248 episodes

Real wedding vendors share their tips and tricks for surviving and thriving in this one of a kind industry. Hosted by The Planner’s Vault’s Megan Gillikin, you'll hear guests share their secrets on marketing, the client experience, networking, community, sales, and more - and you might even hear some crazy wedding stories along the way!

Weddings for Real Megan Gillikin

    • Business
    • 4.9 • 250 Ratings

Real wedding vendors share their tips and tricks for surviving and thriving in this one of a kind industry. Hosted by The Planner’s Vault’s Megan Gillikin, you'll hear guests share their secrets on marketing, the client experience, networking, community, sales, and more - and you might even hear some crazy wedding stories along the way!

    262. What Engaged Couples Want (2024 Edition, Part 2)

    262. What Engaged Couples Want (2024 Edition, Part 2)

    On this episode (listen to part 1 here), we ask engaged couples the questions you can’t really ask when they reach out to you. But we can!  Questions like:
    How are you finding your wedding vendors? Instagram? Website? TikTok?Do you need to see pricing on the website?Do you want a consultation call, or do you just want info sent by email?How do you determine budget? And how has it evolved?What's something you wish wedding vendors would do differently?
    Every year we do this, and every year this is one of our most downloaded episode. So tune in to go inside the buying minds of engaged couples!
    ---
    Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

    • 43 min
    261. What Engaged Couples Want (2024 Edition, Part 1)

    261. What Engaged Couples Want (2024 Edition, Part 1)

    On this episode, we ask engaged couples the questions you can’t really ask when they reach out to you. But we can!  Questions like:
    How are you finding your wedding vendors? Instagram? Website? TikTok?Do you need to see pricing on the website?Do you want a consultation call, or do you just want info sent by email?How do you determine budget? And how has it evolved?What's something you wish wedding vendors would do differently?
    Every year we do this, and every year this is one of our most downloaded episode. So tune in to go inside the buying minds of engaged couples!
    ---
    Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

    • 33 min
    260. Unraveling and Walking Away from Entrepreneurship, with Inez Ribustello

    260. Unraveling and Walking Away from Entrepreneurship, with Inez Ribustello

    The Unraveling series, where amazing and inspiring entrepreneurs share the unraveling of old habits and mindset that holds us back, and the rebirth of new.  
    Today we feature Inez Ribustello, whose unraveling started back on September 11, 2001, when she lost nearly all of her colleagues in the terrorist attacks. At 25 years old, Inez had hustled her way up the ranks to be the beverage director at Windows on the World, a restaurant and entertainment venue located on the 106th and 107th floors of the North Tower. When the attacks happened, Inez and her husband Stephen - who was the sommelier for Windows on the World - happened to be at her sister’s wedding back home in North Carolina.
    Instead of slowing down to grieve, Inez kept hustling - and it's only now that she's beginning to process everything that happened.
    Inez Ribustello Website | Instagram | Life After Windows | On the Square: The Community That Made a Restaurant
    For previous Unravelings:156157 with Adrianna McDermott161 with Aleya Harris177 with Sara Margulis184 with Andrea Eppollito188 with Ashlyn Carter191 with Kristen Mullins aka "The Pie Lady"193 with Rachel DeAlto197 with Sandra Cassios208 with Brian Green218 with Nellie Butler238 with Natalie Franke245 with Michelle Norwood253 with Amber Melanie Smith
    (01:20) What's an Unraveling? (02:15) "With shock came a lot of anger"(06:00) Finding the right next job(10:00) Going back to Tarboro North Carolina to start a restaurant(14:10) "We had zero tools in our toolbox for what we were doing.(18:00) Throwing in the towel - on the businesses, on the marriage(24:30) The case for therapy(27:30) Why one investor refused to keep working with Inez(30:30) Inez's new chapter
    This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years, like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.
    The doors are currently closed for The Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.p

    • 43 min
    259. 5 Tips So Taxes Don't Keep You Up at Night, with CPA Tatiana Podel

    259. 5 Tips So Taxes Don't Keep You Up at Night, with CPA Tatiana Podel

    With finances, I still have blocks (listen to the intro) preventing me from fully feeling comfortable and empowered when it comes to things like tax planning, KPIs, and projections.

