380 episodes

How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedicated to helping creatives, influencers, business owners and entrepreneurs simplify social media and thrive online. Hosted by Michelle Thames a social media strategist, influencer, and owner of Thames Media Solutions. Michelle brings you all the best tips to help you understand social media better. Sharing the best tips like social media strategies, business tips to help you succeed. Michelle shares actionable tips that you can implement and see results. Michelle's strategies have helped her and her clients build multiple six-figure businesses utilizing social media. Michelle also has over 11 years of experience as a content creator and influencer. She has worked with brands such as Lenovo, Dollar Eighty, Toyota, Olay, Subway, Country Financial, and many more. Michelle loves spending her time researching social media and how it affects businesses online and brings a wealth of knowledge to this podcast. Michelle delivers her best social media advice every week, so make sure you bring your pens and notepads because gems will be dropped. She also interviews some of the best experts in the industry bringing you all the secrets to help you grow and succeed on social media. Social Media Decoded is the place for real conversations. Get inspired and take real action! Are you ready to thrive on social media? Tune in!

Social Media Decoded Michelle Thames

    • Business
    • 5.0 • 159 Ratings

How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedicated to helping creatives, influencers, business owners and entrepreneurs simplify social media and thrive online. Hosted by Michelle Thames a social media strategist, influencer, and owner of Thames Media Solutions. Michelle brings you all the best tips to help you understand social media better. Sharing the best tips like social media strategies, business tips to help you succeed. Michelle shares actionable tips that you can implement and see results. Michelle's strategies have helped her and her clients build multiple six-figure businesses utilizing social media. Michelle also has over 11 years of experience as a content creator and influencer. She has worked with brands such as Lenovo, Dollar Eighty, Toyota, Olay, Subway, Country Financial, and many more. Michelle loves spending her time researching social media and how it affects businesses online and brings a wealth of knowledge to this podcast. Michelle delivers her best social media advice every week, so make sure you bring your pens and notepads because gems will be dropped. She also interviews some of the best experts in the industry bringing you all the secrets to help you grow and succeed on social media. Social Media Decoded is the place for real conversations. Get inspired and take real action! Are you ready to thrive on social media? Tune in!

    Platform Power: How to Pick the Perfect Social Media Platform for Your Brand

    Platform Power: How to Pick the Perfect Social Media Platform for Your Brand

    In this episode of "Social Media Decoded," host Michelle explores the critical steps for identifying the most effective social media platform for your brand. Whether you're just starting out or looking to refine your digital marketing strategy, understanding where to focus your social media efforts can significantly impact your success. Michelle breaks down how to assess different platforms based on your business goals, audience demographics, and content type.
    Key Points Discussed:
    Understanding Your Audience:Importance of knowing who your customers areHow audience demographics influence platform choiceTools and techniques for audience analysisAligning Platform Strengths with Business Goals:Overview of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok)Identifying which platforms best align with your specific marketing objectivesContent Compatibility:Assessing each platform's suitability based on your content type (video, text, images)Tips for adapting content to fit the chosen platform’s strengthsEvaluating Engagement Levels:Understanding engagement metrics for different platformsStrategies for measuring and enhancing audience interactionLong-term Scalability:Discussing the potential for growth on each platformConsiderations for long-term engagement and community buildingBook your marketing makeover here
    Catch up on other podcast episodes on Apple and Spotify
    Follow Michelle on Instagram
    Join Michelle's Cashflow Queens Facebook group
    Leave a review for Social Media Decoded
    Support the Show.

    • 8 min
    Navigating the TikTok Ban: Actionable Tips for Digital Entrepreneurs to Remain Visible

    Navigating the TikTok Ban: Actionable Tips for Digital Entrepreneurs to Remain Visible

    In this episode, Michelle discusses the potential ban of TikTok in the United States and its implications for digital entrepreneurs. She provides actionable tips to help entrepreneurs remain visible and adapt to the changing landscape. The main takeaways include diversifying social media presence, repurposing TikTok content on other platforms, fostering a sense of community beyond TikTok, and staying adaptable and innovative in marketing efforts.

    Takeaways

    Diversify your social media presence to mitigate the impact of a potential TikTok ban.
    Repurpose TikTok content on other platforms like Instagram and YouTube.
    Engage with your audience on multiple platforms to build a solid fan base.
    Stay adaptable and innovative in your marketing approach.
    Explore new platforms and collaborations to uncover new opportunities for growth and visibility.

    Chapters

    00:00 Introduction and Background
    03:30 Repurpose TikTok Content
    07:20 Conclusion and Final Thoughts

    Book your marketing makeover here
    Catch up on other podcast episodes on Apple and Spotify
    Follow Michelle on Instagram
    Join Michelle's Cashflow Queens Facebook group
    Leave a review for Social Media Decoded
    Support the Show.

    • 9 min
    Multiplying Business Success Through Strategic Team Building

    Multiplying Business Success Through Strategic Team Building

    Embrace the thrill of transformation as we journey through the ins and outs of scaling your business from a solo venture to a dynamic, flourishing team. I unveil the intricate tapestry of my own business evolution, highlighting the milestones that propelled me from solopreneur to the conductor of a small but potent ensemble. This episode is saturated with practical wisdom, from leveraging the might of automation and delegation to the realization that the magnitude of your team doesn't put a ceiling on success. I also share an inspiring tale of a client who spun their modest blog into a six-figure powerhouse, proving that with the right mixture of systems and ingenuity, business growth can be both seamless and spectacular.

