Wedding Business Solutions Alan Berg, CSP, Global Speaking Fellow

This is another listener suggestion, this time from Brian in South Florida. He had a couple in to his venue for a wedding and they weren’t responding to the questions that seem to work with other couples. He wanted to know what to do in situations like that. What are some different questions? How do you get the quiet ones talking?
Listen to this new 9-minute episode for some questions you can use when your customers aren’t being responsive to your questions.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

I was doing a sales training for a small group and the question came up about figuring out who the decision maker is when you’re dealing with a group of people. In this episode I expand on this topic to figuring out who the decision-maker is when you’re on the phone, or when you don’t get to meet with everyone who will be involved in the final decision.
Listen to this new 8-minute episode for some tips to help you figure out when you’re dealing with all of the decision-makers.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

There are so many analytics that you can get for your business, but which ones are going to make a difference for you and your bottom line? To help bring clarity to this I invited my friend Christie Osborne to join me for a conversation about business insights. This isn’t about Google Analytics, at least not very much, and you’re going to want to hear the business metrics that you really do need to know.
Listen to this new episode for an enlightening conversation with a really smart friend.
About Christie
Christie Osborne believes you should make money from your marketing. Her Agency, Mountainside Media, specializes in data-driven marketing, advertising, and research. But she’s more than just a nerdy analytics gal. Her sessions and workshops help service-based business owners get clear on their marketing numbers. Because once you get clarity around what’s actually happening (rather than what you think is happening) you can make strategic decisions in your business... and of course, make more money than you spend on marketing. As a top event industry educator, Christie frequents the national speaker circuit and is a regular contributor to top industry publications, including NACE, WIPA, The Special Event and Catersource. She is also a highly sought-after podcast guest.
Christie’s pronouns are she/her. 
IG + FB: @mtnsidemediaco 
Christie’s pronouns are she/her. 
Find out more about how Christie can help you: https://mountainsidemedia.com/go/alan/ 
 
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

If you’ve heard me speak, read my books or had me do sales training, then you certainly know about the power of the choice of two. If you want someone to make a decision, you need to give them the perception of choice, while at the same time limiting their choices. That’s a balancing act, for sure, but not as difficult as it sounds. Once you can get their choices down to one or two, you can ask for the sale, and it won’t feel pushy or aggressive at all.
Listen to this new 10-minute episode for some ways you can use the power of the choice of two in you business and even in your personal life!
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

This is another great listener suggestion, from Marylee, who was having issues with a demanding client and wanted to know when and how it’s OK to fire them. This is certainly a tough situation and I’m sure it’s happened to many of you, as it has to me. There’s more to this than just saying “You’re fired”, and timing will affect this.
Listen to this new 8-minute episode for some ideas and perspective on situations like these so you’ll be better prepared when and if they come up for you.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

Being intentional about your inclusion – Kirsten Paladino
You’ve no doubt been hearing a lot about DEI – Diversity, Equity and Inclusion, and maybe you’re a little confused as to what to do in your business. I was so fortunate to have my friend Kirsten Paladino, Co-founder and editorial director of equallywed.com, join me and help us understand better how we can all be intentional in how we show our customers and prospects that we’re not only open to doing business with them, we’re competent and qualified to do so.
Listen to this episode for some ideas on how your business can present itself in a more inclusive way.
Kirsten Palladino (she/they) is the cofounder and editorial director of equallywed.com, an online wedding magazine for LGBTQ+ couples and marriers, which she launched with her wife in 2010. She travels globally teaching LGBTQ+ inclusive practices to wedding and event pros, which she also teaches in digital courses on equallywedpro.com. She is the author of Equally Wed: The Ultimate Guide to Planning Your LGBTQ+ Wedding, which is available wherever books are sold.
 
Connect with Kirsten on social:
Instagram: @kirstenpalladino, @equallywed, @equallywedpro 
 
And online:
equallywed.com
equallywedpro.com
 
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com