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It's the most important story in the creator economy by a country mile. Today we break down the chaos surrounding TikTok's ban countdown in the US, together with a stunning lineup of media experts, creators, and small business owners. Strap in.

Today we interview Jordan Matter, who together with his daughter Salish has amassed 20 million subscribers on YouTube. We talk about the changes to their production and brand over the years, and the pros / cons of being a YouTube star at a young age.

We're back this week with some stunning revelations about Instagram's revenue compared to YouTube's...particularly in the creator revshare department. That plus Dude Perfect's $100 million deal, this week's Creator on the Rise, and VidCon's murky future under Paramount.

It's all here!

Josh and Lauren are back in the stu, fresh off meeting up in person (yes, these cohosts occasionally actually see each other IRL) at The Information's 2024 Creator Economy Summit. Today, we recap the Summit before covering YouTube's foray into paywalling Shorts. Yes, you read that right. Here we go!

Josh is down for the count this week, so we're joined by special guest co-host Zach Blume to tackle this week in the creator economy! Highlights: LinkedIn adopts a video swipe feed; Biden's on TikTok; DeSantis cracks down on kids on social media; Dude Perfect x Smoothie King and SBF is sentenced.

Lauren is back and joins us from Disney as we tackle the biggest headline of the week, which comes in the form of the biggest game show in history via a $100 million check from Amazon.