Freelance Unlocked with Haley Davidson Haley Davidson

In this episode of the Freelance Unlocked Podcast, I had the pleasure of chatting with Amy VanStee, VP of Content and Marketing at Expressable, a health tech startup and online speech therapy platform.



In this episode, you'll learn how healthcare systems, health tech startups, and other companies in the healthcare industry work with freelancers. From patient education videos to SEO-optimized blog posts, the healthcare industry has a huge need for content—and as a result, a huge need for talented freelance marketers, creatives, and writers.



Whether you're a creative that's passionate about health and wellness or a clinician who wants to start a freelance writing side hustle, Amy is breaking down everything you need to get hired—and thrive—as a freelancer in the healthcare industry.

In this episode:


03:08 - Different types of freelance opportunities in the healthcare industry
12:11 - What skills do freelancers need to succeed in the healthcare industry?
24:24 - Opportunities for clinicians who want to use their expertise as freelance writers, creatives, etc.
30:01 - How to find clients and freelance opportunities in the healthcare space
41:58 - Mistakes to avoid as a freelancer in healthcare
46:04 - The role of AI and why healthcare will always need human creatives to create great content

About Amy VanStee:

Amy has more than 20 years of experience producing content that resonates, motivates, and inspires. As a lifelong writer and editor with a career spanning internal communications, academic publishing, educational content, and content marketing, she brings the best of these worlds together to create content that gets results. Amy’s career has largely centered on healthcare marketing and patient education. Her current role is VP of Content, leading content strategy and development at Expressable, a national speech therapy provider. Amy loves living in Chicago with her family but is always plotting her next travel destination.



You can connect with Amy on LinkedIn here and learn more about Expressable's innovative online speech therapy platform here.



Connect with Haley + the Freelance Unlocked community:


 ⁠⁠⁠Follow Haley on Instagram⁠⁠⁠ for freelance tips and advice 📲
 ⁠⁠⁠Join the FREE freelance mindset reset⁠⁠⁠, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨

In this episode of the Freelance Unlocked podcast, Haley dives into the essentials of building a six-figure support system for freelancers and solopreneurs. She shares her journey from being a freelancer to running a successful SEO agency, emphasizing the importance of hiring support early on.

Haley covers various types of support, including personal assistants, virtual assistants, business coaches, and subcontractors, and explains how investing in these resources can help you grow your business and increase profitability.
In this episode:


03:21 What having a support system means
10:21 Do you need a business coach at the beginning of your freelance journey?
19:51 Getting your time back by hiring a personal assistant
25:32 Providing more value to clients with virtual assistants
34:50 Gaining more freedom by outsourcing client work to subcontractors

Resources mentioned:


Coaching: @commitaction @hello7co
Overseas Virtual assistants: @ripplevas_official (agency model) or onlinejobs.ph/ (to hire independent individuals)
US-based virtual assistants: https://www.peachtreeva.com/ 
Hiring freelancers/sub-contractors: message Haley on Instagram and we can share your job posting with the Freelance Unlocked community 😊



Connect with Haley + the Freelance Unlocked community:


 ⁠⁠Follow Haley on Instagram⁠⁠ for freelance tips and advice 📲
 ⁠⁠Join the FREE freelance mindset reset⁠⁠, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨

In this episode, Haley is going to teach you how to overcome any fear by running *towards* it. Whether it’s learning to salsa dance or pitching your dream client, it all requires that we get comfortable with being UNcomfortable. 



