Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US, creators who have successful podcasts, why the perfect time to start a podcast is now, and how you can get started. Finally, we discuss the importance of putting in the work to have a successful podcast. 
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: Podcasts Expand Drastically.


[00:13] How many people listen to podcasts in the US every week?


[01:30] A couple of creators who have successful podcasts.


[02:49] Why now is a good time to jump into the podcast game.


[03:30] Some tips for starting your podcast today.


[03:48] The importance of having experience and researching before starting a podcast.


[04:24] That’s it for today! Don’t forget to rate, review, and subscribe!

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At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process.
TIME-STAMPED SHOW NOTES:


[00:00] - Tamara Loehr talks about her best practices in business


[03:52] - How AI will affect psychology around sales 


[05:43] - Tamara Loehr talks about how she mentors businesses


[07:39] - Tamara Loehr’s learning management system process for marketing


[08:25] - Creating and managing an offshore team practices


[09:30] - Tamara Loehr's dedicated commitment to advancing women's empowerment


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In episode #2562, we are discussing creator economy 2.0 and the different (theoretical) dynamics at play that make it difficult to build a creator startup in 2023. Tune in to hear a breakdown of the 4 obstacles to building creator startups and even be reminded that there is still always a little bit of hope for creators’ success!
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: The Creator Economy 2.0.


[00:34] Why it is so difficult to build a creator startup and the theories of the dynamics at play.


[01:26] Number one: Creator power law.


[01:35] Number two: Battle for the bio link.


[01:51] Number three: The Graduation problem.


[02:11] Number four: Algorithmic feast and famine.


[02:27] Breaking down each of these dynamics at play.


[05:51] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:


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Go follow Andrew Chen!


Andreessen Horowitz.


Substack. 


Threads. 


X. 


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Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:


[00:00] - Why behavioral analytics are the best metrics for marketing


[02:55] - The best data source to understand your consumers


[03:57] - Understanding the visibility of your product and key call to action


[05:03] - Understanding your customers to 10x your conversion


[06:06] - Finding out where the lag is in your conversion flow


[08:33] - Understand your audience through their behaviors with your website


[10:30] - This is how you can get 100% customer satisfaction


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In episode #2561, you’ll learn how Warren Buffett’s approach to investing within his circle of confidence can be applied to content creation. Learn how to yield results by taking a simple but effective mindset to marketing by staying in your zone of genius and what that has meant for Neil and Eric when you tune in today.
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: how to think about your content like Warren Buffett. 


[00:32] How Warren Buffett has chosen to focus on investing within his circle of confidence. 


[00:52] Applying this principle to the world of content. 


[01:20] How uploading content on a trending topic yields results.


[02:01] Finding the content box in which you belong.


[02:18] What happens when you stop focusing on what you love and what you excel at.


[02:56] The noise canceling software Neil is using to block out construction noise. 


[03:28] Where you are most likely to find your edge. 


[03:58] How they have recently acquired other agencies and why. 


[04:35] Why Eric’s content box is podcast interviewing.


[05:01] Figuring out what works for you and sticking with it.


[03:20] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:


Krisp

Dentsu

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Larry Kim shares how he perfected leveraging data and generative AI to create an email marketing strategy that can 10x your open rate at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:


[00:00] - Larry Kim's key insight on his business success journey.


[02:26] - Larry Kim's expertise in using data and generative AI perfectly.


[03:20] - Combining the best elements of inbound and outbound email marketing


[05:20] - Here’s where you can get your data sources (not what you’re thinking)


[06:15] - Email deliverability tools you don’t know to increase open rates


[08:37] - Here's how to maximize AI for email marketing


Go to https://www.marketingschool.io to learn more!

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Single Grain Eric’s ad agency


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