22 episodes

I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'.

My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience.

This audience followed me throughout my radio career and engaged with my various other podcasts.

But it wasn't always easy.

And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency.

I now help other podcasters to achieve their goals through my company Podknows Podcasting.

Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful!

And ensuring you can avoid the dreaded 'podfade'!

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

The Podmaster: podcasting growth advice and insights for people and brands Podknows Podcasting

    • Education

I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'.

My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience.

This audience followed me throughout my radio career and engaged with my various other podcasts.

But it wasn't always easy.

And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency.

I now help other podcasters to achieve their goals through my company Podknows Podcasting.

Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful!

And ensuring you can avoid the dreaded 'podfade'!

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

    Learn your REAL podcast global ranking - NOT your listen score!

    Learn your REAL podcast global ranking - NOT your listen score!

    Forget Listen Notes - this is how you learn your true rankingIt's one of the most perplexing and annoying parts of podcasting—understanding your podcast's global ranking.
    Let's face it, it's a complicated mess.
    You log into your host's dashboard, see some numbers, but what do they truly mean?
    How do they stack up against others?
    More importantly, how can you use this data to improve and maybe even monetize your show?
    In this episode, I'm pulling back the curtain and showing you how to decipher your podcast's performance against the global landscape.
    Let's get one thing straight: a lot of the so-called ranking tools and sites out there are about as useful as a chocolate teapot.
    Once you've heard this episode, you'll get why IAB downloads are just a piece of the puzzle and how individual hosting companies have their own methods that can distort your view.
    (Here's a useful link that explains what IAB downloads actually are!
    You'll learn that the so-called 'top 1%' status many flaunt might not be as genuine as it seems.
    My team at Podknows Podcasting have created a global podcast ranking calculator that provides a more accurate measurement based on a realistic baseline.
    Here it is:
    https://podmastery.co/ranking
    Stick your download numbers in and see where you land.
    Think of it as a way to gauge where you are and where you want to go.
    Timestamped summary00:00 Podcast data comparison: download numbers, specific dashboards, rankings.
    04:21 Global podcast ranking data challenges and limited transparency.
    07:59 Maintain realistic expectations for podcast download rankings.
    10:35 Focus on your podcast, check global rankings for personal insight only.
    Next stepsWant to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
    Contact me!
    https://www.podmastery.co/contact/
    Mentioned in this episode:
    Podmaster Free Tips
    Show Notes Simplified
    Are you sick of having to write out your episode descriptions (show notes) from scratch every time? Want to set up a templated approach that will save you hours every week? This tool is for you!
    (Note - this is an affiliate offer, but I don't recommend tools I'm not using myself, and I use this one DAILY)
    Simplify your show notes
    Save hours on your editing
    Want to cut hours out of your production workflow? Whether you're a podcaster, YouTuber or even a professional content creator, this tool will get you back your life!
    (Note - although this is an affiliate, I don't recommend any tools I don't use myself. And I use this DAILY)
    Simplify your editing


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 14 min
    THE most popular podcast microphone is hysterical! Also, Spotify adds comments and YouTube adds 'listeners'. *Feed drop episode of Podnews Weekly Review*

    THE most popular podcast microphone is hysterical! Also, Spotify adds comments and YouTube adds 'listeners'. *Feed drop episode of Podnews Weekly Review*

    In this special 'feed drop' episode, I, The Podmaster Neal Veglio, am co-hosting The Podnews Weekly Review with the excellent James Cridland.
    During the episode, we talk about the most popular podcast microphone - and why its announcement left me needing to be picked up from the floor.
    Also, Spotify adds comments on podcasts and YouTube would appear to now officially be performing 'miracles' given what kind of app it is....
    Email: weekly@podnews.netTwitter: @jamescridland / @podnews and @samsethi / @joinpodfansLightning/NOSTR: ⚡james@crid.land and ⚡sam@getalby.comMastodon: @james@bne.social and @samsethi@podcastindex.socialSupport us: www.buzzsprout.com/1538779/supportGet Podnews: podnews.net
    Mentioned in this episode:
    Podmaster Free Tips


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 58 min
    The Asylum - LinkedIn Won't Like This - Trailer - The Asylum - Unmasking The Lunacy Inside LinkedIn

    The Asylum - LinkedIn Won't Like This - Trailer - The Asylum - Unmasking The Lunacy Inside LinkedIn

    Welcome to "The Asylum - LinkedIn Won't Like This", a podcast that gets messy into the depths of the world’s largest professional networking platform.
    We'll be ruffling feathers and spilling the secrets behind the connections, the phony influencers, and the scammers who make up LinkedIn’s dark, creepy underbelly.
    Each week, we tackle a new topic that goes beyond the polished profiles and perfect endorsements.
    From scams and fake influencers to the effectiveness of networking and the point of verification or LinkedIn Premium, we're definitely not here to make friends.
    But we're not just going to dish on the 'din – we're also bring in some of the platform's experts to share their insights on business, LinkedIn strategies, and the realities of professional networking.
    But let me be clear. This is not a LinkedIn educational podcast. Our goal isn't to make you better informed about LinkedIn. There are plenty of LinkedIn themed podcasts that will do that far better.
    This podcast has one goal.
    To provide you with a critical, humorous, and insightful look at the darker side of LinkedIn, so you can be better equipped to avoid the shysters, the cringey try hard wannabe influencers, and the copy-paste PDF peddlers.
    Whether you’re a LinkedIn enthusiast, a sceptical professional, or just curious about what really goes on behind the scenes, this podcast is for you.
    Follow the show now and stay connected to the truth about LinkedIn!