    I’ve learned through conversations with wedding pros and my own real life experiences that overwhelm can lead to avoidance, so my goal is to make conversations like this one easy to digest and not something you run the other way while covering your ears.

    Because as business owners, we really can’t do that. Fortunately, today’s guest Tatiana Podel is someone who explains everything in a way that anyone can understand.
    Common Tax Deduction Guide
    (00:00) Getting kicked out of my MBA finance class(04:00) "It truly does not have to be very complicated." + Tip #1(13:40) Tip #2 - Budgeting and forecasting(24:00) Tip #3 - Outsourcing and delegating(30:40) Tip #4 - Understanding your KPIs(35:00) "Don't spend $1 to save 25 cents."(37:30) The tax bill is never that big...unless you're surprised by it---
    Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

    • 47 min
    258. Top 3 Priorities for Booking Season Success (+ Bonus Training!)

    258. Top 3 Priorities for Booking Season Success (+ Bonus Training!)

    Today we're tackling engagement and booking season, and I'm going to share three strategies and mindset shifts that will help your business stand out, resonate more with your ideal clients, and help you book more easily this year - no matter what vendor category you're in.
    This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years, like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.
    The doors are currently closed for The Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

    • 10 min
    257. Ask Me Anything

    257. Ask Me Anything

    At the end of last year, I sent out a survey to my email list asking them to share what they want more of and what they want less of in 2024. And at the end, I had a spot for them to share openly about anything they had on their mind, or share a question they want me to answer.
    There were so many great questions that I decided to kick off this year with a few of those questions in an ask me anything style podcast episode!
    We'll get into:(04:15) How can wedding pros do a better job of selling their service, but at the same time, educating the client on a specific overall wedding budget they require in their market?(10:25) Do I really need to overhaul my wardrobe to attract more luxury clients?(15:00) How do you continue growth at the beginning without feeling like you have to drop thousands of dollars to market and grow?(20:50) What was the one thing that changed your wedding planning business from regular to being booked out all the time while still increasing your prices?
    You don't want to miss:Free Training Thursday, January 18th at 3:00pm ETThe Planner's Vault Challenge, January 16th to 18th - Use the Code "WFR20"
    Episodes referenced:211. Live Interviews: Inside the (Buying) Mind of Engaged Couples
    212. 4 Sales Mistakes Wedding Pros Make, with Sam Jacobson
    254. Book the Top Package, from the Own Your Business Podcast
    This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a successful event planning business with new content added consistently, plus all of my templates that I have built out over the years, like How to Get on Preferred Vendor Lists, The Client Experience, and more. The mission with the vault is to elevate the industry (along with some amazing experts and fellow entrepreneurs) and I want it to be affordable so it's possible to stay invested in the community and yourself for the long haul.
    The doors are currently closed for The Vault, but join the wait list now so you can be the first to know when the doors re-open.
    Weddings for Real on Social Media:
    Instagram: @weddingsforreal
    Facebook: @weddingsforreal
    twitter: @weddingsforreal
    Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

    • 26 min

Customer Reviews

4.9 out of 5
250 Ratings

250 Ratings

Dusty Reed ,

Actually helpful tips!

Almost every episode I’ve listened to I found myself needing to pause and take notes. I’ve gotten so many helpful, tangible tips I’ve implemented throughout my wedding business. So hard to find that type of free education in this industry, this pod is a gem!

Lilana Jaine ,

Absolutely recommend for Wedding Pros

Megan gives such invaluable advice to her listeners surrounding the wedding business, along with incredible guests! As a wedding hair and makeup artist, I love tuning in each week to Megan’s Podcast as I know I will learn something new every episode. - Susan Talamantes CEO of Jireh Artistry

Sdixon825 ,

Keeping me grounded

I sincerely love Megan, there’s so much good information in these episodes and you don’t even have to be a planner. I own a venue and find this podcast so helpful. There are times where you second guess yourself as a business owner and Megan helps to curb the crazy thoughts and affirm you’ve made the right decisions.

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