The Strategy Hour Podcast: Online Business Growth & Digital Marketing with Boss Project

Abagail Pumphrey - Business Strategist
  • 4.6 (29)
  • MARKETING
  • UPDATED SEMIWEEKLY
The Strategy Hour Podcast: Online Business Growth & Digital Marketing with Boss Project

Join our twice-weekly show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products & online courses that convert ✔ Build a profitable email list that drives daily sales ✔ Create simple, effective sales funnels & automations that sell for you ✔ Design sustainable marketing systems that actually work—without burnout No gimmicks. No outdated tactics. Just real strategies that help you create more income and impact. 📌 Grab free resources & show notes at bossproject.com/podcast

  1. 2 DAYS AGO

    Million Dollar Advice: 10 Lessons That Took Me a Decade in Business to Learn

    There’s no such thing as a right or wrong decision, especially in business. Hitting 10 years in business feels so surreal, and I’ve learned SO much along the way! Today, I share the biggest lessons I’ve learned over the past decade, the ones I really wish someone had told me when I was starting out. From making tough calls to leaning into my strengths, I’ve picked up some game-changing insights that have shaped not just my business but my entire life. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! If you’ve ever felt stuck, second-guessed yourself, or wondered if you’re cut out for this whole business thing, trust me, I’ve been there! I get real about the highs, the lows, and the moments that changed everything for me. I talk about how I stopped obsessing over making the “perfect” choice, why I stopped listening to people who didn’t get it, and why celebrating myself had to become a priority. Episode Highlights You’re Capable of More Than You Think. [0:02:10]  There’s No Such Thing as a Right or Wrong Decision. [0:04:22] Not Everyone’s Advice Is Worth Taking. [0:10:27] Lean Into What Comes Naturally. [0:12:36] Sharpen Your Strengths, Not Your Weaknesses. [0:13:41] Hard Seasons Will Come, But You Can Get Through Them. [0:24:27] Feedback Isn’t a Personal Attack. [0:26:52] Two Things Can Be True at Once. [0:31:14] No One Will Celebrate You Unless You Celebrate Yourself. [0:38:14] Building a Business Doesn’t Have to Be Lonely. [0:42:02] Whether you’re building a business, a creative project, or just a life you love, this episode is packed with real talk, honest reflections, and hard-earned lessons to help set you up for something way bigger than you ever imagined. Let’s dive in! Our Sponsors: FreshBooks get 60% off for 6 months Indeed.com/STRATEGYHOUR for a $75 sponsored job credit Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    53 min

  2. 4 DAYS AGO

    False Narratives: Those That Can’t Do, Teach

    Your knowledge is your currency! For years I feared that what I was doing wasn’t real business and I felt like I had to prove myself. I think we feel strange about this because it’s unfamiliar, not because it’s wrong. The world of traditional business is rapidly changing and you are building an online business at the beginning of the new digital frontier. Of course it’s hard to feel like an expert when everything is just beginning.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! When I started teaching online, the old saying, ‘those who can’t do, teach’ haunted me. It forced me to convince myself that what I was doing wasn’t making an impact and it couldn’t have been further from the truth! The internet has changed the way people teach and it will continue to change the way people learn. I need to remind you that you are a pioneer – online business is still in its infancy, you are literally shaping the future, and you have the opportunity to do it exactly how you want to.  Episode Highlights The Power of Online Business [0:06:20]  The Philosophy That Will Make You Feel Valuable [0:11:40] The One Thing That’s Holding You Back [0:18:53] Our Sponsors: FreshBooks get 60% off for 6 months Indeed.com/STRATEGYHOUR for a $75 sponsored job credit Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    36 min

  3. FEB 13

    24,000 Reasons I’m Bringing Blogging Back

    Blogging is not dead! It’s been waiting for small businesses to pick up the torch again and I think now is the perfect time to do it. Pretty much the only people publishing articles today are either larger businesses, software companies, or the media.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! There are fewer and fewer creators writing long-form content on the internet than I have seen in my career. Now, when I started this business, I was writing all the time. I was publishing new articles on my blog five days a week.I had really gotten away from it in 2024, but something happened in my business recently that re-inspired me to take up this untapped opportunity again. Let’s get into why. Episode Highlights How 24 000 Website Visits Made Me Realize That Blogging is Alive and Well [0:01:52]  The Main Difference Between Social Media and Blogging [0:06:50] Embracing the Opportunity to Make Your Authenticity Shine [0:13:10] What Blogging Ultimately Gives You the Chance to Do [0:24:55] My Approach to Blogging In 2025 [0:37:23] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    50 min

  4. FEB 11

    I Quit Cold Turkey

    For years, I held myself back. I made excuses. I played small. But one day, I made a decision. I quit. Cold turkey. No warning, no second-guessing. And I’m not talking about a bad habit. I quit everything holding me back—100 things! Today, I’m going to tell you exactly what I walked away from. After you hear them, you might decide to quit a few too. This is the first time I’ve done an episode like this– it’s much shorter than usual because I want you to simply listen, reflect, and then take action TODAY. Let’s get into it! Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    10 min

  5. FEB 6

    Is It Really Possible to Make Money Online Without a Huge Following?

