Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

In episode #2565, we take a deep dive into the often-overlooked world of business policies and their profound impact on your success. It's a reality check that every entrepreneur needs: how seemingly benign policies can quietly strangle your growth and creativity. Join us as we reveal the art of policy scrutiny, drawing from real-world examples that highlight the dangers of complacency. We'll equip you with actionable strategies to detect, dissect, and rectify these lurking threats. In the competitive arena of business, the right policies can catapult you to greatness, while the wrong ones can send your dreams crashing down. Before your business falls victim to terrible policies, tune in to safeguard your success!
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: How Terrible Policies Will Kill Your Business.


[00:10] Eric shares his terrible policy experience.


[01:05] Why the customer experience is essential for your business.


[01:56] Customer experience lessons from the 2023 All-In Summit.


[03:10] Whether All-In Summit attendees were satisfied with the event.


[03:35] Focusing on long-term goals instead of making quick money.


[04:10] Key takeaways from the book, $100M Leads.


[04:54] That’s it for today! Don’t forget to rate, review, and subscribe!

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All-In Summit 2023

$100M Leads


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In episode #2564, we are sharing our tips for winning on YouTube in 2023. We discuss creating engagement, making fresh content, optimizing for keywords, using AI to translate your content into multiple languages, and much more! Tune in to hear the most important questions to ask yourself before publishing videos to YouTube and to keep up with the rise of short-form videos!
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: The Right Way to Win at YouTube in 2023.


[00:32] Why do you have to create content that causes a lot of engagement?


[00:51] Why do you need to create new content that hasn’t already been talked about?


[01:13] The importance of optimizing for keywords.


[01:49] How creating content in multiple languages (using AI) helps you do well on YouTube.


[02:43] Why producing good quality content that has good 30-second retention is important?


[03:37] The questions you need to ask yourself before publishing YouTube content.


[03:03] The rise in popularity of short-form content. 


[05:56] That’s it for today! Don’t forget to rate, review, and subscribe!

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Rask AI.


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Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:


[00:00] - This AI tool will make your content production 10x easier


[03:10] - ElevenLabs is one of the most powerful AI speech tools today


[04:20] - Use Google Bard to create the storyboard of your video content


[06:30] - Find out if you should integrate specific AI tools into your company


[07:33] - Experimenting with AI to get better results



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In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US, creators who have successful podcasts, why the perfect time to start a podcast is now, and how you can get started. Finally, we discuss the importance of putting in the work to have a successful podcast. 
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: Podcasts Expand Drastically.


[00:13] How many people listen to podcasts in the US every week?


[01:30] A couple of creators who have successful podcasts.


[02:49] Why now is a good time to jump into the podcast game.


[03:30] Some tips for starting your podcast today.


[03:48] The importance of having experience and researching before starting a podcast.


[04:24] That’s it for today! Don’t forget to rate, review, and subscribe!

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At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process.
TIME-STAMPED SHOW NOTES:


[00:00] - Tamara Loehr talks about her best practices in business


[03:52] - How AI will affect psychology around sales 


[05:43] - Tamara Loehr talks about how she mentors businesses


[07:39] - Tamara Loehr’s learning management system process for marketing


[08:25] - Creating and managing an offshore team practices


[09:30] - Tamara Loehr's dedicated commitment to advancing women's empowerment


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In episode #2562, we are discussing creator economy 2.0 and the different (theoretical) dynamics at play that make it difficult to build a creator startup in 2023. Tune in to hear a breakdown of the 4 obstacles to building creator startups and even be reminded that there is still always a little bit of hope for creators’ success!
TIME-STAMPED SHOW NOTES:


[00:00] Today’s topic: The Creator Economy 2.0.


[00:34] Why it is so difficult to build a creator startup and the theories of the dynamics at play.


[01:26] Number one: Creator power law.


[01:35] Number two: Battle for the bio link.


[01:51] Number three: The Graduation problem.


[02:11] Number four: Algorithmic feast and famine.


[02:27] Breaking down each of these dynamics at play.


[05:51] That’s it for today! Don’t forget to rate, review, and subscribe!

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Go follow Andrew Chen!


Andreessen Horowitz.


Substack. 


Threads. 


X. 


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