The Science of Online Business Podcast

Jess O'Connell
  • 4.5 (90)
  • MARKETING
  • UPDATED WEEKLY
The Science of Online Business Podcast

Launching your Online Course isn't Rocket Science, but it is a Science. Learn how to master the science of growing and scaling your online business on the Science of Online Business Podcast. Host Jess, The Launch Scientist, combines her 12+ years experience as a content and course creator with her background in Science Education to break down high level marketing concepts into easy to implement formulas and processes. If you are an online business owner, content creator or course creator who wants to grow their business using data driven decisions and proven strategies, you don't want to miss it!

  1. JAN 30

    How Netflix, Peloton and Apple Disrupted their Industries (and what you can learn from it)

    Want to create a world-class online course that stands out in your industry, produces consistent client results, and scales to seven figures without adding more to your plate—this episode is for you! I’m pulling back the curtain on what truly makes a million-dollar course, why most online programs fail, and how you can develop your own unique, market-defining framework to position yourself as the go-to expert. If you're tired of cookie-cutter courses and want to build something truly innovati...

    45 min

  2. JAN 21

    5 Trends Shaping Online Courses in 2025 (And How to Stay Ahead)

    Ready to create or launch an online course in 2025? Here’s everything you need to know! The online course industry is evolving fast, and if you want to stay ahead, you need to adapt to the latest trends. In this video, I’m breaking down the top online course trends for 2025, from creating outcome-based programs to integrating scalable support systems and leveraging AI tools to enhance your students’ experience. 💡 What you’ll learn in this episode: 1️⃣ Why outcome-focused courses are taking ...

    13 min

  3. JAN 14

    Is Your Course Being Ghosted? The Real Reason People don't finish courses (and how to fix it)

    Are your course members disappearing faster than a bad blind date? 🚩Here’s the deal: if your students aren’t finishing your course, it’s not just “industry standard.” It’s a problem that can be fixed.After guiding over 3,300 students and scaling a $297 course to over $1M in sales, I’ve learned one thing: keeping students engaged is the secret to success.Here’s why learners ghost:👉 They’re not making progress (or don’t feel like they are).👉 They forgot your course exists (it happens more than ...

    17 min

  4. 07/17/2024

    The key to converting cold to sold fast

    I'll just say it, there is a lot of sketchy advice out there about messaging. I have been told over the last 5 years everything from "sit in silence and your messaging will appear" to "Agitate their pain points until they buy". EwIn today's episode, I am sharing a messaging perspective we don't often think of, and that is the buyer's journey. The process they are going through from realizing that they have a problem, to seeking a solution for it.Btw! I casually mentioned that I am hosting a m...

    22 min

  5. 07/11/2024

    The 3 different ads every course creator should be running

    Hey there! Welcome back to the Science of Online Business Podcast! Today I am talking about the 3 different kinds of ads every course creator should be running.On this episode, you will learn:How to re-think your idea of ROI when it comes to adsHow to fill your list with ideal clientsThe fastest way to qualify leads as potential clients using adsAnd how to get the right message in front of the right person at the right timeWant to learn how to run ads that literally pay for themselves? C...

    23 min

  6. 07/03/2024

    tap tap- Is this thing on?

    After a.... brief hiatus... I am back! In this episode I am sharing where I went, what I have been up to, and my thoughts about bringing back the podcast!Connect with me on Instagram at https://www.instagram.com/thelaunchscientist/ and you can check out the 11 emails that will sell your course on autopilot freebie here https://www.quantumcoursecreator.com/11-emails__ Thank you so much for listening! If you enjoyed today’s episode, can you leave us a 5-star rating and review on your preferred ...

    20 min

  7. 11/14/2023

    Embracing Change: A Farewell (For Now)

    As I close the book on a year of unexpected twists and turns, both in business and personal life, I'm choosing to gift myself a hiatus from my beloved Quantum Course Creator podcast. Four years of weekly content creation has been an amazing journey, but now it's time to step back, recharge, and plan the next phase of this adventure. This short yet poignant episode stands as a testament to the power of choosing what aligns with our needs and desires, even if that means pausing something we lov...

    4 min

  8. 11/07/2023

    Master the Instagram Game as a Course Creator

    Are you leveraging Instagram to its full potential as a course creator? If not, you're leaving money on the table! Today's episode promises to enlighten you on the nitty-gritty of the Instagram algorithm and how to make it work for you. We'll explore the intricate ways of creating content that appeals to the algorithm and gets your course in front of those who are keen to devour it. Get ready to discover the art of crafting content that signals the algorithm on the relevant audience for your ...

    14 min
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4.5
out of 5
90 Ratings

About

Launching your Online Course isn't Rocket Science, but it is a Science. Learn how to master the science of growing and scaling your online business on the Science of Online Business Podcast. Host Jess, The Launch Scientist, combines her 12+ years experience as a content and course creator with her background in Science Education to break down high level marketing concepts into easy to implement formulas and processes. If you are an online business owner, content creator or course creator who wants to grow their business using data driven decisions and proven strategies, you don't want to miss it!

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