
200 episodes

Private Practice Workshop John Clarke from Private Practice Workshop
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- Business
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4.7 • 90 Ratings
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This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you've come to the right place!
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Financial Planning for Therapists #200
For the 200th episode of the podcast, John sits down with fractional CFO and accountant, Sophie Plappert, to discuss how to make a financial plan for your practice.
Get started with Jane and get 1 month free if you mention John Clarke or PPW at checkout! Sign up using this link: https://jane.app/mentalhealth
Bio: Sophie Plappert has over 10 years experience in accounting, bookkeeping, wealth management, and financial planning. Having experienced many sides of the financial services world, she developed a passion for getting deeper into her client's businesses, understanding their goals, and helping create a plan to reach them. She founded SJP Services Group in 2020 after leaving the corporate world in search of more flexibility and a way to make a bigger impact.
Website: sjpservicesgroup.com
Instagram: @sjpservicesgroup -
Clear & Marketable Websites for Therapists #199
John sits down with Jeff Fulkerson, founder of FroBro Web Technologies, to discuss what exactly is a clear and marketable website for therapists and how you can have one for your practice. John and Jeff will talk about the value of a good first impression when it comes to private practices and putting people at ease.
Bio: Jeff Fulkerson is the founder of FroBro Web Technologies, a company whose goal is to help position your business for success online. He believes that every business needs an effective professional website to thrive, even if your actual services don't involve anything digital. He personally knows the impact a great website (or fro) can have on your image and on the perception of others, and wants to help other business owners stand out and be represented online in the best way possible.
Website: https://www.frobroweb.com -
Q&A With Your Host #198
John sits down for a solo episode to answer your burning questions. From digital marketing, to referal networks, to grad school, to starting your business, John covers it all.
Links: https://www.privatepracticeworkshop.com/ -
Digital Marketing Worth Investing In #197
John sits down with Justin Crawmer, founding partner of Webtek Interactive, an SEO and online marketing agency to discuss what digital marketing is worth investing in for a private practice owner. Justin will share his expertise on the client's journey (how they go from online searching to becoming clients) and how understanding this sequence will convert your digital marketing methods into paying clients.
Bio: Justin Crawmer is the founding partner of Webtek Interactive, an SEO and online marketing agency. Justin is an experienced, results-focused marketing professional, with particular specialization in the healthcare space, and has a deep background in both online business and technical sciences. He has worked in house for Skullcandy, CHG Healthcare Services and consulted with over 300 businesses worldwide.
Website: https://webtek.co/ -
Building Solid Brand Foundations for Therapists in Private Practice #196
John sits down with Lisa Haggis, marketing consultant and founder of Realize Your Brand, to discuss why private practice owners must discover what actually makes them unique beyond their marketing strategies to create an incomparable and unrepeatable therapy brand.
About Lisa: Lisa Haggis helps service-based entrepreneurs position their businesses as one-of-a-kind in their field for higher visibility, impact, and earning potential. Leveraging 18 years of experience in marketing and business strategy, she is committed to cracking the code on what makes a business innately interesting and worth mentioning. (Hint: It begins with having something original to say!) She is the founder of Realize Your Brand, a high-touch business consultancy, and the creator of the Substantial Branding Method -- an approach that transforms your growing business into the legacy-level brand that you uniquely are meant to create.
Checkout Lisa's work here:
Website: https://realizeyourbrand.com/ -
Virtual Leadership through Digital Empathy with McKenna Sweazey #195
John sits down with Digital Empathy and remote work expert and author McKenna Sweazey to discuss how to be an effective group practice or private practice owner when managing your team remotely.
About: McKenna Sweazey is a Digital Empathy and remote work expert and author. With a career spent working in global organizations, from corporates to start-ups, managing remote teams around the world, she’s refined her communication skills to be as effective in person as from 6,000 miles away. Her book, How to Win Friends and Manage Remotely, is coming this fall from Career Press. She’s also currently the VP of Marketing at a data start-up in Silicon Valley.
Find her on LinkedIn or at mckennasweazey.com
Customer Reviews
A Must Listen🔥🔥
I just wanted to take a moment and say thank you for creating such an impactful podcast! I believe that we all have a voice that deserves to be heard. Thank you for putting this into the world! BE UNBROKEN! @MichaelUnbroken
Please stop
This guy is an arrogant blowhard. PLEASE stop listening to him and encouraging him.
Binge Worthy!
I really appreciate John’s raw and transparent approach to really digging and dissecting what makes the industry tick. Great resource for therapists looking for new ideas to incorporate into their practice and alternatively very informative to someone like myself who just loves to learn!