152 episodes
Marketing #Unfiltered Sophia
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- Business
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5.0 • 3 Ratings
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In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
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Ep 152 | Webinar launches are not dead (they’re just different) with Lacey Cribb
Anyone who’s getting ready to launch, take notes!Lacey is on to talk about launching, more specifically: Launching with a webinar (even though she’s helped clients launch in all kinds of ways).We discussed things like:➡️How has launching shifted during this challenging, economic time➡️Her go-to launch tech stack➡️The bare minimum you must do to launch successfully➡️The most common misconceptios about launching that she sees holding entrepreneurs back➡️Plus we workshopped a launch that a membe...
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Ep 151 | Rescued by Seal Team Six after being abducted for 93 days in Somalia, with NY Times best selling author, Jessica Buchanan
In the spirit of the holiday, I felt called to reshare this episode. This story STILL gives me chills one year later. —--Jessica Buchanan is an American woman from Ohio who was kidnapped on October 25th, 2011.She was abducted by Somali parities and held for ransom for 93 days before Seal Team 6 rescued her on January 5th, 2012.This is a story about knowing who you are; speaking up when something doesn’t feel right; the tremendous courage it takes to experience a worst case scenario ...
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Ep 150 | Tips for your best launch yet with Ashley Brasseaux
Grab a notebook, ‘cause you’ll want to take notes.Ashley is a launch strategist for some of the biggest coaching brands on the internet.We discussed things like:➡️Why are launch conversions taking such a dip in 2024 and what should we do about it?➡️What are the 7 + 8 figure brands that are killing it doing differently?➡️With all her experience – what is *HER* favorite launch strategy?➡️How can you increase conversions on your next launch? ➡️Yay or nay on the waitlist strategy? What about...
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Ep 149 | Every decision + change she made to double (and then triple) her income (while not following any of the marketing rules) with Kristina Knapp
This one is JAM PACKED with mic drop moments. If you are looking to collapse timelines and scale your income by … a lot … this is a great episode to listen to. We cover things like: ➡️Every change or shift she made to hit 7 figures: From messaging, to pricing, to mindset, to team management systems ➡️How she has a 7 figure business even with 500 people on her list ➡️ What the heck humility REALLY is and why you need to stay far, far away from being humble ➡️ Why ...
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Ep 148 | How to *actually* break through money ceilings with Gabrielle Martorana
Gabrielle is an embodied entrepreneur coach. She teaches brave, spiritual, female entrepreneurs how to triple their income while honoring their shadow and not spiritually bypassing or falling back into the unhealthy masculine.In this episode we cover: ➡️What is REALLY causing our money glass ceiling?➡️What is something that women who make 7 figures and a move do that those who do not make 7 figures above don’t do? ➡️Signs you’re hitting a money glass ceiling (beyond what’s in ...
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Ep 147 | Funnels, systems + low lift offers to create a freedom based business with Hayley Barnes
Hayley is traveling the world thanks to her freedom based business (in fact, as we record this, she’s been on 6 flights in 5 days and is headed back to Tulum for 2 months. Pretty far away for a gal from Wales!)In this episode we talk about:➡️A super cool low-lift offer that only consists of Voxer / Telegram support. All her boundaries, what she promises, and even the rate so you can do something just like it➡️Foundations you need in place to create a freedom based business➡️Her exact funnel f...
Customer Reviews
The rock and role of social media strategy
I love Sophia’s relaxed, interesting and insightful chat and expertise into marketing in the world of social media. It feels like I’m sitting with her rather than listening to her podcast. Definitely one to tune into regularly for help with social media strategies
This is amazing
Loved this podcast and Sophia!! So informative, so funny and fun. Love what you have doing and can’t wait for the next episode. I will be downloading every week.