Today in Digital Marketing Tod Maffin
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- Business
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A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Join the thousands of senior marketers listen each day.
Check out our ad-free podcast or our daily newsletter at https://todayindigital.com/premium
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Here is How TikTok Will Die ☠︎
Ban or no ban, were TikTok's days as the marketers' darling numbered anyway? The world's largest ad agency may be considering breaking up. And getting your AI to explain its recommendations to consumers might boost your sales.
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Everybody Hates AI
Revenues up but stock price down — what caused the crash of Meta's stock? Just two letters. Also: You're not imagining it: Your Google clicks are costing more. And young TikTok creators say please, for the love of god, don't make us use Instagram!
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Don’t Call It a Comeback
They're baaack — third-party cookies: Will they ever die? Stripe makes a big move away from payments. Threads now has more daily users than X. And a review of Meta's spanky new AI: Spoiler alert — it's not great.
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Spam As a Service
Now even Reddit comments are filling up with AI spam — and a whole new generation of bots are lined up to take marketers' money. Why your buyers are willing to wait up to five days longer for their purchase. What media buyers are saying about the proposed TikTok sale. And Europe says TikTok's latest promotion is as addictive as cigarettes.
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It's Temu's World. We Just Advertise In It.
Your ad costs are going up — is it all Temu's fault? TikTok influencers say their peers are going into brand deals too hard. And the hilarious glitch at Microsoft which is sowing confusion among the Mikes.
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Amazon's Secret Spy Program Revealed
Fake company, real products — inside the elaborate secret Amazon scheme. Also: How to get your ads beside the most popular Shorts content. Your brand's Facebook group might break on Monday. And X is having another very bad week.
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Ressenyes del públic
Thank you
Thank you for taking the time to put together these podcasts. I’m new to the world of digital commerce and have found your podcasts to be very helpful, knowledgeable, and enjoyable in learning and keeping abreast with the changes in the field of digital commerce. Thanks again, Chitra
Guiding Digital Marketing Light
I’m a fire performer who gave Google $750 a month. It worked so well that I had to stop the ads in January as 2020 was fully booked. Then in March it all got cancelled. I felt lost and confused. This podcast has been the guiding light at the end of a disorienting tunnel of digital marketing. I’m so happy it’s a daily dose of learning. It’s still dark days but I can at least see a path forward.
Highly recommended
Tod’s insights and personal opinions are always worth the listen! He knows what he’s talking about.