    • 1 min
    Record Number of UK Podcast Listeners! - Official 2024 Data - Your Business Needs A Branded Podcast: podcasting for lead generation, brand growth and sales

    Record Number of UK Podcast Listeners! - Official 2024 Data - Your Business Needs A Branded Podcast: podcasting for lead generation, brand growth and sales

    As the UK's top podcast consultant, it's my job to keep ahead of trends in podcasting in the country.
    Along with that, the latest Edison Research data has been released, revealing a significant growth in podcast listenership in the UK.
    This episode addresses both aspiring and existing podcasters, highlighting the key demographics and their engagement levels.
    Next steps:
    Fancy working with me on launching your new podcast?
    Find out all you need to know at http://podknowspodcasting.co.uk/

    • 10 min
    Do you know what to talk about in your episodes?

    Do you know what to talk about in your episodes?

    The Art of Topic Selection in PodcastingWhen prepping your episodes, have you ever felt like you're throwing darts in the dark, hoping one hits the bullseye?
    Recording podcast episodes can feel just like that.
    You've got ideas aplenty, but understanding which will hook your listener from the get-go seems like you're playing Jenga after a can of Special Brew.
    I'm here to tell you it doesn't need to be a guessing game.
    In this episode of "The Podmaster", we're covering what you really should be talking about in your podcast.
    Trust me, once you've listened to this episode, you'll have more than just a good idea of how to lock in your audience – you'll know exactly what your listeners want, and how to deliver it with the kind of flair that keeps them coming back for more.
    Basics first - research!Now, let’s slice through the noise.
    I tackle the essential groundwork every podcaster should do before even thinking about hitting record.
    This isn't just another preachy lesson on marketing values or listener demographics; it's a practical guide to engraving your unique mark in the podcasting world.
    Imagine knowing what your listener is eager to hear before they click on your episode.
    We'll set you up to create content that not only draws in listeners based on current trends but also fits your authentic style and expertise.
    No stabs in the dark here, you’ll be nailing that bullseye with precision every time.
    Now, how does this apply to your situation as an aspiring or polished podcaster?
    Suppose you find out your audience loves a particular type of storytelling.
    Instead of figuring it out on episode 50, you’re strategically crafting content from episode one, optimising your chances of building a robust listener base from the start.
    Use storytelling techniques to increase engagementWe'll also delve into the importance of integrating your personal experiences and stories.
    Your podcast should not sound like a lecture read straight from a textbook.
    Real engaging content comes from your own wins and losses, making it relatable and genuinely educational - a combination as irresistible to your listener as a cold beer on a hot day. But not a Special Brew.
    Seriously.
    That stuff's strong.
    Getting the voice rightSorry, not sorry - quality content needs quality delivery!
    Nobody wants to listen to an uninspiring drone.
    You'll learn how to deliver your awesome content in a way that doesn't just convey information but energises your audience.
    Got nerves about your on-air charm?
    Don’t fret.
    I've got tips on how to enhance your podcast personality or pair up with a co-host to cover the bases.
    Envision turning every episode into an opportunity for interaction, making your listeners feel part of the journey, not just passive consumers. And here’s the kicker - I talk you through setting up recurring features, transforming your podcast into a living, evolving entity with its own memorable quirks.
    By the time you hit the pause button on this episode, you’ll not only have identified what to talk about but you'll be equipped to package it in a way that is both informative and downright enjoyable.
    So, if you’re pacing around wondering what the secret sauce to podcasting success is, let me bring that chaos to an ordered halt.
    Click play, get the skinny, and start 'making wavs' (or mp3s if you prefer) in the podcasting world.
    Remember, this isn’t about shooting in the dark anymore; it’s about becoming the strategic sharpshooter who knows exactly what to aim for.
    Now, let’s get talking.
    Useful linksInterested in the value-for-value thing? Talk to Sam Sethi at a href="https://truefans.fm/" rel="noopener noreferrer"

    • 18 min
    How to get more listeners to your podcast (that you actually want!)

    How to get more listeners to your podcast (that you actually want!)

    Boosting Your Podcast Listeners - Effective Growth StrategiesIf you’re wrenching your hair out over your stagnating podcast audience, parked stubbornly south of the 100-listeners per episode mark....
    Give me your ears!
    Not literally, keep those; you’ll need them for what you're about to hear.
    The pain of the plateauI get it; the deflation hits hard when your buffer audience wouldn’t fill a dinghy, let alone that elusive cruise liner you dream of sipping Negronis on after a good hour in the hot tub.
    But I'm going to share two key bits of insight with you.

    1: How you need to reframe your current audience stats.
    2: What you can do to increase them if you're still seeking dopamine.

    By the time we’re done, you’ll have a noggin brimming with tactics tailored to your individual podcast challenges.

    Because, let’s face it, moulding a prosperous podcast it’s not about rolling dice, it’s about strategy.

    Want to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
    Contact me!
    https://www.podmastery.co/contact/
    Timestamped summary:00:00 Recommend using one of two website platforms.
    05:23 Grow podcast with targeted ad investment.
    08:25 Targeted, precise traffic without any wasted efforts.
    Mentioned in this episode:
    Podmaster Free Tips
    Free tips
    Want to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!
    Podmaster Free Tips


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 10 min

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