150 episodes

You’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is where we go against the grain, say “NO” to outdated society norms, and we say “YES” to change in order to create a happier, more fulfilled world. Welcome to the New Generation Entrepreneur Podcast, hosted by Brandon Lucero.

Like what you hear? Subscribe to the show!

The New Generation Entrepreneur Podcast Brandon Lucero

    • Business
    • 5.0 • 175 Ratings

You’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is where we go against the grain, say “NO” to outdated society norms, and we say “YES” to change in order to create a happier, more fulfilled world. Welcome to the New Generation Entrepreneur Podcast, hosted by Brandon Lucero.

Like what you hear? Subscribe to the show!

    How Not To Be A Victim To Deep Unwanted Emotions with Susan Choi

    How Not To Be A Victim To Deep Unwanted Emotions with Susan Choi

    In this episode, I’m sitting down with a New Generation Mastery Coach, Susan Choi, who helps sensitive leaders, executives, and entrepreneurs learn how to achieve emotional and identity mastery. And, especially since the past few years have been intense for everyone, she’s sharing how to deal with difficult emotions. What’s tricky is sometimes we’ll make decisions based on “unseen” emotions and never even know it. This can lead to stress or feeling stuck – and we don’t want this for you!
     
    So tune in and discover how to see emotions instead of feeling them, if unseen emotions are getting in your way, a process for dealing with emotions you're experiencing, and how you can bring this practice into your family for healing as well. There are several ways to get stuck in an emotion and Susan’s insight and coaching is incredibly helpful. You’ll even hear me work through an unseen emotion I had no clue I was holding onto…
     
    Are you ready to take action and start getting DMs from people asking about how they can work for you? Listen to Episode 144 and grab our guide on how to start getting DMs in just 7 days! Find that episode here - https://brandonlucero.com/ep144 
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!
     
    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 1 hr 9 min
    Lack Of Understanding Leads To Terrible Marketing

    Lack Of Understanding Leads To Terrible Marketing

    We recently wrapped up our incredible 3-day mastermind with our New Generation Mastery students. One thing that became very clear to me after spending these days with our students was the lack of understanding about who they’re truly helping and how they’re helping them, which leads to terrible marketing in your business. Many entrepreneurs think "Okay, I have this certification, I know how to do X, Y, and Z" and then they focus on a solution like transforming someone's life or helping someone eat healthier. But how do you differentiate yourself?
     
    In this podcast episode, I’m digging into how to improve your marketing with understanding. Listen in and discover the four understandings needed for better marketing, how to stand out in an oversaturated market, two interesting things from our top-performing ads, plus updates on our company!
     
    Are you ready to take action and start getting DMs from people asking about how they can work for you? Listen to Episode 144 and grab our guide on how to start getting DMs in just 7 days! Find that episode here - https://brandonlucero.com/ep144
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!
     
    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 45 min
    Standing Up, Healing, And Committing To A 7-Figure Brand with Rose Radford

    Standing Up, Healing, And Committing To A 7-Figure Brand with Rose Radford

    I’m highlighting a New Generation Mastery student, Rose Radford, who hit the seven-figure mark in cash collected before the age of 30, and most of the income came in the last 18 months. She’s the creator of the brand Millionaire Girl Next Door, and right now, she teaches two things – evergreen marketing and how to sell in the DM’s on Instagram, Facebook, and LinkedIn.
     
    Tune into this episode and discover how she transitioned from a strategy consulting firm to becoming an entrepreneur, where most people get stuck when growing their own business, the mindset work for healing and growing that helped her get to where she is today, and how to choose the right mentor or coaching program for better results.
     
    If you’ve been listening to the podcast, then you heard me talk about selling in the DM’s, but in this episode, Rose and I take it to a new level!
     
    Are you ready to take action and start getting DMs from people asking about how they can work for you? Listen to Episode 144 and grab our guide on how to start getting DMs in just 7 days! Find that episode here - https://brandonlucero.com/ep144 
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!
     
