The Lawn Care CEO

Dan Ralphs and Aaron Suttenfield
  • 5.0 (16)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

We believe that every college drop out, accidental entrepreneur and lawn mowing maven can become a wildly successful CEO.   Every week we will discuss how to increase profitability while simultaneously spending less time and having fewer headaches.  Join 7-figure business coach, Dan Ralphs and life long lawn care CEO, Aaron Suttenfield to chart your course to becoming a $1M lawn care CEO. 

  1. 5D AGO

    How One Lawn Care Owner Doubled Revenue in 12 Months

    Send us a text Struggling to grow your lawn care business past that plateau? In this episode of the Lawn Care CEO Podcast, we sit down with Jude Salvaggio of Tyler Landscape Maintenance, a small business owner who transformed his company and increased sales by over $100K in just 12 months. Jude shares how he went from $150K to nearly $300K in revenue by narrowing his services, implementing a CRM, and leveraging simple marketing tactics like Google reviews and QR codes. We break down the practical steps he took, the mindset shifts that made the difference, and how small changes can create big results! If you’re like Jude and in that $150K–$300K bracket but need some support to scale faster, our DIY Membership Program is built for you! It’s an all-in-one portal with step-by-step tools, templates, and resources to run your business smarter. Since you listened to this episode, you can get your first month free ($97/month after) using code PODCAST at checkout. 👉 Get access here: https://www.lawncareceo.com/diymembership 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    1h 1m

  2. SEP 3

    Maximizing Profits with Early Order Planning: A Lawn Care CEO's Secret to Financial Health

    Send us a text In this episode of the Lawn Care CEO Podcast, Dan Ralphs and Aaron Suttenfield sit down with Brian Christensen, CEO of Brian Pest Control. With nearly three decades of experience, Brian explains how early order planning (EOP) has been one of the smartest moves for protecting margins and keeping his company financially strong. He breaks down how EOP can cut material costs by up to 10%, why managing inventory and product ordering directly impacts profitability, and how building reliable systems sets a company up for long-term stability. Brian also shares how he balances agronomy with customer service and growth, along with his approach to perseverance, culture, and organization. Whether you’re running a small team or a multi-branch operation, this episode gives you clear steps you can use to save money, manage costs, and build a lawn care business that lasts! Subscribe for more practical insights on growing your business, building leadership, and reaching financial freedom. 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    1h 5m

  3. AUG 6

    AI Take Over: What Happens When I Ask AI to Do Our Podcast

    Send us a text What happens when AI takes over our podcast? This episode of the Lawn Care CEO Podcast isn’t just Dan talking about AI—it’s AI creating the episode. And it might change how you think about running your lawn care business. We’ve been experimenting with practical ways lawn care business owners can use AI to save time, systemize their companies, and make better decisions. Today, we’re pushing it further. Dan introduces you to “Lippy,” our AI built on 300+ coaching calls, podcasts, and training documents from Lawn Care CEO.  Lippy doesn’t just give answers—it creates a full podcast episode summarizing years of our content. These are tools you can start using today to make your business smarter and stronger. Subscribe to the Lawn Care CEO Podcast for more real strategies to grow from operator to CEO. And if you’re ready to take the next step, grab your free Scalability Health Assessment! Email us at info@ceocoach.biz.  🔗 Follow Us! Facebook Instagram Tiktok Youtube

    38 min

  4. JUL 30

    Secrets to a $10M Lawn Care CEO Mindset

    Send us a text If you’re running a $1M lawn care business and want to grow it to $10M, this episode breaks down what actually needs to change to make that leap.  Dan and Miranda talk through the mindset shifts and leadership habits that separate stuck operators from confident CEOs. They explain why focusing only on top-line sales can hold you back, and how shifting your attention to profit and efficiency changes the game.  You’ll hear how moving from daily problem-solver to system-builder frees you up to lead, and why developing leaders inside your team is one of the most important things you can do if you want to scale.  They also cover how personal growth is tied to business growth—and what happens when you ignore it. If you're aiming for long-term growth and a business that can run without you, this episode is for you! Got thoughts or questions? Email us at info@ceocoach.biz 👉🏻 Book a FREE coaching call with us here 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    1h 3m

