Product Chats Podcast

Pragmatic Institute
Product Chats Podcast

Interviews with leading product experts uncover insights for product professionals. Hosted by Rebecca Kalogeris of Pragmatic Institute, this show explores timeless and timely topics in product management and product marketing. We dive into actionable tips, best practices, and advice from product leaders to help you manage, design, develop, and market products through every stage of the product life cycle. Learn more at www.pragmaticinstitute.com

  1. 1 DAY AGO

    Exploring the Transformative Power of AI with Kevin Dean

    How can AI revolutionize the way businesses operate and innovate?  Kevin Dean, founder and CEO of ManoByte, helps you uncover the transformative potential of artificial intelligence (AI). With over 15 years of experience in AI-driven business transformation, Kevin shares how AI can turn overwhelming data into actionable insights, streamline operations, and improve customer experiences.  Kevin highlights real-world examples, including how Travelocity and HubSpot leveraged AI to drastically reduce customer service tickets and improve satisfaction. He also explains how AI tools can accelerate innovation, as shown by a client who refactored core application code in four months instead of three years.   From selecting the right tools to piloting AI initiatives effectively, Kevin offers practical guidance for integrating AI into your business strategy. Tune in to learn how to navigate the crowded AI landscape and use AI to shape the future of your organization.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    42 min

  2. DEC 13

    How Great Leaders Make Product Decisions with Phil Hornby

    How do great product leaders consistently make impactful decisions?  In this episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris sits down with Phil Hornby, seasoned product leader, coach, and technologist, to explore the frameworks behind effective decision-making in product management.   Learn how to prioritize the decisions with the highest leverage, balance intuition, data, and feedback, and empower teams to take meaningful action. Phil emphasizes the importance of bringing stakeholders along in the decision-making process, codifying key decisions into repeatable product principles, and implementing decisions with clarity and context to ensure alignment across teams.  Tune in to learn how to make smarter, faster, and more collaborative product decisions.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    36 min

  3. DEC 6

    Revolutionizing Design Through Context with Todd Bracher

    What does it take to create truly differentiated products in a competitive market?  In this episode, host Rebecca Kalogeris sits down with Todd Bracher, founder of BRACHER and a leader in the world of industrial design and strategic innovation. With over 25 years of experience collaborating with iconic brands like 3M, Georg Jensen, and Issey Miyake, Todd introduces the concept of contextual design—a method that goes beyond aesthetics to consider the broader ecosystem of user needs, market dynamics, and organizational goals.  Todd shares insights from his new book, Design in Context: A Framework for Strategic Differentiation, and discusses how design can serve as a bridge between business objectives and end-user needs. From leveraging tools like the Market Efficacy Index to exploring groundbreaking technologies like UVC germicidal light, Todd demonstrates how design, when rooted in context, becomes a powerful driver of innovation and business success.  Tune in to explore the intersection of design, business, and science and learn how contextual design can transform your approach to product management and innovation.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    44 min

  4. NOV 29

    Replay: Using Storytelling to Elevate Your Content Marketing | Rachel Hernandez

    Why does storytelling remain the cornerstone of impactful content marketing?  In this episode, Rebecca Kalogeris hosts Rachel Hernandez, Director of Brand Strategy at NextNet Media. Rachel shares her expertise in creating authentic, audience-centered content and the transformative power of storytelling in building lasting brand connections.  From using the Hero’s Journey framework to tailoring B2B marketing strategies, Rachel explores how creativity and authenticity differentiate brands in a crowded marketplace. She also discusses the evolving role of generative AI in content creation, balancing its benefits with the irreplaceable value of human creativity.  Tune in to rediscover the timeless principles of storytelling and learn how to craft content that resonates, builds trust, and drives engagement.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    42 min