Haley will walk you through the 4 steps everyone can take to overcome your freelancing fears: 




Acknowledge your fears, then take baby steps 
Don’t expect the embarrassment to not be there - learn to laugh through it
Understand your limits and give yourself time 
Constantly remind yourself of where you’re going (and visualize the outcome you desire)



Connect with Haley + the Freelance Unlocked community:


 ⁠Follow Haley on Instagram⁠ for freelance tips and advice 📲
Register for Freelancing 101 LIVE on May 28! 🙌
⁠Join the FREE freelance mindset reset⁠, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨



Outro music from Uppbeat:

https://uppbeat.io/t/aylex/wanderer

License code: 3XJR8FEMJYIUP65S

In this episode of the Freelance Unlocked Podcast, I had the pleasure of chatting with Mary Seid about a topic very close to my heart: boundaries! We all know how tough it can be to set and maintain boundaries with clients, and Mary taught me so much during this super insightful (and fun) conversation. 

Mary also shared some great advice for freelancers with agency backgrounds, including how she was able to keep freelancing with her agency even after leaving her full-time job there. 

You won't want to miss Mary's awesome tips and advice for aspiring freelancers and business owners. I hope you love this episode as much as I do! 

In this episode:


01:20 Mary's freelancing story and how it helped her create more work-life balance as a mom 
2:30 The importance of networking and support for freelancers
07:47 Advice for overcoming fear and anxiety when transitioning to freelancing
12:59 The importance of clear communication in setting and maintaining boundaries
16:35 Embracing risk and change when pursuing freelancing
30:09 The importance of asking questions and understanding client needs to set clear expectations

About Mary Seid:

Mary has over 17 years of marketing experience in the agency world and as a freelancer. She specializes in developing integrated marketing plans and establishing and nurturing client relationships. Now that she is fully freelance, she’s also launching Hera Wellbeing, a business dedicated to supporting working moms. You can connect with Mary on Linkedin here. 

Connect with Haley + the Freelance Unlocked community:


 ⁠Follow Haley on Instagram⁠ for freelance tips and advice 📲
 ⁠Join the FREE freelance mindset reset⁠, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨

In this episode of the Freelance Unlocked Podcast, I had the pleasure of chatting with David Ebner, the author and founder of Content Workshop. If you want to learn more about working with agencies (especially content agencies) as a freelancer, you won't want to miss David's awesome tips and advice for freelancers at every stage of their journey.

In this episode:


02:00 David's freelance journey and how he started Content workshop
07:06 Why you don't need to earn $30K/month + other freelance myths
13:31 How to be intentional in the way you grow your freelance business
21:46 Common mistakes people make when applying for freelance agency jobs
27:41 The importance of following up during the hiring process
35:45 The benefits of working with agencies vs. directly with clients



About David J. Ebner:

David J. Ebner is an Author and the President of Content Workshop. In 2013, he assembled a co-op of freelance writers whose sole purpose was to use their storytelling skills to help brands. David spends most of his time running Content Workshop and helping freelancers find a path to the lifestyle they want.

David’s team is always looking for talented and creative writers to join Content Workshop. Connect with him directly on LinkedIn or through contentworkshop.com to apply.



Connect with Haley + the Freelance Unlocked community:


Follow Haley on Instagram for freelance tips and advice 📲


Join the FREE freelance mindset reset, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨

In this episode of the Freelance Unlocked podcast, Haley discusses the reasons you might be struggling to turn leads into paying freelance clients—and how to fix it. If you're getting ghosted on the regular or just can't seem to close the deal no matter what you do, this is for you!

In this episode:


The most common mistakes freelancers make when trying to pursue and close clients
Changes anyone can make to close more freelance clients
How to find "product-market-fit" as a freelancer (and spend less time talking to the wrong clients)
Mindset shifts to help you overcome rejection and keep taking action

Connect with Freelance Unlocked ⬇️


⁠Follow Haley on Instagram⁠ for freelance tips and advice 📲
Sign up for ⁠Freelance Unlocked: Foundations⁠—a 6-part video program and user-friendly toolkit built to help you start earning REAL money as a freelancer 💸 💻
⁠Join the FREE freelance mindset reset⁠, a 5-day audio program to help you strengthen your mindset and take action 🧠 ✨

Freelance Unlocked is a podcast and community designed to help freelance marketers and creatives thrive. Created by ⁠Haley Davidson⁠.