2,000 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips iHeartPodcasts

    • Business
    • 4.6 • 1.2K Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

    Can you manipulate SEO results using LinkedIn Pulse, How AI Overviews will change SEO, Why Marketing Is A Joke To Private Equity, Ag1 spent $40m on podcasts

    Can you manipulate SEO results using LinkedIn Pulse, How AI Overviews will change SEO, Why Marketing Is A Joke To Private Equity, Ag1 spent $40m on podcasts

    In episode #2749, we cover topics related to SEO manipulation, AI overview results, click-through rates, private equity, influencer marketing, and the impact of AI and blockchain on authenticity. We also delve into the use of Twitter for customer acquisition and the importance of building an audience before selling products. 

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: How to think about agency M&A, and The downfall and rebirth of the Patels
    (01:15) Can you manipulate SEO results using LinkedIn Pulse?
    (02:01) How AI Overviews will change SEO
    (05:54) Why Marketing Is A Joke To Private Equity
    (09:24) Ag1 spent $40m on podcasts
    (13:23) That’s it for today! Don’t forget to rate, review, and subscribe!

     

    Go to https://www.marketingschool.io to learn more!

     

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    Did you enjoy this episode? If so, please leave a short review.

     

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    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 12 min
    How to think about agency M&A, and The downfall and rebirth of the Patels

    How to think about agency M&A, and The downfall and rebirth of the Patels

    In episode #2748, we explore the intricacies of M&A, the importance of due diligence, risk management, and the Patel family story. We also touch on the challenges and lessons learned from past M&A deals, as well as the mindset and approach required for successful acquisitions.

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: How to think about agency M&A, and The downfall and rebirth of the Patels
    (01:15) How To Think About Agency M&A
    (31:47) The Downfall and Rebirth Of The Patels
    (38:09) That’s it for today! Don’t forget to rate, review, and subscribe!

     

    Go to https://www.marketingschool.io to learn more!

     

    Leave Some Feedback:


    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     

    Connect with Us: 

     


    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 37 min
    OpenAI’s marketing head shares the one big mistake CMOs are making with AI, and Sam Altman on the future of in person experiences

    OpenAI’s marketing head shares the one big mistake CMOs are making with AI, and Sam Altman on the future of in person experiences

    In episode #2747, we explore how AI is more geared towards replacing tasks rather than entire roles, how AI can free up marketers to focus on strategic challenges and unlock new ways of marketing, and the importance of in-person events and building relationships in marketing.

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: OpenAI’s marketing head on CMOs' biggest AI mistake, and Sam Altman on in-person experience's future
    (01:15) OpenAI’s marketing head shares the one big mistake CMOs are making with AI
    (06:58) Sam Altman on the future of in-person experiences
    (21:11) That’s it for today! Don’t forget to rate, review, and subscribe!

     

    Go to https://www.marketingschool.io to learn more!

     

    Leave Some Feedback:


    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     

    Connect with Us: 

     


    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 20 min
    AOA sneak peek: The Future of Agencies with AI

    AOA sneak peek: The Future of Agencies with AI

    In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss acquisitions, the future of agencies with AI, the impact of AI on SEO, the importance of in-person experiences, and client fit. The conversation also touches on lead flow and the challenges faced by different industries.

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Bonus episode: AOA sneak peek 


    (01:15) Introduction to the Agency Owners Association


    (02:52) Navigating Acquisitions in a Challenging Economy


    (05:55) The Impact of AI on SEO


    (08:36) The Value of In-Person Experiences


    (16:59) Assessing Client Fit for Agency Success

     

    Go to https://www.marketingschool.io to learn more!

     

    Leave Some Feedback:


    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     

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    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 19 min
    Is the ad spend on the Super Bowl or Olympics worth it? It depends on whom you ask, Disney maximizes streaming with surprise Disney+, Hulu, and Max bundle

    Is the ad spend on the Super Bowl or Olympics worth it? It depends on whom you ask, Disney maximizes streaming with surprise Disney+, Hulu, and Max bundle

    In episode #2746, we discuss the effectiveness of ad spend on events like the Super Bowl and Olympics, the use of technology for website enrichment and lead generation, the value of partnerships, and insights on frugality and unconventional marketing strategies.

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: Is the ad spend on Super Bowl or Olympics worth it?, and Disney+, Hulu, and Max streaming bundle
    (01:15) Is the ad spend on Super Bowl or Olympics worth it? It depends on whom you ask 
    (05:33) Disney Maximizes Streaming With Surprise Disney+, Hulu and Max Bundle
    (15:42) That’s it for today! Don’t forget to rate, review, and subscribe!

     

    Go to https://www.marketingschool.io to learn more!

     

    Leave Some Feedback:


    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     

    Connect with Us: 

     


    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 15 min
    Gamestop shoots up 91% off a meme, L'Oreal, a $250B company, fails at Kickstarter, How VCs are using podcasts to lure founders, Can you manipulate SEO results using LinkedIn Pulse?

    Gamestop shoots up 91% off a meme, L'Oreal, a $250B company, fails at Kickstarter, How VCs are using podcasts to lure founders, Can you manipulate SEO results using LinkedIn Pulse?

    In episode #2745, we discuss the power of memes and social media in driving stock prices, the importance of understanding the purpose of platforms like Kickstarter, the value of building relationships through podcasts, and the need for original and valuable content in podcast interviews and SEO.

     

    Don’t forget to help us grow by subscribing and liking on YouTube!

     

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

     

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: GameStop shoots up 91% off a meme, L'Oreal fails at Kickstarter, How VCs use podcasts, and more
    (01:15) Gamestop shoots up 91% off a meme
    (04:33) L'Oreal, a $250B company, fails at Kickstarter
    (06:57) How VCs are using podcasts to lure founders
    (11:18) Can you manipulate SEO results using LinkedIn Pulse?
    (15:17) That’s it for today! Don’t forget to rate, review, and subscribe!

     

    Go to https://www.marketingschool.io to learn more!

     

    Leave Some Feedback:


    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     

    Connect with Us: 

     


    Single Grain Eric’s ad agency
    NP Digital Neil’s ad agency
    X @neilpatel
    X @ericosiu
    See omnystudio.com/listener for privacy information.

    • 14 min

Customer Reviews

4.6 out of 5
1.2K Ratings

1.2K Ratings

scootervm71 ,

Never miss an episode!

I usually start my day with the podcast. I love the short format and it’s always packed with great info. And, Eric and Neil are so authentic and fun that it’s an easy listen.

Mme Blink ,

Audio is trash

Everything is excellent in this podcast except for one very important thing: the audio quality. It’s absolutely insulting. Please improve the audio quality, it’s not even hard to do!

Katy Olds ,

People just want education

Neil’s banter is annoying

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