Smarter Podcasting: Making Podcasts Better SMB Podcasts

"As soon as you start doing something for money, whether you like it or not. It's gonna change."Podcasting expert and host of Smarter Podcasting Niall Mackay is interviewed by Samantha an AI Voice powered by ChatGPT.Niall shares his journey from being an avid podcast listener to becoming a successful podcaster himself. He candidly discusses the challenges of podcasting, strategies for attracting and retaining an audience, and the future of the industry. Niall's wealth of experience and p...

In this episode of Smarter Podcasting, host Niall Mackay talks with Erin and John, a husband-and-wife duo behind the Connect-Empower Podcast. They discuss the challenges of starting a podcast, the importance of quality equipment and editing, and the commitment required to produce a consistent show.Erin and John share their journey from initially thinking podcasting would be as easy as hitting record on a phone to realizing the complexities involved, such as editing, hosting, distribution, and...

In this episode, I take you through my personal experience of evolving from a podcasting novice in 2019 to a professional editor and producer for over 30 shows globally. I provide my top five tips for those interested in starting their own podcast on a budget. My recommendations include selecting basic but vital equipment, creating a workable home studio, utilizing efficient recording and editing software, seeking assistance and guidance from friends and the online podcasting community, ...

Niall Mackay shares his podcast audit of Debra Chantry-Taylor's show Better Business, Better Life. They discuss equipment and editing processes, defining a clear niche and audience, crafting compelling introductions, improving audio quality, editing techniques, balancing video and audio elements, optimizing calls-to-action, and more. Niall provides constructive feedback and tangible tips to elevate Debra's podcast.Key Takeaways:Clearly explain in the introduction who you are, what t...

Seasoned podcaster Garry Kelly, Managing Director of GK Media, shares invaluable insights on creating a successful podcast, detailing how he built his professional studio in Galway and offering tips for new podcasters. Key Takeaways:- Start with just a good microphone - quality comes first. Acoustics matter more than equipment.- Editing makes a big difference in polishing episodes. Be willing to trim and refine raw recordings. - Add video elements to expand reach on social media. ...

I'm joined by a podcaster who I first met when we did a coaching call on how to use Descript. Then she heard about my podcast audits I've been doing and she was like, "yes, please give me an audit!"My guest today has a background in customer service, and she just wants to serve people and help people. So started a podcast with her dad, which means they actually have a good rapport together, which she says that like it's obvious, but that's not obvious that you have a good rapport with your da...