  5. NOV 22

    Redefining CX with Cairo Kenan Marsh | Pragmatic Institute

    What does it take to design customer experiences that truly resonate?  In this episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris sits down with Cairo Kenan Marsh, founder and executive partner of Relativ*, to explore the critical role of relationship-driven customer experiences in today’s market. Cairo draws from his extensive experience working with major brands across the U.S. and Asia to explain why understanding customer problems is the foundation of creating impactful experiences.  The conversation uncovers the key differences between customer journeys and customer experiences, emphasizing that every interaction shapes a customer’s perception of a brand. Cairo highlights the need for businesses to design with both the tangible results customers want and the emotions they experience along the way. From blending data and creativity to navigating cultural differences in global markets, Cairo shares practical advice for companies looking to strengthen relationships and deliver meaningful experiences.  Tune in for actionable insights on measuring the ROI of experience investments, leveraging AI to personalize interactions, and navigating the nuances of B2B and B2C customer engagement.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    42 min

  6. NOV 15

    Overcoming the Unique Challenges of B2B Branding | Jim Pietruszynski

    How do you activate a brand to create authentic connections with your audience?  In this episode, Jim Pietruszynski, CEO of SoulSight, shares the critical process of brand activation—bringing a brand’s identity, values, and messaging to life to deeply engage both B2B and B2C audiences. Soulsight is a brand design agency with over 30 years of experience building iconic brands for global leaders like Kraft Heinz, Coca-Cola, and Pfizer.   The discussion highlights the unique challenges of B2B branding, where more human touchpoints exist within an organization, making brand activation tricky. Jim also touches on the importance of aligning a brand’s story with its mission, avoiding shortcuts like influencer reliance, and fostering emotional connections that resonate long-term.  Tune in to discover strategies for communicating your brand, building authentic relationships with your audience, and creating change within even the most risk-averse organizations.  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    37 min

  7. NOV 8

    Knowing When the Price is Right | Mark Stiving

    What’s the secret to setting prices that truly reflect the value you deliver?  In this episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris reconnects with pricing expert Mark Stiving for an in-depth look at how understanding value can transform pricing strategies. From Uber’s segmentation strategies to the “good-better-best” approach, Mark shares real-world examples and actionable advice to help you capture more value through strategic pricing.  Learn about the six key areas where you can identify pricing opportunities, and hear Mark’s recommendations on how to overcome the common fears around raising prices.   For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    43 min

  8. NOV 1

    How Product Managers Can Use AI in Their Daily Work | Dan Corbin

    Wondering how AI fits into the day-to-day work of product managers?  In this episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris talks with Dan Corbin, a Pragmatic Institute instructor and expert in AI-driven product management. Dan explores AI's transformative power and shows how PMs can use it as thought partners, problem validators, and data analysts. From market discovery to roadmap prioritization, Dan explains practical ways to leverage AI to stay ahead in the rapidly evolving product landscape.  Learn how AI tools can support you in conducting customer research, validating market problems, optimizing data analysis, and creating a more collaborative development process. Dan shares strategies for using AI to enhance creativity and reduce cognitive load, while emphasizing the importance of retaining the human touch in product management.  Tune in to learn how to integrate AI into your daily work and supercharge your product management skills!  For detailed takeaways, show notes, and more, visit: www.pragmaticinstitute.com/resources/podcasts  Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

    50 min
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4.7
out of 5
27 Ratings

About

Interviews with leading product experts uncover insights for product professionals. Hosted by Rebecca Kalogeris of Pragmatic Institute, this show explores timeless and timely topics in product management and product marketing. We dive into actionable tips, best practices, and advice from product leaders to help you manage, design, develop, and market products through every stage of the product life cycle. Learn more at www.pragmaticinstitute.com

Information

  • Creator
    Pragmatic Institute
  • Years Active
    2015 - 2024
  • Episodes
    431
  • Rating
    Clean
  • Copyright
    Copyright © Pragmatic Institute 2021. All rights reserved.
  • Show Website
    Product Chats Podcast

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