Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

In episode #2236, we share some thoughts on whether or not you should work with SMB clients. If you are trying to decide whether SMB is a good route for you and your business, we are here to help. Tune in to hear why working with SMB clients might not be as bad an idea as some people say, and a few tips for making the most of this avenue.
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[00:22] Today’s topic: Should You Work With SMB Clients? [00:25] Typical messaging about working with SMB clients. [00:46] A few things to keep in mind about reducing churn and ensuring growth.  [02:00] The skillset associated with working with SMB clients. [02:46] That’s it for today! [03:24] Go to https://www.marketingschool.io to find more episodes. Links Mentioned in Today’s Episode:
 
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In episode #2235, we share our framework for scheduling social content. If you want to hear all about our philosophy and tools for getting quality posts and content out on a regular basis, this is the episode for you. We discuss Sprout Social, outsourcing certain tasks, and more.
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[00:23] Today’s topic: Our Framework For Scheduling Social Content. [00:37] Neil's process for his different forms of content, and the parts he outsources.  [02:25] Eric's team's scheduling process and how Sprout Social fits into this. [03:31] Why podcasts are the easiest kind of content to schedule. [02:35] A reminder to go check out our YouTube channel! [03:50] That’s it for today! [03:53] Go to https://www.marketingschool.io/improve to help us get better. Links Mentioned in Today’s Episode:
 
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Sprout Social   
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In episode #2234, we talk about how we stay focused to achieve the best marketing results. Tune in to hear about some tools, tactics, and strategies that keep us moving forward, and our businesses growing! 
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[00:25] Today’s topic: How We Stay Focused To Achieve The Best Marketing Results. [00:34] Focusing on continually causing compounded growth. [01:42] Tackling one big thing every day.  [03:48] Why focus is so important and the mistakes we made early on. [04:27] That’s it for today! [04:38] Go to https://www.marketingschool.io to learn more. Links Mentioned in Today’s Episode:
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The ONE Thing Rize   Joe Hruska  
 
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In episode #2233, we talk about how generative search will change marketing forever. Advances in the machine learning and artificial intelligence fields are now truly being felt on the ground, and one of these branches is clearly in generative search. Tune in to hear some of our thoughts on these possibilities and how marketing will be affected in the near future.
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[00:25] Today’s topic: How Generative Search Will Change Marketing Forever. [00:28] The conversation that sparked this episode. [01:53] What will change in the realm of content creation with these advances? [02:49] Why you should start playing around with this technology now. [03:30] That’s it for today! [03:24] Go to https://www.marketingschool.io/live to learn more!  
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Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Runway ML on Twitter  Descript  StableDiffusion Subreddit   
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In episode #2232, Neil and Eric talk about the marketing tool they would use if they could only choose one. When it comes to identifying the most important marketing tool, there are a lot of options to pick from. Tune in to learn which tool we believe is more important than any other and what it has to offer.
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[00:20] Today’s topic: If We Could Only Have One Marketing Tool - Our Choice Is. [00:32] Why AB tests are crucial to successful marketing. [01:01] Learn what Neil’s top tool choice would be. [01:07] Eric’s top tool and why he would choose it. [01:38] Why experimenting is integral to creating leverage. [02:08] Why creating a culture of experimentation is so important. [02:58] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:05] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode:
 
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In episode #2231, Neil and Eric talk about what you can learn from Andrew Tate’s marketing. Andrew Tate’s views are undeniably misogynistic and harmful, but it is worth examining his social media strategy, even if he is a reprehensible figure. Tune in as we discuss how controversial content affects your online exposure, and why this isn’t always the best marketing tactic.
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[00:20] Today’s topic: What You Can Learn From Andrew Tate's Marketing. [00:25] Disclaimer: Why we do not support Andrew Tate. [00:39] How being controversial online can cause virality. [01:24] Why being controversial generally doesn’t result in successful marketing. [02:04] How Andrew Tate’s relevance has fluctuated. [02:24] Marketing lessons anyone can learn from Andrew Tate’s social media. [02:51] Why controversial marketing is not the best way to generate long-term sustainable revenue.  [03:50] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:57] Go to https://www.marketingschool.io to learn more!  
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Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
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Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu