39 min

EP61: Small agency, big profile | Dr Kat Arney | First Create The Media Small Spark Theory: a marginal gains approach to new business and marketing

    • Management

I have a constant fascination with the power of agency marketing. I’m sure it’s my age – having cut my new business teeth in a pre-digital era, but my enthusiasm for the growing array of channels available for anyone to share their message with an audience shows no sign of abating.   So forgive me for […]

I have a constant fascination with the power of agency marketing. I’m sure it’s my age – having cut my new business teeth in a pre-digital era, but my enthusiasm for the growing array of channels available for anyone to share their message with an audience shows no sign of abating.   So forgive me for […]

39 min