299 episodes
Perpetual Traffic DigitalMarketer
-
- Marketing
-
-
4.8 • 648 Ratings
-
Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of Tier 11. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
-
How 'The Teach & Pitch Video Formula' 52X'd a Business in 18 Months
This week we’re featuring a case study that Tier 11 just presented to Facebook (yup, it was that good). In this episode, Ralph explains how Tier 11 helped a client go from $8,000 in revenue to $430,000 in revenue in just 18 months. Listen to learn Tier 11’s 5-step process, the importance of audience levels, the video formula that brought it all together, and more.
RESOURCES MENTIONED IN THIS EPISODE
Get Results Like This with Tier 11
Work at Tier 11
Get a Free Trial of Oribi and 20% off with code: DigitalMarketer
60+ Free Ad Creatives For Social (thanks No Limit Creatives!)
How Video Ads Work on Facebook
Facebook Ads Guide
Facebook Lead Ads
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com. -
EP294: How to Build Campaigns for Massive Scale Using The Ads Lab™
Building campaigns for scale takes strategy. In this episode, Angela Ponsford joins Ralph to talk about how to build campaigns with the intention of scaling them to huge numbers. Listen to learn what’s new in the Facebook advertising world, what’s working well right now, and get a full rundown of The Ads Lab™ process (full episode on this coming soon).
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
Tier 11 is Hiring! | Careers at Tier 11
How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic
Get one month of FREE blogging from BKA Content
The eCommerce Segmentation Handbook | Sendlane
Facebook: About the Data-Driven Attribution model
Facebook blocks users from sharing news in Australia
Apple: IDFA iOS 14 Change Coming Early Spring
The Ad Grid: How to Build Traffic Campaigns that Convert Higher and Scale Faster
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com. -
The Little Known ‘90 Day Strategy’ We Use to Scale Our Businesses
Today we’re talking about something that impacts all of your marketing efforts but doesn’t *technically* involve traffic or conversions. In this episode, Ralph and Amanda talk about the 90 Day Strategy each of their teams runs through to make sure they’re on track. Listen to learn how DigitalMarketer and Tier 11 run their leadership meetings, why it keeps everyone focused and on track, and the secret behind “Big 3’s” (make sure to get your post-it notes ready).
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
Tier 11 is Hiring! | Careers at Tier 11
How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic
Get one month of FREE blogging from BKA Content
The eCommerce Segmentation Handbook | Sendlane
Traction: Get a Grip on Your Business by Gino Wickman
Good to Great by Jim Collins
Scaling Up: How a Few Companies Make It...And Why the Rest Don’t by Verne Harnish
ELITE Growth Accelerator
Episode 292: How Live Bearded Exploded Their Online Conversions with Justin Christianson
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com. -
How Live Bearded Exploded Their Online Conversions with Justin Christianson
Marketing focuses a lot on traffic and conversions and too little on what happens next—even though getting a new customer is much more expensive than retaining your current customers. In this episode founder of Conversion Fanatics, Justin Christianson, talks about the high-level strategy that goes *after* the click. Listen to learn how Justin analyzes a brand new client and takes us through his revenue optimization for ecommerce brand Live Bearded.
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic
Get one month of FREE blogging from BKA Content
The eCommerce Segmentation Handbook | Sendlane
Live Bearded
Live Bearded Collections
True Beardsman Beard Kit from Live Bearded
Live Bearded Cart Page
Live Bearded Check Out Page
Conversion Fanatics
Justin on socials
Episode 291: Are You Making This 1 Big Digital Marketing Mistake in 2021?
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com. -
Are You Making This 1 Big Digital Marketing Mistake in 2021?
With the iOS 14 update on the horizon, marketers can’t afford to make any mistakes in 2021. In this episode, Ralph, Amanda, and Angela Ponsford talk about what’s working for them right now. They explain how they’re preparing for the iOS 14 update (despite the announcement it won’t be here until Spring 2021), the new attribution setting inside Facebook, DigitalMarketer’s content strategy, and more.
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
Available Jobs at Tier 11
The eCommerce Segmentation Handbook Digital Marketer
How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic
Christopher Kimball’s Milk Street
Midway Automotive
Apple to roll out awaited app tracking feature in 'early spring'
Episode 288: How ‘Intentional Authenticity’ Turned BiggerPockets Into The #1 Real Estate Investing Publisher on the Planet
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com. -
The Path to Evergreen Webinar Profits By Getting Off “The Launch Hamster Wheel
Feeling like you’re running on the never-ending “Launch Hamster Wheel”? In this episode, founder of Deadline Funnel Jack Born explains how to get off the hamster wheel and into evergreen profits. Listen to learn the importance of strategizing a mindset shift in every webinar you run, why you need to include a story in your marketing (and what to do if you don’t have a story that perfectly aligns with your message), an example of how Deadline Funnel weaves stories into their webinars, and more.
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
Deadline Funnel
Shamwow
Perry Marshall
Jon Benson
Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.
Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.
Customer Reviews
Ralph is a stud
Ralph is a stud
?
Could someone recommend a good episode that would change my mind about this podcast? Seems like they’re mostly trying to promote their businesses or their friends’ businesses.
Too much infomercial, too little useful specifics
I'm a small business owner. To keep a podcast, the podcasters have to insure real, useful content at least every 5-10 minutes minimum.
This podcast it out there with way too much informercial time plus promotion time for too little time with useful specifics. Also, often the useful content is extremely basic. Perhaps this podcast is designed for beginners who are more likely to hire out?
Top Podcasts In Marketing
Listeners Also Subscribed To