275 episodes

The Simple Online Business podcast is for business owners who want to start and build profitable, sustainable online businesses. Host Samantha Siffring is a business coach and agency founder who is known for her simple and doable approach to business and marketing. She has helped hundreds of women start and grow profitable businesses in all industries and is the founder of Booked Out Business, the leading business coaching membership for online business owners and freelancers. Each week, she brings straightforward tips, strategies, and mindset shifts that will get you moving forward in your business, whether you're just starting out or established.

Simple Online Business Samantha Siffring

    • Business
    • 5.0 • 75 Ratings

The Simple Online Business podcast is for business owners who want to start and build profitable, sustainable online businesses. Host Samantha Siffring is a business coach and agency founder who is known for her simple and doable approach to business and marketing. She has helped hundreds of women start and grow profitable businesses in all industries and is the founder of Booked Out Business, the leading business coaching membership for online business owners and freelancers. Each week, she brings straightforward tips, strategies, and mindset shifts that will get you moving forward in your business, whether you're just starting out or established.

    Strategic Simplicity

    Strategic Simplicity

    I can guarantee you one thing: you don’t have time for your business to be complicated.

    Recently I was coaching a few clients who were feeling stressed about the amount of things they want to do to grow their businesses - and having limited time to do those things.

    The reason is that it’s incredibly easy to hear what’s working for other people, what successful people have done, etc, and think “oh I need to do that too.”

    The thing is… that thing might not work for you. 
    ·      It might make you want to run away from your business just thinking about it. 
    ·      It might not be the thing that fits your personality. 
    ·      It might not work for your ideal client or industry.

    Not every successful tip or strategy will be successful for YOU, your business, your people.

    And the more you try to do - the more complicated it becomes - the worse off your business is.

    On today’s episode of the Simple Online Business podcast, I’m talking about how I learned the power of simplicity first hand in two different volunteer roles, and the 3 rules of simplicity for your business.

    YOU’LL LEARN:
    Why making your business simple isn't as simple as it soundsHow to focus on results rather than tasks and processesWhy it’s important to build on what has already worked and customize your business planHow to embrace change and seize opportunities to evolve and grow your businessText us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 20 min
    Free Vs. Paid Content

    Free Vs. Paid Content

    Have you ever wondered:
    Should this content be free? Or only for clients?How much do I give away for free?Where do I draw the line between what’s free and what isn’t?Many of my clients ask these questions, and honestly, I struggled with this earlier in my business too. 

    While it is one of those things you learn through experience and eventually find where your personal line is - I want to share my lessons and secrets with you and help you save time not learning things the hard way. 

    On today’s episode of the Simple Online Business podcast, I’m breaking down some ways to think about what to offer for free and what to reserve for clients. I’m also discussing the challenge of setting boundaries when it comes to free value. 

    I know you’re going to love this one.
    YOU’LL LEARN:
    How to find the right balance between providing value free content and growing your businessHow free content can build a sustainable businessThe importance of offering valuable free content to build trust and relationships with your audienceHow to set clear boundaries when offering free and paid contentText us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 19 min
    $10K Months as a Virtual Assistant With Shannon South

    $10K Months as a Virtual Assistant With Shannon South

    These are two major myths that are often talked about in the entrepreneurial world:
    Marketing = social media
    You have to be on social media to get clients.

    Listen… I’m a huge proponent of social media. For all the flaws, it gives us access to SO MANY connections with new people, for free. Yep, it takes work. But it’s also such an advantage for beginning business owners.

    And while I’m usually giving you tips on how to connect with people on social media - today I want to introduce you to a whole other world of possibilities… growing a business without using it.

    On today’s episode of The Simple Online Business Podcast I'm chatting with my client Shannon, who recently had her first 10k month without building an audience on social media, about her inspiring journey of embracing change and discovering the freedom entrepreneurship brings. We talk about how she got started, the obstacles she’s overcome and the power of coaching and community in business growth.

