264 episodes

Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.

The Product Boss Podcast Jacqueline Snyder and Minna Khounlo-Sithep

    • Business
    • 4.8 • 332 Ratings

Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.

    Early Access: Day 1 Best Seller Secrets Challenge: Discover Your Untapped Opportunities

    Early Access: Day 1 Best Seller Secrets Challenge: Discover Your Untapped Opportunities

    Ep. 256: In this extra special episode, we're doing something we've NEVER done before!! Today, we're giving you early access to Day 1 of our [free] 5-day Best Seller Secrets Challenge! If you're ready to get cozy with your numbers, identify your best seller, best month, best selling platform, and learn how to use that data to generate more revenue then this episode is one you won't want to miss! It's time to stop throwing spaghetti at the wall and discover your untapped opportunities.
    --
    Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 14 min
    Bosses & Breakfast: Projecting Revenue: Your Busy Months vs Your Slow Months

    Bosses & Breakfast: Projecting Revenue: Your Busy Months vs Your Slow Months

    Ep. 255: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife, and everything in between. Join us every Wednesday!
    Have you ever hit a slow month in your business and started freaking out wondering "Why isn't what I'm doing working anymore??" Guess what - everyone feels that way sometimes. After your busy months, it can be worrying to start having slow months. We want you to know that your business isn't broken. In this clip, we're talking about discovering the cycle of your business, consumer spending habits, and how to project your revenue in busy months and slow months.
    There were SO many comments from those of you who joined us LIVE sharing the limiting beliefs that hold them back, and how they overcome those fears. Check out the full episode here on our Facebook page.
    Links mentioned:
    B.E. Happe
    Blessing and Light
    --
    Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 12 min
    What’s Working Now for Product Businesses in 2021

    What’s Working Now for Product Businesses in 2021

    Ep. 254: Now that we're past Q1 and well into Q2, we can see the trends for the year and what is working for product-based businesses in 2021. Today we want to share the changes and trends we're seeing that are working and what's not working. Let's make 2021 work for your business as we consider some of the trends we see happening now.
    Links mentioned:
    Belloost
    --
    Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 28 min
    Bosses & Breakfast: Biggest Limiting Beliefs of Makers

    Bosses & Breakfast: Biggest Limiting Beliefs of Makers

    Ep. 253: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife, and everything in between. Join us every Wednesday!
    So many times as product-based business owners our minds can tell us "I can't make a million dollars", "A Million dollars is not for me, that's for other people", or "Makers can't be millionaires." We want you to know that you are not alone. You can take those limiting beliefs and squash them - you can dream bigger. In this clip, we're sharing some of the most common limiting beliefs we hear and how to overcome them.
    There were SO many comments from those of you who joined us LIVE sharing the limiting beliefs that hold them back, and how they overcome those fears. Check out the full episode here on our Facebook page.
    --
    Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 39 min
    Ask Yourself: What is My Business Known For?

    Ask Yourself: What is My Business Known For?

    Ep. 252: Some of the most important advice we can give you as a product-based business owner is to be known for something. Doing this simple thing will help you eliminate the overwhelm of decision-making, highlight what you sell to your customers, and gain momentum as a product-based business. In today's podcast episode we're showing how simple but powerful being known for something truly can be.
    Links mentioned:
    Lil' Labels
    The Secret Sauce of Being Authentic to Yourself as a Product Boss with Jamie Kern Lima
    The Power of Starting with One Product with Divya Gugnani of Wander Beauty
    I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI
    Behind the Wholesale Side of Pura Vida Bracelets with Jared Mehr
    Yearly Co.
    Susan Gordon Pottery
    Kalon
    Tricia Robinson Art
    Glass Ladder & Co.
    --
    Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here!
    --
    Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 32 min
    Reair: Scaling Handmade

    Reair: Scaling Handmade

    Ep. 251: In today's episode, we're reairing one of our most popular episodes of all time, Scaling Handmade. If you're new here, then this episode will help you discover seven ways to grow and scale your handmade business. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may stand out to you now that didn't before!
    Today we're sharing seven ways to scale your business, even if you aren't a handmade business! There are so many ways to keep the special touch in your business while also focusing on scaling your biz. If you're ready to grow your business and stay creative while scaling, grab a pen and notebook - this special reair of one of our most popular episodes is one you won't want to miss!
    This episode originally aired at: https://www.theproductboss.com/thepodcast/episode92
    Links mentioned:
    *Katana
    Happinest Designs
    *Please note we decided to become affiliates of the partners above because we LOVE them so much. We wanted to be able to offer our community and listeners discounts, free trials, and more by partnering with these brands. And we only partner with brands we actually use. We may earn a small commission as affiliates of these brands at no additional cost to you.
    --
    Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!
    --
    Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
    We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
    Just click here to review,
    Select “Ratings and Reviews” and “Write a Review”
    Let us know what you love hearing on the podcast. Can't wait to hear from you.
    Thank you so much! xo, Jacqueline and Minna

    • 51 min

Customer Reviews

4.8 out of 5
332 Ratings

332 Ratings

Jennifer Z Ginty ,

So much inspiration!

I’m so glad I have found the Product Boss podcast and community. I am in start up for my new business and I’ve learned so much about prelaunch and what to focus on to make sure I have the hype and knowledge of what to expect. The stories with students of the mastermind are so uplifting and I can’t wait to get into a mastermind when it’s available. My product is a passion project for me and I can feel Jacqueline and Minna’s supportive vibes telling me I’m doing what I love and knowing it will be a success. Thank you, ladies - I am a Product Boss podcast lifer now!

Sunenihs ,

Great information!

I’ve been listening to Jacqueline and Minna for a couple months and I’m blown away at how wonderful their information always is! Most of the information out there is for service-based businesses and I love that they focus on product businesses. Their podcast caters to both new and experienced businesses, and their fun personalities really shine through. Thank you, gals!!

Messyjessy1 ,

GREAT podcast

The Product Boss podcast is full of insightful and actionable advice for product-based businesses. The hosts are so full of knowledge and share it in such a fun and easy way. It is one of my favorite podcasts to listen to! I would highly recommend it!

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