166 episodes

Learn how to write a book that grows your business. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business.

I’m your host, Chandler Bolt - CEO of Self Publishing School / SelfPublishing.com and the host of the 7 Figure Principles Podcast. New episode every Wednesday.

Self Publishing School : How To Write A Book That Grows Your Impact, Income, And Business Chandler Bolt, Founder of Self Publishing School

    • Business
    • 4.8 • 529 Ratings

Learn how to write a book that grows your business. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business.

I’m your host, Chandler Bolt - CEO of Self Publishing School / SelfPublishing.com and the host of the 7 Figure Principles Podcast. New episode every Wednesday.

    SPS 164: Turning Your Chronic Illness Into A Book That Impacts Millions Of Readers with Tori Geiger

    SPS 164: Turning Your Chronic Illness Into A Book That Impacts Millions Of Readers with Tori Geiger

    What an inspiring story & person! Today I'm joined by Tori Geiger, author of "From Vulnerable To Victorious". In this episode, we talk about:
    -How Tori ended up in the ER while writing her book (and what to do if you’re writing about difficult life experiences)
    -The secret weapon Tori used to book 10 podcast interviews within 3 weeks after the launch
    -How to use consistency & grace in the writing process
    -How Tori used her book to launch a course and got all of her first customers from people who read her book
    -Why Tori decided to join Self Publishing School, attend Author Advantage Live, and join our Accelerator program - and the most helpful parts over the last year

    ...and so many more takeaways! If you're an aspiring author or someone writing about tough life experiences with your book, you don't want to miss this episode!

    P.S. Join Tori and grab your ticket to Author Advantage Live before prices go up! AuthorAdvantageLive.com

    • 33 min
    SPS 163: The Artist Journey: A Path From Creativity To Bestselling Author & Business Growth with Nancy Hillis

    SPS 163: The Artist Journey: A Path From Creativity To Bestselling Author & Business Growth with Nancy Hillis

    Nancy Hillis is the author of The Artist's Journey, a Self Publishing School student and a true inspiration...selling 10,000+ copies of her book while changing the world through art. In this interview, we talk about:
    -Should you write a book or create a course first? (lessons learned & what you should do)
    -How Self Publishing School helped Nancy build up the courage to write her first book
    -How to write a book & make your book better if you have a course, 1-1, or group coaching program
    -Using your book to support a local non profit - do good while selling more books
    -How Nancy has sold over 10,000 copies of her first book
    -Generating 6 figures in revenue for her business from her book - how Nancy has done it
    -Why Nancy attended Author Advantage Live and joined the Accelerator - her biggest wins & takeaways

    Nancy is amazing! Don't miss this interview and her inspiring story.

    P.S. Join Nancy & grab your ticket to Author Advantage Live before prices go up! AuthorAdvantageLive.com

    • 31 min
    SPS 162: How Are You, Really? - Behind The Scenes Of Writing & Launching My First Book with Jenna Kutcher

    SPS 162: How Are You, Really? - Behind The Scenes Of Writing & Launching My First Book with Jenna Kutcher

    Today I'm joined by Jenna Kutcher, host of the Goal Digger podcast and author of the brand new book "How Are You, Really?". In this episode we talk about:
    -A mouse, a massage, and why Jenna finally decided to write a book
    -behind the scenes of writing and launching this book
    -The trend Jenna is noticing in female entrepreneurship, and how it relates to her book topic
    -How to use your book as a “brand shifter” or “brand builder” - and how Jenna is doing this
    -Why you shouldn’t market your book further than 60 days out (and what to do instead)

    ...and so much more!! Don't miss this episode! Jenna is inspiring and real.

    • 46 min
    SPS 161: Sneak Peak: John C Maxwell Interview from AAL

    SPS 161: Sneak Peak: John C Maxwell Interview from AAL

    Author Advantage Live is coming up, and I wanted to give you a sneak peak with one of our guests from last year, John C. Maxwell. This interview was everyone's favorite and brought down the house. I grew up reading John C. Maxwell books. They've been fundamental in me becoming a better reader. I also want to announce that tickets are available for Author Advantage Live 2022. We have amazing sessions that will help you sell more books and unlock the author advantage. John C Maxwell is a number one New York Times bestselling author. He's a speaker, coach and leader who has sold over 33 million copies of his 83 books written. 
    He’s often called the country’s No. 1 leadership authority. He’s been identified by Inc. as the most popular leadership expert in the world. He runs multiple organizations including The John Maxwell Company, The John Maxwell Team, John C Maxwell Leadership Foundation and his nonprofit called Equip. His books and training have been read by presidents and business leaders alike. He has trained millions of leaders from every nation and multiple organizations. This conversation is about his books, his writing method, his views on personal development and so much more. His passion is contagious in this great interview.
     
