200 episodes
The Marketing Millennials Daniel Murray
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- Business
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4.5 • 80 Ratings
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Bored of the same boring marketing podcasts? If you’re looking for insights from some of the sharpest operators in the business, then The Marketing Millennials is the podcast for you.
In this no BS, unfiltered marketing podcast, Daniel Murray unpacks the playbooks of marketers at the top of their game. We’ll get deep into conversation with some of the coolest companies in our industry.
Every week you'll hear from guests like Jay Baer, Jack Raines, Ross Simmonds and Adrienne Barnes, finding out what they're doing right now and how you can use their actionable insights. From building profitable newsletters, to hacking TikTok: Daniel gets into all of it.
The one request he makes to all his guests? Stories or it didn't happen.
If you want to be part of The Marketing Millennials community, join in the conversation at:
Linkedin: https://www.linkedin.com/company/the-marketing-millennials
Instagram: https://www.instagram.com/the_marketing_millennials
And if you love the show, tell a friend.
Follow Daniel on Twitter: twitter.com/Dmurr68
LinkedIn: linkedin.com/in/daniel-murray-marketing
Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials
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165 - Proven Tactics on How to Grow Your Audience, with Chenell Basilio
What’s the best way to build your email list without the help of paid advertising?
Like any good Christopher Nolan plot twist, Chenell Basilio, writer of the “Growth in Reverse” newsletter, thinks moving backward through time is the most effective strategy to grow your audience.
She sits down to chat with Daniel about the art of reverse engineering, her top takeaways for organically growing a newsletter audience, and why you really need to stop planning and just start doing when it comes to marketing.
0:00 Intro/Background
2:15 Tactics for Growing an Audience
7:22 Things Top Creators are Doing
16:40 Podcast Promotion
20:40 Things I’ve Learned
22:56 Paid Advertising Lessons
28:56 A Hill to Die On
29:07 Find Us
Follow Chenell:
Website and Newsletter: https://www.growthinreverse.com
LinkedIn: https://www.linkedin.com/in/chenellco/
Twitter: https://www.twitter.com/Chenellco
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest-performing ROAS channel by far. Visit Retention.com to book a demo today.
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com
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164 - Everything SEO, with Barrett O’ Neil
On today’s pod, Daniel’s chatting with SEO specialist, Barrett O’Neill about everything SEO-related.
What are the biggest things you can do to boost your page’s SEO ranking today? How will SEO change with the rapid development of AI technology? And what’s the best way to grow your audience?
Barrett’s dishing his hottest tips for staying ahead of the game to produce quality content that will boost your SEO strategy and grow your audience organically.
Plus, stay tuned to find out why paid ads are vastly overrated.
0:00 Intro/Background
1:20 Is SEO Dead?
2:50 SEO Tactics
5:51 Staying Ahead of the Curve
9:21 Generating Exceptional Content
17:00 Creating SEO Content
20:03 Becoming an Entrepreneur
22:07 Growing an Audience
24:38 A Hill to Die On
27:14 Contact Us
Follow Barrett:
Twitter: https://twitter.com/barrettjoneill/
LinkedIn: https://www.linkedin.com/in/barrettoneill/
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest-performing ROAS channel by far. Visit Retention.com to book a demo today.
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
A Gem of a Marketing Campaign (Storytime)
How did diamonds become a girl’s best friend?
In this special segment, Daniel’s flying solo to take an in-depth look at some of advertising’s greatest wins, and this week, he’s revealing how DeBeers turned a fledgling mining company into a diamond empire.
Find out how DeBeers utilized clever copywriting and influencer seeding to revolutionize the world of advertising in the mid-19th century and what lessons we can learn from this remarkable campaign.
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest-performing ROAS channel by far. Visit Retention.com to book a demo today.
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
163 - How AI Will Affect Ads, with Kasim Aslam
Is AI a marketer’s best friend or worst foe?
Well, according to Kasim Aslam, owner of the number one ranked Google ads agency, Solutions 8, it’s maybe a little bit of both?
Kasim and Daniel talk about all things AI— how it poses a threat to marketing job security, how it will affect the state of SEO as we currently know it, and what can be done to ensure marketers adapt to AI trends in order to improve efficiency rates.
Then, find out what marketing hill Kasim would die on and why you should go ahead girl, go 'head niche down.
0:00 Intro/Background
1:18 AI for Search
6:37 AI & Job Security
14:11 AI & Ads
19:17 AI & Supply Chain Efficiency
22:27 The State of SEO
29:15 A Hill to Die On
33:08 Words of Advice
Follow Solutions 8:
Website: https://sol8.com
YouTube: https://www.youtube.com/user/solutionseight
Follow Kasim:
Email: googleads@sol8.com
Twitter: https://www.twitter.com/casamuslim
LinkedIn: https://www.linkedin.com/in/kasimaslam/
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest-performing ROAS channel by far. Visit Retention.com to book a demo today.
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com
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Creating Memorable Memes (Solo Edition)
Hello there.
Looking for a meme that hits the right spot?
Daniel’s taking a solo spin for this week’s pod to cover the basics of creating a viral meme. Should you capitalize on what’s trending? And how do you increase engagement with a meme?
Tune in for that and more!
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
162 - Strategies From Scaling Gymshark's Social Presence From 1M to 20M Followers, with Elfried Samba
How does the man who scaled Gym Shark from 1 million to 20 million followers think about marketing?
Elfried Samba is in the studio to share his views with Daniel on building an audience through genuine brand diversity and to reflect on the ultimate goals of marketing in today’s increasing economy of homogeneity.
He shares the liberating effects of embracing imperfection in advertising and how it makes companies a little more human.
Plus, find out his thoughts on building brand trust and what characteristic brands who consistently deliver share in common.
0:00 Intro/Scaling Gym Shark
3:40 Cultural Evolution
13:31 Homogeneity in Advertising
17:50 The Goal of Marketing
21:56 The Nuances of Marketing
25:11 The Role of AI
29:04 Why Trust is Vital
36:04 Customers are Your Best Ambassadors
40:18 A Hill to Die On
Follow Elfried:
LinkedIn: https://www.linkedin.com/in/elfriedsamba/
Twitter: https://twitter.com/ElfriedSamba
Follow Daniel:
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com
Customer Reviews
Millennial Marketing
Cannot wait to hear more from Daniel, dynamic young entrepreneur.
Solid practical content
Good work keeping the constant straight forward and questions the prompt and helpful share of knowledge.
Actual take aways
Love that Daniel gets people who have experience so you can learn from case studies!! Thank you
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