87 episodes

๐—ง๐—ต๐—ฒ ๐—ฆ๐˜๐—ฎ๐—ป๐—ฑ๐—ผ๐˜‚๐˜ ๐—ช๐—ผ๐—บ๐—ฒ๐—ป ๐—ฆ๐—ต๐—ผ๐˜„ is for visionary female entrepreneurs ready for their next level of impact, income, and influence. Whether you want to write a book, speak on stage, or boost your message and media presence, this podcast is for you.
Join Standout Women Media founder and host Michelle B. Griffin, aka The Brand Therapist, a personal branding, PR, and LinkedIn visibility authority, as your weekly guide to owning your lane by building your visibility, personal brand, and thought leadership for your transformative work and ideas.
Learn from Michelle's Own Your Laneโ€”Brand GPSโ„ข thought-leadership-focused system to clarify your brand, simplify your message, and amplify your expertise across wider circles to become a sought-after standout in your industry.
Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" while building their brands and businesses.
Each episode concludes with an actionable takeaway to implement so youโ€™re clear, confident, and competitively advantaged to position yourself for joy, fulfillment, and success at your next level.
๐—”๐—•๐—ข๐—จ๐—ง ๐— ๐—œ๐—–๐—›๐—˜๐—Ÿ๐—Ÿ๐—˜ ๐—• ๐—š๐—ฅ๐—œ๐—™๐—™๐—œ๐—ก
Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand and PR strategist, author, and speaker who empowers female entrepreneurs to build their visibility, brands, and thought leadership for next-level growth and fulfillment.
As the founder of Standout Women Media, a training and development company, Michelle positions female experts into visible authorities through her personal branding, PR, and LinkedInโ„ข visibility advising, speaking, and events.
With over two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after speaker, educator, and guest contributor on professional visibility, LinkedIn branding, and the importance of thought leadership-building for women.
Michelle authored "The LinkedInโ„ข Branding Book," hosts the top-ranked "Standout Women Show," co-hosts "The LinkedInโ„ข Branding Show," and leads a LinkedInโ„ข branding community of 1,700+ professionals. Her latest book, "Own Your Lane,"โ„ข will be published on October 15, 2024.
๐—Ÿ๐—ฒ๐—ฎ๐—ฟ๐—ป ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ฎ๐˜ ๐— ๐—ถ๐—ฐ๐—ต๐—ฒ๐—น๐—น๐—ฒ๐—•๐—š๐—ฟ๐—ถ๐—ณ๐—ณ๐—ถ๐—ป.๐—ฐ๐—ผ๐—บ ๐˜๐—ผ ๐—ฐ๐—ต๐—ฎ๐—ฟ๐˜ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฝ๐—ฒ๐—ฟ๐˜€๐—ผ๐—ป๐—ฎ๐—น ๐—ฏ๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—ท๐—ผ๐˜‚๐—ฟ๐—ป๐—ฒ๐˜† ๐˜€๐—ผ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ฎ๐—ป ๐œ๐ฅ๐ž๐š๐ซ๐ฅ๐ฒ ๐—ฎ๐—ป๐—ฑ ๐—ฐ๐—ผ๐—ป๐—ณ๐—ถ๐—ฑ๐—ฒ๐—ป๐˜๐—น๐˜† "๐—ฝ๐˜‚๐˜ ๐˜†๐—ผ๐˜‚๐—ฟ๐˜€๐—ฒ๐—น๐—ณ ๐—ผ๐˜‚๐˜ ๐˜๐—ต๐—ฒ๐—ฟ๐—ฒ" ๐—ฎ๐—ป๐—ฑ "๐—ข๐˜„๐—ป ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—Ÿ๐—ฎ๐—ป๐—ฒ" ๐—ผ๐—ณ ๐—ผ๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜๐˜‚๐—ป๐—ถ๐˜๐˜†.

Standout Women: Personal Branding, PR & Thought Leadership For Visionary Female Entrepreneurs Michelle B. Griffin

