88 episodes

𝗧𝗵𝗲 𝗦𝘁𝗮𝗻𝗱𝗼𝘂𝘁 𝗪𝗼𝗺𝗲𝗻 𝗦𝗵𝗼𝘄 is the podcast for visionary women experts, founders, and entrepreneurs who want to attract more visibility, clients, and impact.
Sound familiar?
You’re brilliant at what you do, but feeling unsure, unclear, or unnoticed just won't cut it.Do any of these sound familiar?- Struggling to explain what you do?- Not sure what makes you stand out?- Your niche feels a bit... blurry?- The right clients just aren’t finding you?- Your message isn't showing off your brilliance?-Ready for the next level but feeling all over the place?If you nodded along, you're in the right place.👋 Join your host, Michelle B Griffin, a personal brand and PR strategist and founder of Standout Women who teaches visionary female experts to define their unique brilliance, refine their messaging, and stand out as impactful thought leaders.CLARITY IS YOUR SUPERPOWERWhether you want to write a book, speak on stage, boost your media presence, or scale your business, stepping up from expert to authority requires clarity and a roadmap, and this podcast will share the way.
Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" of opportunity.
About Michelle B. Griffin
Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand and PR, strategist, speaker, and author whose mission is to empower you to "put yourself out there to make your unique mark on the world."
As the founder of Standout Women, Michelle helps visionary female experts — ready to amplify as thought leaders — clarify their brand positioning and simplify their messaging to attract more visibility, clients, and impact.
With two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after personal branding speaker, educator, and guest contributor on professional visibility,  thought leadership, and the importance of self-belief and self-promotion for women.
Michelle authored The LinkedIn™ Branding Book, hosts the top-ranked Standout Women podcast, co-hosts The LinkedIn™ Branding Show, and leads a LinkedIn™ branding community of 1,700+ professionals. Her latest book, Own Your Lane,™ will be published on October 15, 2024.
Learn more at MichelleBGriffin.com and StandoutWomenMedia.com.
Powerfully Position Yourself™ - Visit MichelleBGriffin.com to chart your personal brand journey so you can clearly and confidently "put yourself out there" and Own Your Lane of opportunity.

Standout Women: Personal Branding, PR & Thought Leadership For Visionary Female Entrepreneurs Michelle B. Griffin

    • Business
    • 5.0 • 8 Ratings

𝗧𝗵𝗲 𝗦𝘁𝗮𝗻𝗱𝗼𝘂𝘁 𝗪𝗼𝗺𝗲𝗻 𝗦𝗵𝗼𝘄 is the podcast for visionary women experts, founders, and entrepreneurs who want to attract more visibility, clients, and impact.
Sound familiar?
You’re brilliant at what you do, but feeling unsure, unclear, or unnoticed just won't cut it.Do any of these sound familiar?- Struggling to explain what you do?- Not sure what makes you stand out?- Your niche feels a bit... blurry?- The right clients just aren’t finding you?- Your message isn't showing off your brilliance?-Ready for the next level but feeling all over the place?If you nodded along, you're in the right place.👋 Join your host, Michelle B Griffin, a personal brand and PR strategist and founder of Standout Women who teaches visionary female experts to define their unique brilliance, refine their messaging, and stand out as impactful thought leaders.CLARITY IS YOUR SUPERPOWERWhether you want to write a book, speak on stage, boost your media presence, or scale your business, stepping up from expert to authority requires clarity and a roadmap, and this podcast will share the way.
Hear inspiring stories in the Standout Women Series Spotlight showcase of past, present, and future clients and remarkable women in business who show us exactly how they're "owning their lane" of opportunity.
About Michelle B. Griffin
Michelle B. Griffin, aka "The Brand Therapist," is a top-ranked personal brand and PR, strategist, speaker, and author whose mission is to empower you to "put yourself out there to make your unique mark on the world."
As the founder of Standout Women, Michelle helps visionary female experts — ready to amplify as thought leaders — clarify their brand positioning and simplify their messaging to attract more visibility, clients, and impact.
With two decades in communications and marketing, a master's degree in PR, multiple industry credentials, and media mentions, Michelle is a sought-after personal branding speaker, educator, and guest contributor on professional visibility,  thought leadership, and the importance of self-belief and self-promotion for women.
Michelle authored The LinkedIn™ Branding Book, hosts the top-ranked Standout Women podcast, co-hosts The LinkedIn™ Branding Show, and leads a LinkedIn™ branding community of 1,700+ professionals. Her latest book, Own Your Lane,™ will be published on October 15, 2024.
Learn more at MichelleBGriffin.com and StandoutWomenMedia.com.
Powerfully Position Yourself™ - Visit MichelleBGriffin.com to chart your personal brand journey so you can clearly and confidently "put yourself out there" and Own Your Lane of opportunity.

    How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses - Standout Women Spotlight: Brittany Perez

    How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses - Standout Women Spotlight: Brittany Perez

    Welcome to another episode of the Standout Women Series, where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership.Today, I'm highlighting one of my clients, Brittany Perez, a nurse practitioner with a doctorate in clinical nursing, who shares her journey of launching two successful businesses and growing a dedicated team.This month marks the one-year anniversary of her latest venture, MELA Medical Spa, which has s...

    • 24 min
    Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri

    Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri

    It's another Standout Women Series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership.This week's episode features a recent client, Leigh Maneri, The Holistic Brand Strategist, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that makes you you, and getting out there with your gifts and genius.We discuss:Clarity in Branding: Discover how Leigh overcame confusion and found a clea...

    • 33 min
    How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper

    How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper

    Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise.If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Writers, details her best tips and brilliant ideas for handling rejection and follow-ups. Plus, get her strategies to find the perfect-fit podcast...

    • 25 min
    How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto

    How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto

    It's another Standout Women Series spotlighting female experts and entrepreneurs building their personal brands and thought leadership.This week's episode features Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups.Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, confident, and cohesive way to present and position herself to be seen as more than an expert in her space and attract her ideal clients.She details her ...

    • 30 min
    How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi

    How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi

    As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities.But how and where do you REALLY find it?This week's guest, The Clarity Catalyst Julie Ciardi, shares her clarity vs. confusion reframe and how it impacted her expert business six years ago to her work today with women.We break down the two keys to unlocking your potential in life and bu...

    • 30 min
    How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann

    How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann

    It's another Standout Women Series spotlighting women in business, sharing exactly how they're building their personal brands.This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing.As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad, and feeling stuck on launching her personal brand. She details her journey working with me, including how she found fast traction when she "narrow-...

    • 24 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Val**butterfly^^ ,

Excellent!

Michelle has an excellent way of sharing value and empowering others with practical ideas that make a difference. Her guests are outstanding! I especially enjoyed the episode with Michelle and Lisa Richer - very encouraging with great ideas being shared! Both are amazing and their passion for helping others is wonderful!

B2b marketing leader ,

Listen to Michelle’s advice!

Building a personal brand is a journey of self discovery and commitment! It can be tempting to give up but Michelle inspires with her consistency, easy-going attitude and positivity.

The Business of You podcast is all about helping you gain confidence to show up as yourself, spread your knowledge and stop being the best kept secret!

DanMott63 ,

One of my favorite people!!

Michelle is hands down one of my favorite creators. She always has so much wisdom to share about personal branding and that’s exactly what you’ll find right here on The Business of You podcast! Maybe it’s the yellow branding or the fact that she’s from Florida, but she’s definitely a ray of sunshine : ) Listen to this podcast, you will NOT be disappointed!!

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