18 episodes

Each week on The Finance Marketing Podcast, join host Hillary Gale, an expert financial marketer and copywriter, as she explores in-depth conversations with top financial advisors, coaches, therapists, course creators, and marketing experts to unveil the secrets behind successful marketing strategies in financial services. 
Every Friday, discover the art and science of effective marketing through insightful stories and strategies. From content creation to branding, from paid advertising to organic social media, from email campaigns to website optimization – we cover it all. Our guests share their journey of growing their practices with precision, purpose, and experimentation using a range of marketing tools and techniques.
Whether you're looking to enhance your audience engagement, boost your business growth, or refine your marketing approach, The Finance Marketing Podcast is your go-to resource.
Tune in weekly to transform the way you market your finance business, connect authentically with your audience, and achieve consistent growth.

The Finance Marketing Podcast Hillary Gale

    • Business
    • 5.0 • 1 Rating

Each week on The Finance Marketing Podcast, join host Hillary Gale, an expert financial marketer and copywriter, as she explores in-depth conversations with top financial advisors, coaches, therapists, course creators, and marketing experts to unveil the secrets behind successful marketing strategies in financial services. 
Every Friday, discover the art and science of effective marketing through insightful stories and strategies. From content creation to branding, from paid advertising to organic social media, from email campaigns to website optimization – we cover it all. Our guests share their journey of growing their practices with precision, purpose, and experimentation using a range of marketing tools and techniques.
Whether you're looking to enhance your audience engagement, boost your business growth, or refine your marketing approach, The Finance Marketing Podcast is your go-to resource.
Tune in weekly to transform the way you market your finance business, connect authentically with your audience, and achieve consistent growth.

    Building Influence and Connections Through Podcasting with Podcast Expert Matt Halloran

    Building Influence and Connections Through Podcasting with Podcast Expert Matt Halloran

    In this episode of The Finance Marketing Podcast, host Hillary sits down with Matt Halloran, co-founder of ProudMouth and a renowned expert in financial advisor marketing. Matt shares his wealth of knowledge on the transformative power of podcasting for financial professionals. He delves into the unique intimacy of podcasting as a marketing tool, the critical importance of audio quality and consistency, and how podcasting fits into your overall marketing ecosystem. Tune in to discover actiona...

    • 30 min
    Aligning Your Marketing and Sales Efforts with Jackson Larimer

    Aligning Your Marketing and Sales Efforts with Jackson Larimer

    In this episode of The Finance Marketing Podcast, Hillary sits down with Jackson Larimer, financial coach and founder of Lemonade Stand Financial. Jackson shares his journey from working in tech sales to launching his own financial coaching business, where he helps young couples and individuals manage their money with confidence. With a focus on aligning marketing and sales efforts, Jackson offers invaluable insights for financial professionals looking to grow their businesses effectively.Con...

    • 31 min
    Everything You Need to Know About Advisor Testimonials Under the SEC Marketing Rule with Brian Thorp

    Everything You Need to Know About Advisor Testimonials Under the SEC Marketing Rule with Brian Thorp

    In this episode of The Finance Marketing Podcast, Hillary is joined by Brian Thorp, founder and CEO of Wealthtender, to delve into how advisors can use testimonials and reviews under the new SEC Marketing Rule. Brian explains the impact of these changes on advisor-client relationships, the importance of altering public perceptions of financial advisors, and provides a step-by-step guide on how to get and use testimonials and reviews for your firm while remaining compliant.Connect with Brian:E...

    • 38 min
    Expand Your Reach: The Power of Multi-Pronged Marketing Strategies with Larry Sprung

    Expand Your Reach: The Power of Multi-Pronged Marketing Strategies with Larry Sprung

    In this episode of The Finance Marketing Podcast, Hillary sits down with Larry Sprung, a devoted husband, father, entrepreneur, author, and mental health advocate. Larry is the founder and wealth advisor at Mitlin Financial, Inc®, author of Amazon Bestselling book Financial Planning Made Personal and the host of the Mitlin Money Mindset® podcast. During this conversation, Larry shares insights on his comprehensive marketing strategy, emphasizing the importance of authenticity in social media ...

    • 36 min
    On Discovering the Right Niche to Grow Your Firm with Brand Strategist Natalie Hales

    On Discovering the Right Niche to Grow Your Firm with Brand Strategist Natalie Hales

    This week on The Finance Marketing Podcast, Hillary sits down with Natalie Hales, a brand strategist specializing in advisor marketing. In this conversation, Natalie dives into the significance of finding and defining the right niche for financial advisors. She discusses how niching can dramatically enhance client acquisition and overall business profitability, as well as addresses common fears advisors have about narrowing their practice.Connect with Natalie:Website: NatalieHales.comLinkedIn...

    • 37 min
    Marketing In Your First Year of Business with Jillian Knight

    Marketing In Your First Year of Business with Jillian Knight

    In this episode of The Finance Marketing Podcast, Hillary sits down with Financial Therapist Jillian Knight to discuss what it's been like marketing herself in her first year of business, how she's set and reached goals for herself, and where she's learning to put her energy as she brings on more and more clients.Connect with Jillian:Website: HerFinancialTherapy.comLinkedIn: Jillian Knight, LMFTInstagram: @herfinancialtherapyNY Times Article: 4 Mistakes Couples Make When Discussing MoneyThe F...

    • 31 min

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