    • Business
    • 5.0 โ€ข 8 Ratings

๐—ง๐—ต๐—ฒ ๐—ฆ๐˜๐—ฎ๐—ป๐—ฑ๐—ผ๐˜‚๐˜ ๐—ช๐—ผ๐—บ๐—ฒ๐—ป ๐—ฆ๐—ต๐—ผ๐˜„ is for visionary female entrepreneurs ready for their next level of impact, income, and influence. Whether you want to write a book, speak on stage, or boost your message and media presence, this podcast is for you.
Join Standout Women Media founder and host Michelle B. Griffin, aka The Brand Therapist, a personal branding, PR, and LinkedIn visibility authority, as your weekly guide to owning your lane by building your visibility, personal brand, and thought leadership for your transformative work and ideas.
Learn from Michelle's Own Your Laneโ€”Brand GPSโ„ข thought-leadership-focused system to clarify your brand, simplify your message, and amplify your expertise across wider circles to become a sought-after standout in your industry.
Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" while building their brands and businesses.
Each episode concludes with an actionable takeaway to implement so youโ€™re clear, confident, and competitively advantaged to position yourself for joy, fulfillment, and success at your next level.
๐—”๐—•๐—ข๐—จ๐—ง ๐— ๐—œ๐—–๐—›๐—˜๐—Ÿ๐—Ÿ๐—˜ ๐—• ๐—š๐—ฅ๐—œ๐—™๐—™๐—œ๐—ก
Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand and PR strategist, author, and speaker who empowers female entrepreneurs to build their visibility, brands, and thought leadership for next-level growth and fulfillment.
As the founder of Standout Women Media, a training and development company, Michelle positions female experts into visible authorities through her personal branding, PR, and LinkedInโ„ข visibility advising, speaking, and events.
With over two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after speaker, educator, and guest contributor on professional visibility, LinkedIn branding, and the importance of thought leadership-building for women.
Michelle authored "The LinkedInโ„ข Branding Book," hosts the top-ranked "Standout Women Show," co-hosts "The LinkedInโ„ข Branding Show," and leads a LinkedInโ„ข branding community of 1,700+ professionals. Her latest book, "Own Your Lane,"โ„ข will be published on October 15, 2024.
๐—Ÿ๐—ฒ๐—ฎ๐—ฟ๐—ป ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ฎ๐˜ ๐— ๐—ถ๐—ฐ๐—ต๐—ฒ๐—น๐—น๐—ฒ๐—•๐—š๐—ฟ๐—ถ๐—ณ๐—ณ๐—ถ๐—ป.๐—ฐ๐—ผ๐—บ ๐˜๐—ผ ๐—ฐ๐—ต๐—ฎ๐—ฟ๐˜ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฝ๐—ฒ๐—ฟ๐˜€๐—ผ๐—ป๐—ฎ๐—น ๐—ฏ๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—ท๐—ผ๐˜‚๐—ฟ๐—ป๐—ฒ๐˜† ๐˜€๐—ผ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ฎ๐—ป ๐œ๐ฅ๐ž๐š๐ซ๐ฅ๐ฒ ๐—ฎ๐—ป๐—ฑ ๐—ฐ๐—ผ๐—ป๐—ณ๐—ถ๐—ฑ๐—ฒ๐—ป๐˜๐—น๐˜† "๐—ฝ๐˜‚๐˜ ๐˜†๐—ผ๐˜‚๐—ฟ๐˜€๐—ฒ๐—น๐—ณ ๐—ผ๐˜‚๐˜ ๐˜๐—ต๐—ฒ๐—ฟ๐—ฒ" ๐—ฎ๐—ป๐—ฑ "๐—ข๐˜„๐—ป ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—Ÿ๐—ฎ๐—ป๐—ฒ" ๐—ผ๐—ณ ๐—ผ๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜๐˜‚๐—ป๐—ถ๐˜๐˜†.

    Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri

    Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri

    It's another Standout Women Series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership.This week's episode features a recent client, Leigh Maneri, The Holistic Brand Strategist, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that makes you you, and getting out there with your gifts and genius.We discuss:Clarity in Branding: Discover how Leigh overcame confusion and found a clea...

    • 33 min
    How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper

    How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper

    Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise.If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Writers, details her best tips and brilliant ideas for handling rejection and follow-ups. Plus, get her strategies to find the perfect-fit podcast...

    • 25 min
    How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto

    How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto

    It's another Standout Women Series spotlighting female experts and entrepreneurs building their personal brands and thought leadership.This week's episode features Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups.Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, confident, and cohesive way to present and position herself to be seen as more than an expert in her space and attract her ideal clients.She details her ...

    • 30 min
    How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi

    How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi

    As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities.But how and where do you REALLY find it?This week's guest, The Clarity Catalyst Julie Ciardi, shares her clarity vs. confusion reframe and how it impacted her expert business six years ago to her work today with women.We break down the two keys to unlocking your potential in life and bu...

    • 30 min
    How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann

    How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann

    It's another Standout Women Series spotlighting women in business, sharing exactly how they're building their personal brands.This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing.As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad, and feeling stuck on launching her personal brand. She details her journey working with me, including how she found fast traction when she "narrow-...

    • 24 min
    How To Grow Your Personal Brand with PR: The Step-by-Step-Process to Land Coverage Now

    How To Grow Your Personal Brand with PR: The Step-by-Step-Process to Land Coverage Now

    Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business?Good newsโ€”there's another visibility stream to leverage, and it's easier than you think: public Relations or PR.You donโ€™t need to be a large company with deep pockets to benefit from the power of PR. And more good news: garnering PR is a teachable skill. Now more than ever, the media wants to hear from subject matter experts, small busine...

    • 30 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Val**butterfly^^ ,

Excellent!

Michelle has an excellent way of sharing value and empowering others with practical ideas that make a difference. Her guests are outstanding! I especially enjoyed the episode with Michelle and Lisa Richer - very encouraging with great ideas being shared! Both are amazing and their passion for helping others is wonderful!

B2b marketing leader ,

Listen to Michelleโ€™s advice!

Building a personal brand is a journey of self discovery and commitment! It can be tempting to give up but Michelle inspires with her consistency, easy-going attitude and positivity.

The Business of You podcast is all about helping you gain confidence to show up as yourself, spread your knowledge and stop being the best kept secret!

DanMott63 ,

One of my favorite people!!

Michelle is hands down one of my favorite creators. She always has so much wisdom to share about personal branding and thatโ€™s exactly what youโ€™ll find right here on The Business of You podcast! Maybe itโ€™s the yellow branding or the fact that sheโ€™s from Florida, but sheโ€™s definitely a ray of sunshine : ) Listen to this podcast, you will NOT be disappointed!!

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