Danielle has not only excelled but also transformed her hardships into opportunities for profound personal and professional development. Through her journey, Danielle offers actionable strategies for dealing with burnout, embracing vulnerability, and setting the foundation for a fulfilling career in medical sales.
    Tune in for more on:
    Strategies for overcoming burnout The positive impact of resilience and self-reflection on career growth and development Actionable tips for turning life’s challenges into stepping stones for success How vulnerability strengthens leadership Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia Unstoppable Grit (Book) Unstoppable Grit (Podcast) Social Media: 
    Connect with Danielle on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn

    • 33 min
    Building Digital Trust in MedTech: The MTV Approach

    Building Digital Trust in MedTech: The MTV Approach

    In the dynamic world of MedTech, where innovation is the lifeblood of progress, Jay Pendleton, founder of MedTech Voice, offers a compelling perspective on the power of storytelling in building trust and driving success.
    In this week’s episode, sponsored by Alpha Sophia, Jay underscores the importance of authenticity and digital trust in a landscape inundated with content and information overload. We also learn about his journey from the corporate MedTech world to the realm of entrepreneurship, highlighting the pivotal role of storytelling in shaping brand identity and fostering connections.
    In the episode, we also discuss:
    Bridging the gap between business and medicine through authentic narratives Empowering MedTech professionals to navigate the complexities of the industry with clarity and purpose Helping physicians humanize their brand Assisting MedTech companies in crafting compelling stories A roadmap for driving tangible outcomes in an ever-evolving MedTech ecosystem Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia MedTech Voice Episode 25 with Jay Pendleton Social Media: 
    Connect with Jay on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn  

    • 38 min
    From Idea to Asset: How Patents Propel Medical Device Startups

    From Idea to Asset: How Patents Propel Medical Device Startups

    The long and tedious patent process has become an outdated source of delay for innovators across the globe. With today’s technology, you can protect your innovations faster than ever. So when should you pursue a patent? And how can startups thrive in this rapidly evolving space?
    In this week’s episode, sponsored by Alpha Sophia, Bao Tran, founder of PowerPatent Inc., joins us to explore the crucial role patents play in the medical device startup landscape. Dispelling common misconceptions, Bao emphasizes patents as assets rather than expenses, enabling startups to attract investors and safeguard their market presence. We also discuss how startups can efficiently navigate the patent process to ensure timely protection and competitive advantage by leveraging technology and strategic filing approaches.
    What we discuss in the episode:
    The pivotal role of patents in driving innovation and success The significance of patenting seemingly straightforward innovations The indispensable value of strategic patent management Actionable insights for MedTech entrepreneurs and innovators Understanding the nuances of patent strategy in a rapidly evolving industry Resources from this episode: 
    Get the free MedTech Talk Tracks for Action Alpha Sophia PatentPC Social Media: 
    Connect with Bao on LinkedIn Connect with Zed on LinkedIn Connect with Clark on LinkedIn

    • 23 min

Customer Reviews

4.9 out of 5
83 Ratings

83 Ratings

cashmoneysalesman ,

Great listen

The best part of my week is listening to MSA!!

WiedDawg ,

Timely and Informative

Very insightful and full of professional development content. Clark and Zed bring a wealth of industry knowledge, and bring on top notch guests that share actionable sales strategies. Definitely recommended as a weekly listen.

ReelSolutions ,

Perfect Timing

This episode was great for anyone thinking about venturing out on their own needing a bit of motivation to take the leap, or as I gathered from this episode-take the first step.

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