177 episodes

This podcast will help you grow your B2B company, quarter over quarter, and year over year. In each episode, you'll get strategies, frameworks, and insights that help you drive predictable, consistent growth, and improve your GTM strategy. Seasoned B2B leaders share how they use data, forecast growth, set & hit goals, grow revenue, and more. The best B2B companies use a combination of data, experience, and gut to grow. This show will help you do the same.

Metrics & Chill - Predictable Growth for B2B Databox

    • Business
    • 5.0 • 36 Ratings

This podcast will help you grow your B2B company, quarter over quarter, and year over year. In each episode, you'll get strategies, frameworks, and insights that help you drive predictable, consistent growth, and improve your GTM strategy. Seasoned B2B leaders share how they use data, forecast growth, set & hit goals, grow revenue, and more. The best B2B companies use a combination of data, experience, and gut to grow. This show will help you do the same.

    156: Implementing an Outcomes-Led Strategy (w/ Alli Blum, Hypothesis Department)

    156: Implementing an Outcomes-Led Strategy (w/ Alli Blum, Hypothesis Department)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of Metrics & Chill, Alli Blum talks about implementing an outcomes-led strategy to boost product growth and customer retention. You'll learn how to estimate project impact, align your team with clear goals, and make data-driven decisions.
    Links:
    Follow AlliExplore Hypothesis Department

    • 56 min
    BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)

    BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:
    How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human servicesLead generation tactics, including a unique grant program for nonprofits and robust email marketingThe importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages

    • 44 min
    BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)

    BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, Guy Alvarez, founder of Good2bSocial, shares his journey from lawyer to marketing expert and dives into successful digital marketing strategies for law firms. You'll learn:
    How Guy built a thriving digital marketing agency specifically for the legal sectorContent marketing strategies to improve client engagement and website trafficHow to integrate and analyze marketing data for law firms using real-time analytics dashboards and tools like Databox

    • 27 min
    BTB: Using YouTube to Drive Sales & Crafting Marketing Strategy (w/ Ali Schwanke, Simple Strat)

    BTB: Using YouTube to Drive Sales & Crafting Marketing Strategy (w/ Ali Schwanke, Simple Strat)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreAli Schwanke, CEO of Simple Strat, shares her insights on using YouTube to demonstrate expertise and act as a continuous, silent salesperson, the necessity of an experimentation mentality in your marketing efforts, the importance of strategy before tactics, and more.

    • 47 min
    BTB: Driving Growth with Data Insights and Adaptable Leadership (w/ Adam Lewis, BBD Boom)

    BTB: Driving Growth with Data Insights and Adaptable Leadership (w/ Adam Lewis, BBD Boom)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreAdam Lewis offers insights into his 25-person team's strategies in system design and re-engineering work and the importance of proper training for sales teams. You'll learn:
    How Adam's agency employs benchmarks to measure their performance against other leading HubSpot partnersHis agency's marketing and sales tacticsManaging different team member personalities in the workplaceOptimization of the sales process, client services, and the pivotal role of feedback and reviews... And a ton more!
    Links:
    Follow AdamVisit BBD Boom

    • 43 min
    BTB: Growing a Technical Consulting Firm (w/ Connor Jeffers, hapily)

    BTB: Growing a Technical Consulting Firm (w/ Connor Jeffers, hapily)

    Links
    Try Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we go behind the benchmark data as Connor Jeffers shares insights on building a successful technical consulting firm. You'll learn about their approach to demonstrating expertise through workshops and research, leveraging webinars for content distribution, and the importance of customizing CRM systems for individual organizational needs.
    Links
    Follow ConnorExplore hapily

    • 55 min

Customer Reviews

5.0 out of 5
36 Ratings

36 Ratings

Facqt Media ,

Practical and Informative!

I love how John showcases his expertise for marketing's best practices and practical advice! It's also great to see different perspectives from his guests. Such a good show!

ASobering ,

Entertaining, insightful, and actionable! 🔥

Whether you’re well established as an entrepreneur, or just getting started carving out a profitable niche that’s ready to grow - this is a must-listen podcast for you! John does an incredible job leading conversations that cover a huge breath of topics related to the ins and outs of building a thriving business - and life you can be proud of - with leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing!

HillGamingCompany ,

Actionable and engaging

For me, when I follow a podcast I look for two things. One is a podcast episode that delivers something actionable I can take away and try in my business and two, I want to listen to speakers who engage and draw me in. John is an engaging podcast interviewer with a keen sense on how to extract the right data/key points while still keeping things conversational and light.

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