    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 51 min
    Everyone Is Replaceable, But You Don't Have To Be

    Everyone Is Replaceable, But You Don't Have To Be

    Everyone is replaceable, including you and me. I’m certainly replaceable. And, not just in my industry, but in my kids’ life, marriage, friendships, etc. It’s important to recognize this and not take anything for granted. And, when it comes to running your business, keeping this top of mind helps you stand out. So, how do you stand out? How do you keep the edge and become irreplaceable?
     
    In this episode, I’m sharing how to stand out and be irreplaceable in your industry. Listen in and learn the easiest way to stand out in your space, what not to do, what happens when you don’t honor your dharma, and where I spend most of my time to maintain the edge. Plus, I’ll share the three areas to identify if you are irreplaceable in your space. This is the same teaching I use with my students in my programs. Because, the truth is, if you don’t step up, someone else will at some point. So, why not you?
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!

    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 34 min
    Are Attachments Killing Your Content And Stealing Your Power?

    Are Attachments Killing Your Content And Stealing Your Power?

    Lately, I’ve shared proven tactics to sell on social media, get more DMs, and create high-performing webinars. And, I also know that over 70% of listeners don’t take action on any of it. If you want to take action, but self-doubt, fears, and worries keep coming up then you’re leaking what I call “personal power.”
     
    In this episode, I’m revealing how to find balance and increase your personal power so you can show up more powerfully, unlock what your message is with more clarity in the journey, create wildly effective marketing, and discover how to stop leaking your personal power. Even with all the tactics in the world, there needs to be a balance with these invisible elements for you to get better results. When you’re standing in your power you become unstoppable and hopefully, this episode can help you with that.
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!
     
    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 42 min
    Growing an Online Evergreen Business to 7 Figures with Nicole Culver

    Growing an Online Evergreen Business to 7 Figures with Nicole Culver

    What if you could make selling easier, faster, and even more fun? Because as an expert in your field, I’m going to assume selling isn’t your favorite thing to do, likely because you’re good at what you do and are more focused on those expert skills! Well, that’s what today's guest noticed with their clients.
     
    On this episode, I'm joined by Nicole Culver who, with her husband, helps experts get weekly sales on evergreen but without the old-school automated type of webinar evergreen. They created a unique model based on buying behavior to bring in the 15% who are ready to buy NOW repeatedly. Tune in to hear Nicole and I chat about their proven evergreen model, how much I spent on ads for customers who didn’t convert and what we’re going to do about it, astounding client results and examples from entrepreneurs ready to change the world, and authentic, unscripted ways to sell that are easier, faster, and more fun than the typical launch model.
     
    In 2016, Nicole would’ve said it takes 9 months for her audience to buy. Using this model, she’s making sales in one week. This is a huge difference in sales for any business and you can learn all about it in this episode.
     
    Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show!

    Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

    • 56 min

Customer Reviews

5.0 out of 5
175 Ratings

175 Ratings

toniaemanuel! ,

Get Ready to Roll Your Eyes

Make it so simple you simply cannot miss! That is what Brandon Lucero does beautifully. I been in business for 5 year and literally just came across him this morning.

Listen to his day 1 challenge and rolled my eyes at how much money I have spent to understand the niche and messaging concept that he nailed so I came to his podcast and “wow” game changer! SMH I wish I knew sooner!
But I know now.

Thank you for the gold.

Tonia Emanuel

elletoobazzi ,

Fantastic!

The content on this podcast is so interesting and helpful!! Great conversations always!!! Favorite recent episodes were his interview with his integrator before she moved to a new opportunity and his wife on the personal side.

Adam Kiddoo ,

Always Evolving w/ Brandon

Brandon is always growing & discovering more about himself and business so in listening to his podcast I feel I’m always growing right along beside him. Brandon has also been an amazing mentor to me over the years & has been a huge factor in my personal, business & spiritual growth as well. Thanks B-money! 🙌

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