Hosted by sales experts Mark Hunter and Meridith Elliott Powell, Sales Logic answers today's toughest selling questions with logical answers that will help you win more deals and make more money. When you sell with confidence and integrity, uncertainty suddenly becomes your competitive advantage and the sale... becomes logical.
How to Build a Sales Culture That Every Team Member Feels Connected To
Question: "I am a CEO of a growing start-up that needs to become a real business. We have been in business for ten years and last year, the-you-know-what hit the fan. We grew by 60 employees and I can feel the bureaucracy is taking over. I feel like operations, finance, and fulfillment are slowing us down – we seem to be becoming the company of 'no.' How do I turn this ship and get everyone on board to believe that being nimble and flexible is key to our customer experience? I need everyone to be in sales - help." - Christian from St. Paul, Minnesota
Suggested book: Sell Without Selling Out by Andy Paul.
Lightning Round: Top 10 ways to ensure sales is top of mind for every team member.
Sales Logic Podcast: Upskilling Your Sales Team
Topic: How to Upskill Your Sales Team
Question: "I need to hire three new salespeople this quarter - we are growing so fast. Salespeople are hard to find, even harder to onboard - any tips or ideas?" – Santiago in Portugal
Book: Inked by Jeb Blount
Lightning Round: Top qualities of successful salespeople - what to look for and what to avoid.
Sales Logic Podcast: What Exactly Are Sales Habits, Why Do You Need Them?
Question: "We are a growing company with a product that seems to sell itself. But last year I fired my sales director and just hired a new person to take the role. I am so excited about her background, but want to get her started off on the right foot. What should her onboarding look like and what expectations should I set?" – Blanche from St Petersburg Florida
Book: The 25 Habits of Highly Successful Salespeople by Stephan Shiffman.
Lightning Round: Top sales habits for 2022.
Sales Logic Podcast: The Power of Strategic Selling
Title: Strategic Selling – What is it, what does it mean, and why it is so important in today's uncertain marketplace?
Question - Leona from Portugal - Hi Mark and Meridith, I listen all the time - thanks so much for this podcast... So here we are kicking off 2022, and I need my team to take sales calls more seriously. They need to plan for them and use sales technology and CRM system to create a real sales process. Any ideas? Feels like I have been beating this drum for the last few years, but no movement. They are stuck doing things the same way they always have. But 2022 is going to be tough with supply chain issues, inflation - we have to get more efficient and more productive. I need them to be open to new ways of doing things.
Book - Mastering the Complex Sale by Jeff Thull
Lightening Round: Top 10 Ways to Be more productive and efficient in 2022
Sales Logic Podcast: Your 2022 New Years Sales Resolutions
Title: What does 2022 hold in terms of sales and business growth?
Question: Ron from Tucson - Excited about 2022, and what our sales team can accomplish. The past two years, government regulation was in our favor. However, first quarter of this year, that regulation will go away. How do I get my team to stay focused, and on track without the help of the government forcing people to buy our products?
Book: Marketing Espionage - Heather Lutze
Lightening Round: Top New Year's Sales Resolutions
Sales Logic Podcast: Are You “Sales Ready” for 2022?
What does it mean to be sales ready for 2022, and what strategies do we need to have in place?
Question: "For some reason, in my industry, customers are hesitant to give out the current vendors. When I ask them they refuse to say, what should I do?"
Reading: Sales Experts Tips by Ollie Whitfield
Lightning Round: 10 strategies you need to put in place in the next 10 days.
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A must-have for your Sales Life
This is a must have podcast for your sales game. Every week a timely episode is dropped to prime your mind. Because sales is such a rejection based business this podcast is a great accompaniment to Mark Hunter’s best selling books. I ❤️ “A Mind For Sales.”
Really good stuff!
Mark & Meridith do such a great job on this podcast. Their personalities compliment each other well. They have so much insight to offer given they both have many years of experience. Give it a listen- guarantee you’ll learn something and want to hear more!