    As we explore the diverse landscape of entrepreneurial achievement, you'll discover that the digital domain offers a plethora of opportunities regardless of your crew size. I encourage you to tune in and absorb the valuable strategies discussed, ensuring you're equipped to navigate the entrepreneurial waters with confidence and creativity. Remember to hit follow or subscribe for a steady stream of guidance, and consider passing on this episode's insights to other entrepreneurs in your network. Until next time, keep your ambitions burning bright and your business strategies sharper than ever. Farewell, my entrepreneurial comrades – may your ventures soar to new heights!

    Book your marketing makeover here

    Catch up on other podcast episodes on Apple and Spotify


    Follow Michelle on Instagram
    Join Michelle's Cashflow Queens Facebook group
    Leave a review for Social Media Decoded
    Support the Show.

    • 11 min
    The Power of Community: Growing Your Business Through Relationships

    The Power of Community: Growing Your Business Through Relationships

    In this episode, Michelle Thames discusses the power of community and growing your business through relationships. She emphasizes the importance of networking and finding your tribe, as well as leveraging platforms for engagement and creating spaces for connection. She shares a success story of a client who built a thriving community around shared values.

    Takeaways

    ✅ Building a strong, engaged community around your brand can be invaluable for growth.
    ✅ Networking is about finding your tribe and connecting with fellow entrepreneurs and consumers.
    ✅ Platforms like LinkedIn, Instagram, and Facebook groups offer opportunities for engagement and community building.
    ✅ Creating spaces for connection, such as dedicated Facebook groups or interactive webinars, can foster a sense of community.
    ✅ Personalized marketing makeovers can help nurture communities and support overall business growth.

    Chapters

    00:00 Introduction: The Power of Community
    03:19 Chapter 2: Leveraging Platforms for Engagement
    07:10 Chapter 5: Marketing Makeovers for Nurturing Communities

    Book your marketing makeover here

    Catch up on other podcast episodes on Apple and Spotify
    Follow Michelle on Instagram
    Join Michelle's Cashflow Queens Facebook group
    Leave a review for Social Media Decoded
    Support the show




    Support the Show.

    • 11 min
    Escape to Innovate: How Retreats Can Catalyze Your Business Growth

    Escape to Innovate: How Retreats Can Catalyze Your Business Growth

    In this episode, Michelle Thames discusses the power of business retreats and how they can revolutionize how you do business. She shares her personal experience hosting and attending retreats and highlights their benefits, including immersive learning, building networks, renewed vision and energy, and tailored experiences.

    Takeaways

    Business retreats can be a powerful tool for growth, networking, and strategy refinement.
    Retreats offer an opportunity for immersive learning and meaningful implementation.
    They provide a unique environment for building relationships and connecting with fellow entrepreneurs.
    A change of scenery can recharge your batteries and inspire new ideas.
    Tailored experiences in retreats can provide concrete strategies tailored to individual business needs.

    Chapters

    00:00 Introduction to Business Retreats
    06:37 Building Relationships and Networking

    Info about the Costa Rica Retreat Nov 8-11 2024 https://bit.ly/elevateandilluminateretreat

    Book a call to chat with Michelle about the retreat here:


    Support the Show.

    • 14 min
    Turning Social Media Followers into Paying Clients

    Turning Social Media Followers into Paying Clients

    In this episode, Michelle Thames discusses how to turn social media followers into paying clients. She emphasizes the importance of optimizing your social media profile, including a clear call to action. She also highlights the significance of purposeful posting and using data analytics to understand audience preferences. Michelle shares success stories of clients who saw an increase in consultations and bookings by implementing these strategies. She offers a marketing makeover service to help businesses tailor their social media strategy for growth.

    Takeaways

    Optimize your social media profile with a clear call to action to convert followers into clients.
    Every post on social media should have a purpose and a call to action to encourage engagement.
    Use data analytics to understand what content resonates with your audience and create targeted posts.
    Implementing simple changes, such as sharing client testimonials and transformations, can lead to significant increases in consultations and bookings.
    Consider a marketing makeover service to receive personalized strategies for turning followers into paying clients.



    Chapters

    00:00 Introduction and Welcome
    00:54 Optimizing Your Social Media Profile
    03:12 Using Data Analytics to Understand Audience Preferences
    04:11 Success Stories: Increasing Consultations and Bookings
    06:08 Transform Your Social Media Strategy with a Marketing Makeover



    Support the Show.

    • 8 min

Customer Reviews

5.0 out of 5
159 Ratings

159 Ratings

T442016 ,

Amazing Podcast! 🤩

I LOVE this podcast! Michelle is so down to earth and real and I love how she makes you feel like y’all are friends at first sight! She provides amazing knowledge and her honest opinions backed by reasoning! I hope one day I can connect with her and maybe even be a guest one day🤣😅

Steeeele ,

Great podcast for the busy marketer

Short episodes that hit the important points! Found this podcast today while on the hunt for social media tips. Love it so far.

Komikal1 ,

She’s Cracked the Code!

Providing necessary information in the time it takes me to air fry dinner is my kind of podcast!

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