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PRDistribution.com shares the findings of the infamous 'coca-cola' experiment by Dennis Regan, the concept of reciprocation tendency from Charlie Munger's 25 cognitive biases, how this impacts your decision making and marketing strategy.

PRDistribution.com shares what a top list can do for your next press release. This concept has been taken from top list articles, also known as listicles, and incorporated into PR.

PRDistribution.com shares the concept of 'making friends with the eminent dead', which originated from Charlie Munger, vice chairman of Berkshire Hathaway. We have also included a list of books to help you get started on your journey of making friends with the eminent dead.

PRDistribution.com shares insights on the concepts of the front end and the back end in marketing.

PRDistribution.com shares the best practices for determining an optimal marketing budget. Fundamentally, this is how all successful businesses set their marketing budgets and this goes against conventional wisdom and against what the U.S. Small Business Administration suggests.

PRDistribution.com shares the difference between objection prevention and objection handling in sales, as well as advice on how to implement prevention handling to increase the closing rate of your sales team.