    It may seem counterintuitive, but you don't need 1000s of followers to make 1000s of dollars! Today, I’m breaking down exactly how to build a profitable online business without a massive online following. While a big audience might seem glamorous, it’s no guarantee of a reliable income. The real magic happens when you connect with the right people, build a community, and genuinely impact the lives of your followers. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! As I’ve built my business, I’ve prioritized my actual offerings over cultivating vanity metrics. This has been an excellent system for building sales, but it’s also meant that some of my most visible platforms don’t necessarily look as successful compared to what you might expect from comparable social media accounts. Join me today as I walk you through my process and break down how you can create a profitable plan that converts and makes you a reliable income, no matter the size of your audience! Episode Highlights What is the Purpose of Social Media? [0:03:49]  Small Following – Big Engagement [0:05:35] How to Make Money from a Small Niche Following [0:11:30] Relationships Mean Everything [0:16:45] Don’t Wait – Start Today [0:23:55] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    33 min

  6. FEB 4

    The Backwards Launch Playbook: Why Selling First Works

    What if I told you that you could sell a digital product before you’ve even created it? Not only is it possible, but it might just be the smartest way to launch! In this episode, I share why this strategy works, especially for first-time creators who are unsure if their idea will even sell.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I walk you through my personal experience with preselling, and how doing it this way not only validates your idea but also motivates you to get the product out there. You’ll learn how preselling can help you build alongside your audience, refine your offer, and ensure you’re truly serving their needs.If you’ve been hesitant to launch, I’ll show you why selling first is the way to go.  Episode Highlights What You Gain From Selling First and Building Out Later [0:02:27]  Getting Ready to Launch Backwards [0:10:23] Everything I Learned From Preselling Digital Products [0:21:48] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    35 min

  7. JAN 30

    I’m Growing by 1,000 Students a Month—Here’s What I Do That You Might Not

    I recently passed the milestone of having 40,000 students which is just incredible! To have educated that many small business owners over the last decade has been such a gift and we are growing faster than we ever have before.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! At the end of 2024, I was averaging adding 1000 students a month and today I’m sharing what I’ve been doing that you may not be that I think is making all of the difference. This isn’t some magic formula that will give you the same results as me. Ultimately, this is a combination of mindset, strategy, and systems that I’ve refined over many years and these are the things I think are actually moving the needle. Episode Highlights The One Mindset Shift I Made to Be Hyper-Consistent. [0:01:53]  How to Eradicate the Fear of Failure. [0:06:46] The Biggest Opportunity to Accelerate Growth. [0:10:46] Leveraging Support. [0:17:12] The Power of Repetition. [0:22:44] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    41 min

  8. JAN 28

    How to Get More Done in 12 Weeks Than Most Do All Year

    Imagine accomplishing a year’s worth of goals in just 12 weeks. That’s what I’m doing here at Boss Project and today I’m going to share my game plan with you! I want you to think of the concept of the 12-week year as a period of focused sprints rather than annual plans. This approach creates urgency and focus and allows you to see what’s coming in a tangible way.  Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! A little while ago, I felt demotivated when it came to goal setting because a lot of the time, I either overpromised and underdelivered or simply couldn’t control the outcome of the goals anyway. When I decided to stop setting goals and instead view things as experiments, focusing exclusively on the process, I found approaching business fun, exciting, and challenging without the pressure of wins and failures. After hearing how successful other businesses have been when implementing this technique, I wanted to try it out and document the process for you to see and I think January is the perfect time to start fresh! Episode Highlights The Power of the 12-Week Year. [0:08:30]  How I Implemented the 12-Week Year in My Business. [0:16:29] My Focus for the Upcoming 12-Week Sprint. [0:19:30] How Am I Managing My Time? [0:28:24] Starting Your 12-Week Year. [0:31:08] Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

    48 min
See All (930)

4.6
out of 5
29 Ratings

About

Join our twice-weekly show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products & online courses that convert ✔ Build a profitable email list that drives daily sales ✔ Create simple, effective sales funnels & automations that sell for you ✔ Design sustainable marketing systems that actually work—without burnout No gimmicks. No outdated tactics. Just real strategies that help you create more income and impact. 📌 Grab free resources & show notes at bossproject.com/podcast

Information

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada