50 episodes

Welcome to "The Start Tiny Show" where your host, Allie Bjerk, takes you on a transformative journey into the world of digital marketing. This podcast is dedicated to entrepreneurs, small business owners, and marketers who are eager to learn about leveraging ads, funnels, and automated marketing systems to scale their businesses.

In each episode, Allie Bjerk delves into the intricacies of creating compelling digital marketing strategies. She covers everything from crafting irresistible tiny offers to building sophisticated sales funnels that work tirelessly for your business. Listen in as Allie shares a wealth of knowledge gained from her extensive experience in the field, along with actionable tips and tricks that you can implement right away.

But that's not all – "The Start Tiny Show" is also packed with inspiring success stories. You'll hear firsthand from business owners who have successfully utilized tiny offers to make a big impact.

"The Start Tiny Show" is not just about theories but focuses heavily on practical tactics. Allie's friendly and engaging style makes each episode feel like a one-on-one coaching session. Whether you're looking to refine your current marketing strategies or start from scratch, this podcast is a must-listen for anyone eager to harness the power of digital marketing to grow their business.

The Start Tiny Show with Allie Bjerk Allie Bjerk

    • Business
    • 4.9 • 48 Ratings

Welcome to "The Start Tiny Show" where your host, Allie Bjerk, takes you on a transformative journey into the world of digital marketing. This podcast is dedicated to entrepreneurs, small business owners, and marketers who are eager to learn about leveraging ads, funnels, and automated marketing systems to scale their businesses.

In each episode, Allie Bjerk delves into the intricacies of creating compelling digital marketing strategies. She covers everything from crafting irresistible tiny offers to building sophisticated sales funnels that work tirelessly for your business. Listen in as Allie shares a wealth of knowledge gained from her extensive experience in the field, along with actionable tips and tricks that you can implement right away.

But that's not all – "The Start Tiny Show" is also packed with inspiring success stories. You'll hear firsthand from business owners who have successfully utilized tiny offers to make a big impact.

"The Start Tiny Show" is not just about theories but focuses heavily on practical tactics. Allie's friendly and engaging style makes each episode feel like a one-on-one coaching session. Whether you're looking to refine your current marketing strategies or start from scratch, this podcast is a must-listen for anyone eager to harness the power of digital marketing to grow their business.

    Episode 50: When You're Still Secretly Playing Small...

    Episode 50: When You're Still Secretly Playing Small...

    Listen in as I share a slice of my journey during a car ride to the airport, revealing how embracing authenticity and aiming high can unlock untapped potential in the online business sphere. From speaking at Depesh Mandalia's Facebook ad mastermind to coaching in my Seven Figure Year mastermind, I discuss the exhilarating aspects of online networking and the importance of setting goals that resonate with your deepest desires. I also coach a member through her self-imposed limitations and the trepidation that accompanies scaling her business, offering insights into the growth possibilities and the mindset shifts necessary to serve a larger audience effectively.
    Join me as we explore the crucial balance between boundary-setting and business expansion, examining my own rapid financial growth and the challenges that came with it. I underscore the necessity of firm boundaries, adept team management, and fostering client self-sufficiency, while highlighting strategies to scale up, such as raising prices and increasing enrollment capacity. 
    Discover how to navigate psychological hurdles associated with growth, the value of a supportive community and coaching, and why it's vital to preserve your energy and enthusiasm for your work by enlisting the right help.
    Get a peek into the dynamic community and support within our mastermind group, and be encouraged to embrace your true self, amplify your presence, and fully realize your potential.

    • 15 min
    Episode 49: How to Scale Your Impact with Bob Heilig

    Episode 49: How to Scale Your Impact with Bob Heilig

    Join me, Allie Bjerk, on a transformative journey through the art of audience affection and business acumen in the latest episode of the Start Tiny Podcast. Together with my friend Bob Heilig of Your Virtual Upline, we unravel the love, serve, grow approach to business—a strategy that has revolutionized the network marketing space. Listen in as Bob candidly shares his seven-year saga, from content creation to monetization, and how a steadfast dedication to serving his audience laid the groundwork for a thriving brand. This is a treasure trove of insights for entrepreneurs eager to leave a lasting impact and achieve heartfelt success.
    Venture into the world of entrepreneurship as I share pivotal experiences from a high-flying network marketing career to the mastery of webinars. This episode takes you on a journey through resilience and reinvention—highlighting the crucial moments of adapting to personal branding and leveraging video marketing. You'll hear how the transition from medical sales to network marketing and subsequent company closures opened doors to social media as a growth engine. Discover how embracing live video on Periscope and overcoming technical challenges led to a webinar that would change the course of my career, showcasing the power of persistence and flexibility.
    Wrap up the episode with an exploration of business growth strategies and the importance of serving over selling. Hear about the personal battles of overcoming burnout, reclaiming purpose, and the profound impact of aligning daily actions with a visionary outlook. Bob and I delve into the nuts and bolts of creating high-value offers, and I reflect on the significance of leading with generosity and vision to revive one's entrepreneurial spirit. As we close, I extend heartfelt gratitude to Bob for his wisdom and invite you, our listeners, to join the conversation on Instagram, sharing your takeaways and the positive changes you're inspired to make in your own business ventures.
    For more information on becoming a client, head here to book a call with our team.

    • 53 min
    Episode 48: If I Were to Start Over Again...

    Episode 48: If I Were to Start Over Again...

    Ever wondered what it's like to dive headfirst into the entrepreneurial waters and emerge not just swimming, but soaring?
     That's exactly what we're unpacking today – from the shaky first steps of understanding your market's needs to the gratifying journey of growing a business that stands the test of time. Cast away any doubt as we trace my adventure since 2012, sharing the importance of pinpointing the exact problem your business solves and identifying who's out there waiting for your solution.
    We don't just stop at the 'what'; we delve deep into the 'how' – engaging with your audience where they live and breathe, and offering them real value that goes beyond a mere transaction. We then shift gears to the game-changing potential of building personal relationships and how a simple coffee chat can unlock doors to a powerhouse of referrals, propelling your business into uncharted realms of success. 
    Discover the transition from active to passive income, where the art of distilling your expertise into scalable products can impact lives on a grand scale. As you listen, you'll catch the wind of insights on rolling out minimum viable products and evolving them through the lens of customer feedback, all the while exploring the mindset metamorphosis necessary to leave a legacy that's both far-reaching and deeply personal.
     Strap in for this episode where we reveal the true grit behind a flourishing online empire and the strategies that can make your business thrive in the digital landscape.

    • 23 min
    Ep. 47: How to Create Offers That Sell Effortlessly

    Ep. 47: How to Create Offers That Sell Effortlessly

    In this episode, I walk you through how to think about creating offers inside your online expert or coaching business. 
    I also mention a free workbook that you can grab at this link.
    =====
    Show Breakdown:
    00:00:00: Understanding your Audience
    00:00:21: Introduction to the Start Tiny podcast
    00:00:53: Creating offers in the coaching industry
    00:01:34: Product & Service Packaging
    00:02:01: The difference between offering a product and becoming a commodity
    00:04:30: Importance of knowing who you are serving
    00:05:54: Creating offers in health coaching
    00:06:17: Catering to the pain points of your audience
    00:07:36: Introduction to the Offer Wheel
    00:08:33: Importance of a well-developed product
    00:10:06: Time management and potential hurdles in high-ticket offers.
    00:10:30: Understanding the psychographics of your buyer
    00:11:02: Importance of offering a variety of products
    00:12:34: Launching your minimum viable product
    00:13:35: Allowing your products to evolve
    00:15:13: Writing a Sales Page Before Creating the Product
    00:16:53: Recommendation: Expert Secrets by Russell Brunson and
    00:17:50: The seven-figure year mastermind offer
    00:19:12: Conclusion & Thank You
    00:19:22: Closing remarks and call to engage on Instagram
    00:19:33: Promoting the "Start Tiny Society" membership
    00:19:45: Farewell message
     
    New in Business? Join the Start Tiny Society
    Want the Tiny Offer Lab course to see my entire process?
    Scaling to $1M? Apply for my Seven Figure Year Mastermind. 

    • 19 min
    Ep. 46: The Secrets to Selling on Webinars & Live Stages with Colin Boyd

    Ep. 46: The Secrets to Selling on Webinars & Live Stages with Colin Boyd

    In this episode, international speaker trainer and coach Colin Boyd shares his experience with using a tiny offer in his business. 
    He discusses the benefits of his tiny offer, the Conversion Story Formula, which teaches people how to create a conversion story that connects with their audience and offer. Priced at $47, the offer has been very successful, with nearly 4,000 people purchasing it. 
    Colin emphasizes the importance of hiring the right people and shares that hiring a marketing director has been a game changer for his business. He also talks about the power of saying yes and figuring out how to make things work, as well as the importance of making decisions and taking action.
    Colin encourages entrepreneurs to look back at their lives and identify the things they have always been passionate about, as these can provide clues to their true calling.
    He also discusses the strategy of using teaching ads or comparison ads to promote the Tiny Offer®, as well as the importance of connecting with the audience and showing personality in the ads.
    Overall, Colin's experience with the Tiny Offer® has been extremely positive and has helped him generate significant revenue and attract high-quality buyers.
    If you want to learn more about Colin's strategy, he is running a live event next week! 
    In this practical and interactive series you’ll discover:
    The step-by-step way to design your Signature Talk so that your audience naturally wants to join your online courses using the "Infusion Selling™ Strategies" (This alone will be worth registering!)
    The secret to sharing the right 'signature story' so that your audience rushes to enroll in your programs before you even make your offer!!!
    Why ‘selling at the end' of your presentation is the worst way to convert new clients...and the surprising thing you need to do instead
    How to go from fear to confidence in under 9 seconds using the 'Confident Focus Technique' - this will rid you of speaking fear forever
    You'll walk away feeling confident, clear, and ready to deliver virtual and live presentations that don't just get claps, but lead to a flood of clients...every time!
     You can sign up for Colin's training here.

    • 50 min
    Tiny Offer Success Series - Interview with Valerie Feghali

    Tiny Offer Success Series - Interview with Valerie Feghali

    Prepare yourself for an unforgettable journey on The Decision Maker Show with Allie Bjerk. This episode is an absolute must-listen, as we unravel Valerie's inspiring story, a Tiny Offer success story, despite many trials and tribulations.

    We talk about choosing a niche, overcoming challenges, listening to your audiences, and more.
    Don't miss this episode. It's not just a journey; it's an education, a masterclass in the art of persistence and achieving success against all odds.

    • 45 min

Customer Reviews

4.9 out of 5
48 Ratings

48 Ratings

Christine_Lindebak ,

So inspiring!

Episode #46 with Colin Boyd was so entertaining and fun to listen to! Full of great anecdotes and examples that brought all the takeaways to life and feel relatable. Loved the idea of the “conversion story!”

Ashlee2023 ,

Allie is a genius!

I can’t believe she gives this content away for free! I love how she’s built her business and I aspire to be her one day! 😍

Rebecca Capps ,

I enjoy learning from Allie

I enjoy learning from Allie and absorbing her business wisdom. She is a breath of fresh air in this space and has uniquely positioned herself with her Tiny Offers. I appreciate her openness about the entrepreneurial path and am looking forward to following along on her journey. I hope to work with her one day in the future!

Thank you for your wisdom, Allie.

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