221 episodes

A marketing podcast dedicated entirely to the restaurant industry, with topics geared toward the small-to-midsize restaurant. On each episode we share tactics and strategies that focus your attention on boosting covers and revenue.

RESTAURANT STRATEGY Chip Klose

    • Business
    • 4.8 ‚ÄĘ 58 Ratings

A marketing podcast dedicated entirely to the restaurant industry, with topics geared toward the small-to-midsize restaurant. On each episode we share tactics and strategies that focus your attention on boosting covers and revenue.

    Mastering Operations with Restaurateur, Rick Camac

    Mastering Operations with Restaurateur, Rick Camac

    #221 - Mastering Operations with Restaurateur, Rick Camac
    ***** 
    This week's episode is brought to you by: MARGIN EDGE
    Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support. 
    VISIT: marginedge.com/chip
    *****
    This week's episode is brought to you by: 7SHIFTS
    7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Strategy listeners get 3 months free.
    VISIT: https://www.7shifts.com/restaurantstrategy
    *****
    Rick Camac didn't start out in restaurants, but he's spent the better part of the last 30 years opening and running profitable concepts. He is now an educator at the Institute of Culinary Education (NYC), a strategic advisor for SIZZLE Acquisition Corp., and the Chief Operating Officer at Alpine Country Club. Tons of insight from his vast experiences in hospitality... 
    IMPORTANT LINKS:

    Instagram - https://www.instagram.com/nycproeater/
    LinkedIn - https://www.linkedin.com/in/rick-camac25/
    ICE Website - https://www.ice.edu/newyork

      
    *****
    What would your life look like if your restaurant could generate consistent, predicatble 20% profits? My guess is it would change everything for you. If you've been open for at least a year, are generating at least a million dollars in revenue, but struggle with profitability...
    Then set up a free 30-minute strategy session to learn more about my P3 Mastermind:
    (The 3 Ps stand for Profit, Process, Progress) 
    Click the link to schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule 
     

    • 1 hr 13 min
    How to Leverage ChatGPT for Your Restaurant

    How to Leverage ChatGPT for Your Restaurant

    #220 - How to Leverage ChatGPT for Your Restaurant
     
    *****
    This week's episode is brought to you by: TRIPLESEAT
    Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
    VISIT: https://tripleseat.com/restaurantstrategy/
    *****
    This week's episode is brought to you by: DAVO
    Don’t let sales tax spoil your business. Stay on top of sales tax with automation from DAVO by Avalara so you can spend less time in the back office, and more time in the front of house. Click the link below to learn more and try DAVO free for the first month:
    VISIT: https://www.DAVOsalestax.com/restaurantstrategy
    *****
    Unless you've been living under a rock, you know that ChatGPT has been making waves over the last several months. But can restaurants leverage the software to bring more efficiency to what they do? I set out to find out and the results may surprise you. Learn more about the platform, get real use cases, and better understand the future of this technology... all on this week's episode of Restaurant Strategy. 
    Get ChatGPT: https://openai.com/blog/chatgpt
     
    *****
    Want to learn more about my P3 Mastermind Program?
     
    Everything changes when your restaurant starts generating consistent, predictable, 20% profits every single month. 
    Schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule 

    • 45 min
    James Beard Award Winning Chef, Gavin Kaysen

    James Beard Award Winning Chef, Gavin Kaysen

    #219 - James Beard Award Winning Chef, Gavin Kaysen
    ***** 
    This week's episode is brought to you by: MARGIN EDGE
    Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support. 
    VISIT: marginedge.com/chip
    *****
    This week's episode is brought to you by: 7SHIFTS
    7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Strategy listeners get 3 months free.
    VISIT: https://www.7shifts.com/restaurantstrategy
    *****
    Gavin Kaysen is a two-time James Beard Award winner, as well as the Chef/Owner of Soigné Hospitality in Minneapolis, MN. His restaurants include Spoon & Stable, Demi, and Mara. His new cookbook, "At Home," is going to be back in stock any day now...  
    IMPORTANT LINKS:

    Soigné Hospitality - https://staysoigne.com/
    Gavin Kaysen - https://gavinkaysen.com/
    At Home Cookbook - https://amzn.to/40gI2Mr

      
    *****
    What would your life look like if your restaurant could generate consistent, predicatble 20% profits? My guess is it would change everything for you. If you've been open for at least a year, are generating at least a million dollars in revenue, but struggle with profitability...
    Then set up a free 30-minute strategy session to learn more about my P3 Mastermind:
    (The 3 Ps stand for Profit, Process, Progress) 
    Click the link to schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule 
     