    Show Highlights
    [02:55] My brother is in the rock and roll band Needtobreathe. He was playing Chick-fil-A Leadercast and I attended. This was my first conference, and I met two people, John Maxwell and Jack Welch.
    [03:50] This event was like a life-altering moment for me. The whole thing has now come full circle.
    [05:31] John C. Maxwell has written 83 books. When he started he felt he wasn't that good. His mentor told him he could influence people with books, and he became an author. 
    [07:32] His first book was only a hundred pages, and yet it took a year to write. 
    [09:30] It took seven books before John really got the hang of writing. 
    [10:51] It's okay if you're not very good when you first start out. You can get help and improve.
    [13:45] The Secret Sauce in writing and speaking is your own personal development and growth.
    [14:55] The more you know. The more you don't know.
    [15:45] He has an extensive filing system, so he doesn't lose any of the golden nuggets he's discovered.
    [18:05] John gets up around 5 a.m. and starts writing immediately. Anticipation is his motivation.
    [22:58] When you get really good everything compounds. If you're going to quit, do it at the beginning.
    [25:35] John's writing process is strategic. He has a system. His five essentials are know what you want to accomplish, have the right tool, take action, stay focused, and be consistent. 
    [28:38] His five essentials for writing every day include reading, filing, thinking, asking questions, and writing.
    [35:33] John shares his top selling books. He has 11 books that have sold over a million copies. The number one is The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You.
    [39:03] He believes his leadership books sell so well, because he's known for leadership.
    [44:10] Publishers have great strengths and weaknesses. They publish, but they don't really sell the books. 
    [46:16] John speaks to a million people a year which helps move a lot of books. Their launches are a combination of things beginning with getting a team together to brainstorm. 
    [48:49] They'll often use their advance from the publisher to fund their marketing efforts. They use things like videos and a launch team. They also use book clubs and pre launch efforts.
    [51:42] John started as a speaker. He then began writing. Coaching came last. The different assets create an upward spiral and distribution channel. 
    [56:35] Parting advice: write books to add value to people. Keep learning and growing. 
     
    Links and Resources
    Get a Free Copy of Published
    Get the Audio Copy of Published
    Visit Self Publishing School Online
    Book a Call with Aaron
    Book a Call with Our Team
    SPS Free Training Course

    • 1 hr 3 min
    SPS 160: Quitting My Corporate Because Of My Book with Mick Spiers

    SPS 160: Quitting My Corporate Because Of My Book with Mick Spiers

    Can you really quit your job and go full time as an author? Today I'm joined by Mick Spiers who did just that over the last year with our help at Self Publishing School. In this interview, we talk about:
    -How Mick went from listening to this podcast to being interviewed on it
    -How Mick wrote and published his book in 8 months
    -The two toughest parts of the process
    -How Mick successfully launched his book and the 2-3 things that sold the most books
    -The 4 P’s - what are they and why they’re important for writing & publishing a great book

    ...and a lot more. Mick is so inspiring. You don't want to miss this episode!

    P.S. Schedule a book consultation with the SPS team to talk about your book and how we can help you like we did Mick: self-publishingschool.com/apply

    • 33 min
    SPS 159: How To Get A Multi 6 Figure Advance With Your First Book with Brian Dixon

    SPS 159: How To Get A Multi 6 Figure Advance With Your First Book with Brian Dixon

    Today I'm joined by Brian Dixon, the author of Start With Your People. In this interview, we talk about:
    -How to get a 6 figure advance as a first time author
    -How to come up with the book idea that you should actually write
    -Why Brian decided to traditionally publish (and why he recommends that you don’t)
    -The 3 things to include in your book proposal (why 70% should be focused on the marketing plan)
    -Why you should look at your book like Henry Ford did the model T

    ...and so much more. Don't miss this interview!

    • 37 min

Customer Reviews

4.8 out of 5
529 Ratings

529 Ratings

Masha0306 ,

Super helpful to learn the basics of self-publishing

I have learned a lot from this podcast! I’ve even listened to some episodes twice and have started implementing and planning based on their suggestions. For example, I’ve started preparing nicer art gifts for networking & connecting, based on the author of Giftology whose episode I listened to multiple times. It was eye opening. I am still super early in my self publishing journey so my perspective is limited but I feel like I have gotten a lot of useful info to help me lay the foundation. I’ve taken sooooo many notes!

Adrian Young ,

Amazing content

This podcast is very instrumental in getting people to take action. This is the best environment to be in everyday to gain strength and confidence.

Rapacallions77 ,

This Should Be Required For All Aspiring Authors

Writing my first book. Had heard of Chandler through a friend and business partner. Didn’t have a ton of context and didn’t think much of it. Met with another author (who had been both traditionally and self published) and we were discussing strategy. I had mentioned another podcast I was listening to and he said it was good, but that Self Publishing School with Chandler Bolt was way better and the best one out there. I highly recommend it, he even had an author on from earlier this month whose new book I had just purchased a physical copy of. Go listen to it now.

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