    YOU’LL LEARN:
    How effectively communicating with teams and clients about workload and availability can positively impact a business's growth and successWhy setting boundaries and seeking support are important pillars of business success.Why building a strong team and creating a supportive work environment is the key to sustained growthLearn more about Shannon:
    Shannon is the CEO of Lifetime Stress Relief, a virtual assistance & online business management company that specializes in email & calendar management, preventing overwhelm and burnout, and developing systems to save time. Yes, we research refrigerators and check emails, but we also save time for life on our clients' calendars, act as a gatekeeper between customers, and remember the special dates in our clients' lives. When not working, Shannon loves to travel and be outside with her puppy, Ruby Tuesday, painting, surfing, or reading!
    Visit her website here
    Text us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 46 min
    The Coaching That Ended A Client Drought

    The Coaching That Ended A Client Drought

    Last fall, I had a coaching conversation with my client, Brittany. She had been trying to consistently sign coaching clients for a couple years, but it just wasn’t working. She had an offer, a website, decent social media engagement… and yet it just wasn’t turning into paying clients. 

    Almost immediately on our conversation, I realized the issue. I told her what I saw, and what to do differently. 

    She implemented this advice and started signing lots of clients right away. She’s been consistently signing clients ever since. 

    What I found interesting is that she mentioned to me that she had thought about working with me a couple years before but didn’t - and wished she didn’t wait. 

    On today’s episode, I have Brittany on to talk about our conversation, the advice I gave her, and the decision to invest in coaching with me. This episode is a fun look into what it’s actually like to be my client. This podcast episode will be super inspiring for any business owner. 
    YOU’LL LEARN:
    How to transition from a brick-and-mortar business to the online spaceWhy people struggle with finding the right offer and marketing services and how to fix thisHow to be successful in signing clients and managing a growing businessThe importance of belief and confidence in your businessLearn About Brittany:
    Brittany Hagemann is a licensed CA Esthetician turned Esthetician Business Coach. After opening her acne business in San Diego in 2017, she grew it to a six figure business in under two years. She currently helps other esthetician business owners grow their business to six figures and beyond. When she's not working with her clients, she's spending time with her daughter and husband.

    Visit her website here
    Follow her on Instagram
    Listen to here podcast here: Estheticians Earning More
    Text us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 56 min
    Going Slow

    Going Slow

    Have you ever felt like your business was moving too slow?

    You feel like you are doing all the right things, but it’s not getting the results you want fast enough.

    So many business owners are tempted to quit or pivot when this happens… losing the momentum they were building, and restarting the clock between where they are now and the results they want to achieve.

    Don’t be one of them.

    On today’s episode of the Simple Online Business podcast, I’m talking about why things feel slow and how to love the process… because it changes everything.

    YOU’LL LEARN:
    The importance of enjoying the journey of business rather than fixating on the destinationThe concept of "going slow to speed up"Why focusing on the process is key to building a sustainable online businessHow the "microwave popcorn effect" can revolutionize the way you approach your business growthText us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 18 min
    Diagnosing Business Problems

    Diagnosing Business Problems

    Whether your business works or not depends on 3 things:
    your marketingyour ability to sellyouIt's why I have said this for years: every problem in your business is either a marketing problem, a sales problem, or a CEO problem.

    On today’s episode of the Simple Online Business podcast, I am going to dive deeper into how to diagnose problems in your business to make sure you are solving the right problems. If you don’t diagnose your problem correctly, you’ll be solving the wrong problem - and it won’t fix your results. 

    You don’t want to miss this episode! 
    YOU’LL LEARN:
    Why it’s important to diagnose problems in your businessHow to identify and address marketing, sales, and CEO (mindset) problemsWhy there is a need to correctly identify the root cause of your business strugglesHow misdiagnosing business problems can lead to applying the wrong solutionsText us and let us know what you thought of the episode
    Let’s Connect!
    Ready to get help simplifying it all and prioritizing what actually matters for YOU, your industry, and your people? I'll help you. Join my FREE training: Make Your Business Simple! Register here. See how to work with me HERE

    • 16 min

Customer Reviews

5.0 out of 5
75 Ratings

75 Ratings

polinasolda ,

Amazing!

Love this podcast! Great energy, tons of value, different perspective. Thank you for the amazing work you do in the world! You’re such an example of what’s possible! Polina

aclarkphotography ,

LOVE this podcast!

I love Samantha’s calm approach to building a business where there’s so much hustle culture out there.

She gives amazing tips + holds nothing back!! I love using these gold nuggets in my own business and life!

fujifunk ,

FANTASTIC!!

Deep wisdom from A PRO who has walked and refined the path of skillful and successful entrepreneurship -- BRAVO, Samantha!! Thank you for the education, wisdom, and inspiration.

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