    • 1 hr 11 min
    The #1 Way to Get Predictable Profits

    The #1 Way to Get Predictable Profits

    #218 - The #1 Way to Get Predictable Profits
    ***** 
    This week's episode is brought to you by: SPOTON
    You may think of them as a POS system, but SpotOn is so much more.  With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game. 
    VISIT: https://www.spoton.com/chip
    *****
    This week's episode is brought to you by: 7SHIFTS
    7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Strategy listeners get 3 months free.
    VISIT: https://www.7shifts.com/restaurantstrategy
     
    *****
    Simply put... the only thing that matters in your business is PROFIT. Everything else is in service of that. I mean it. To be a bit callous: you serve great food, yes to bring people joy, but also to get them to rave about the meal to friends and family. You provide great service, yes to take care of people, but also to drive sales and make people want to return time and again. More covers = more revenue = more profit. 
    And profit is the key to everything. 
    Once you understand how to generate consistent, reliable profit everything else changes in your business. 
    So if you're generating revenue but struggling with profitability, this episode is for you! 
     
    *****
    Same results, but a brand new name: The Restaurant Strategy P3 Mastermind
    The three Ps stand for PROFIT, PROCESS, and PROGRESS. (Our three pillars.) 
    Curious to learn more? Schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule 

    • 36 min
    How to Market Like a Beast with Rev Ciancio

    How to Market Like a Beast with Rev Ciancio

    #217 - How to Market Like a Beast with Rev Ciancio
    *****
    This week's episode is brought to you by: KICKFIN
    Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
    VISIT: kickfin.com/demo.
    *****
    This week's episode is brought to you by: POPMENU
    If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month. 
    VISIT: https://popmenu.com/restaurantstrategy
    *****
    Rev Ciancio is one of the most brilliant restaurant marketers I've ever met. He works with hundreds of different concepts all over the country, and is here to share his perspective on the easiest ways that operators can level up their marketing. Do not sleep on this one! 
    Instagram: https://www.instagram.com/revciancio/
    Facebook: https://www.facebook.com/revciancio
    TikTok: https://www.tiktok.com/@revciancio
    Fun With Fries: https://www.instagram.com/funwithfries/
     
    *****
    Same results, with a new name: The P3 Mastermind ProgramThe 3 Ps stand for PROFIT, PROCESS, and PROGRESS -- our 3 pillars! 
    Learn more by setting up a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule

    • 52 min
    How to Create a First Class Training Program for Your Staff

    How to Create a First Class Training Program for Your Staff

    #216 - How to Create a First Class Training Program for Your Staff
    ***** 
    This week's episode is brought to you by: SPOTON
    You may think of them as a POS system, but SpotOn is so much more.  With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game. 
    VISIT: https://www.spoton.com/chip
    *****
    This week's episode is brought to you by: 7SHIFTS
    7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Strategy listeners get 3 months free.
    VISIT: https://www.7shifts.com/restaurantstrategy
     
    *****
    If we believe that our people are our greatest asset, then it stands to reason that we would want to invest in those assets. And yet, the way we train our employees is often lacking. Hard stop. 
    I've worked with hundreds of restaurants over the course of my career and most of them have substandard training practices. 
    And I understand why that is. I understand it takes time and money, both of which are often in short supply. And yet I believe there is a failsafe way to train our people to get the most out of them. Not just for our benefit, but for theirs as well. On today's episode I'm explaining a system for three levels of training. 
    Follow the blueprint and you will have created a first class staff. 
     
    *****
    Same results, but a brand new name: The Restaurant Strategy P3 Mastermind
    The three Ps stand for PROFIT, PROCESS, and PROGRESS. (Our three pillars.) 
    Curious to learn more? Schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule 

    • 49 min

Customer Reviews

4.8 out of 5
58 Ratings

58 Ratings

RobJDay ,

Invaluable Restaurant Marketing Conversation

I was turned onto this podcast by an associate. I come to it as an expert in marketing who’s looking to improve my ability to effectively market a restaurant as a business unit of the brewery I work for. It’s a pretty niche angle and I hadn’t seen anything like this before and so glad I found it.

I find Chip’s foundational marketing to be very aligned with my own - zig ziglar, Seth Godin, brand principles etc. and from that foundation he derives interesting insights and actionable strategy. Many podcasts talk about the issues, but Chip spends time on the solutions and that makes all the difference.

this is a stupid step ,

Great & Informative Podcast

I listen to this podcast weekly and always learn so much and gain new insights into the restaurant industry.

ASobering ,

Such an Incredible Resource ūüĒ•ūüĒ•ūüĒ•

Have a question about anything ‚Äúrestaurant marketing?‚ÄĚ

Chip has you covered. ūüėé

Whether you’re well established as a restaurant owner, or just getting started, this is a must-listen podcast for you! Chip does an incredible job of sharing his own personal wisdom, as well as leading engaging conversations with industry leaders who’ve actually experienced success themselves, and every. single. episode. is jam-packed with helpful takeaways.

Highly recommend listening and subscribing!

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