  5. JUL 11

    The 5-Step Escape Plan from the Time Trap

    Send us a text Feeling like your lawn care business is running your life? Like there’s never enough time to finish everything on your list?  In this episode of The Lawn Care CEO Podcast, COO Dan Ralphs and Head Coach Miranda Daigneault break down how lawn care owners can take back control of their time—and it starts with building a profitable business. They talk about the real reason behind Chronic CEO Fatigue, how to stop being the one always plugging leaks, and what it actually looks like to run a business that doesn’t run you into the ground. You’ll get clear advice on: Why profitability is the first step to buying back your timeHow to hire the kind of team that gives you margin, not more workWhat simplifying your systems really meansWhy staying stuck “in the work” is killing your growthIf you're tired of being the firefighter in your own business and want to get your time and energy back, start here. 📩 Want help building a profitable business that runs without you having to be in every detail? Book a free consult. 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    1h 3m

  6. JUN 19

    When will AI reach Lawn Care?

    Send us a text Is robotic mowing the future of lawn care? Spoiler alert: It's already here. And it's changing everything.  In this episode of the Lawn Care CEO Podcast, we sit down with Michael Mayberry, Director of Customer Success at Scythe Robotics, to talk about the real state of robotic mowing. For years, people have said, “It’s five to ten years away.” But let’s be honest—they’ve been saying that for five to ten years. So what’s actually happening right now? Robotic mowers are already changing how landscaping companies operate. We dig into what that means for crew size, ROI, and the hiring challenges every owner’s feeling. This tech isn’t about replacing people—it’s about using automation to make your team more effective.  If you’re serious about growing your landscaping business and want to stay ahead, this episode needs to be on your list. The CEOs who win tomorrow are the ones making smart calls today.   🎯 Listen in now—and start thinking like the CEO your business needs.  🔗 Follow Us! Facebook Instagram Tiktok Youtube

    48 min

  7. JUN 11

    Automations for Beginners

    Send us a text Sick of being the only one doing everything in your lawn care business? You're not alone—and this one’s for you.  In today's episode, we brought on Brian Schlichting, founder of Spraye, to talk about how smart automation can take real weight off your shoulders. We got into the automations that actually save time, how to build stronger customer relationships right from the first interaction, and how upsells should be as simple as a click. We also covered one move most owners are ignoring—reaching back out to canceled customers. There’s real money sitting there, and most folks never touch it. Brian shared what to look for when choosing software, how to make sure it works for you, and how to stop it from becoming just another thing to manage. Give it a listen and ask yourself: what’s one thing we can automate this week? 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    50 min

  8. JUN 4

    Cell Phone–Free Vacation Days: The True Story of Handing a Business Over to a GM

    Send us a text From Firefighter to Full-Time Owner: How Tom Built a Lawn Business That Runs Without Him? In this episode, we’re joined by a special guest—Tom Gillespie, owner of Complete Lawn Care out of Tulsa, Oklahoma. Tom recently hit a milestone most lawn care owners only talk about: he stepped completely out of the day-to-day and into the true owner’s seat. We break down what it really took to build a business that runs without him. From finding and developing the right General Manager, to building trust, to getting his hiring process dialed in—Tom lays it all out. He shares how he uses his tools, what he actually asks in his one-on-ones, and why a learning culture—not micromanagement—is the long-term strategy that works. If you're serious about building a company that runs without you, this episode is for you! Tom said it best: “The best time to plant a shade tree was 20 years ago. The second best time is today.” Watch the episode, then drop a comment with the leadership move you’re committing to this quarter. 🔗 Follow Us! Facebook Instagram Tiktok Youtube

    48 min
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5
out of 5
16 Ratings

About

We believe that every college drop out, accidental entrepreneur and lawn mowing maven can become a wildly successful CEO.   Every week we will discuss how to increase profitability while simultaneously spending less time and having fewer headaches.  Join 7-figure business coach, Dan Ralphs and life long lawn care CEO, Aaron Suttenfield to chart your course to becoming a $1M lawn care CEO. 

Information

  • Creator
    Dan Ralphs and Aaron Suttenfield
  • Years Active
    2023 - 2025
  • Episodes
    42
  • Rating
    Explicit
  • Copyright
    © 2025 The Lawn Care CEO
  • Show Website
    The Lawn Care CEO

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