Gingernut Marketing

Phil Birss
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  • BUSINESS
Gingernut Marketing Podcast

An entertaining and insightful weekly podcast featuring fascinating interviews with the brightest minds in brand, digital and marketing. New episodes released every Monday morning at 7.30am.

  1. 09/12/2020

    Interview with John Cooper | Comedy meets corporate | Ep. #65

    Meet comedian John Cooper. Since 2016 he has delivered presentation skills training for Google’s Digital Garage, Power to Change, The Locality Conference, The Business Growth Hub, Avecto Cyber Security, and many others. His sessions use humour and interactivity to unlock creativity and build confidence. John is now offering online presentation training where you will discover how to make the best use of your time on webcam when all eyes are on you. If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages. This podcast is produced by Run2.

    24 min

  2. 23/11/2020

    How to become an infinite learner | Ep. #64

    "I believe that no one can truly claim to be a 'master of scale'. I believe we are all, at best, infinite learners." quotes Reid Hoffman during the seminal episode of his Master of Scale podcast. Interviewing Barry Miller, former CEO of Paramount Pictures and Fox network, Reid explores the idea that "Infinite learning is a job requirement for scale entrepreneurs." In this episode Phil shares his approach to learning and how he mixes multiple mediums to keep hi thinking fresh and his mind challenges. Phil also explores the importance of teaching you learnings with friend and colleagues as a means to cement the new knowledge. If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages. This podcast is produced by Run2.

    15 min

  3. 14/11/2020

    Sharpen the Point | Supercharge your mental health | Ep. #63

    In this episode Phil explores how we as entrepreneurs and business leaders can bounce back from the dark times and recharge our batteries in double quick time to be ready for the fight. Phil's theory on having a more positive and productive lifestyle is to 'Sharpen the Point' and squeeze the time between the positive times by creating system that will guide you back to mental health quicker. The four practices that get me back to being supercharged as as follows: Practice mindfulness Sensible living (sleep, hydration, balanced diet) Reduce stress If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    15 min

  4. 09/11/2020

    Leadership is a model | My #7 steps to success | Ep. #62

    In this episode Phil shares his 7 steps for inspiring and developing your people. The 7 steps are as follows: Explain the commercial model of the business to your team Show them how they contribute to the commercial success of the business Explain what's in it for them if we hit these commercial targets Show, Don't Tell. Lead by example and watch for the 'unconscious contract' Create an environment where your team can fail fast Always demand better from your team Praise, praise, praise your team. If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    19 min

  5. 04/11/2020

    US Elections 2020 Phil Mini-Rant | Ep. #61

    The last thing we need right now in 2020 is another anxious US Election night, but Phil take this opportunity to explain his perspective on the leadership 'qualities' of the two leading candidates.  If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    6 min

  6. 02/11/2020

    Diversity drives performance | Interview with Chelsea Slater (Innovate Her) | Ep. #60

    McKinsey & Company, a global management consulting firm, conducted research that included 180 companies in France, Germany, the United Kingdom, and the United States. They found out that companies with more diverse top teams were also top financial performers. In this episode Phil interview the inspirational Chelsea Slater from Innovate Her, an organisation which defines its vision as "To make the tech sector more equitable, by increasing diversity across the spectrum and creating more inclusive workplaces." If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    22 min

  7. 25/10/2020

    Creating a performance culture | Interview with Rory Underwood | Ep. #59

    In this episode Phil interviews RAF pilot and Rugby Union legend Rory Underwood. Since leaving the RAF has built a number of successful businesses and now leads Wingman, a strategic growth consultancy operating across the UK. From his early days as a 'sport-mad' ex-pat kid growing up in Singapore to joining the RAF as 'mudrunner' low-level pilot, flying Hawks and Tornados and clocking up 3000 miles of flight time, Rory's personal journey is full of invaluable life lessons. "Back then flying in the RAF was my job and playing rugby was my hobby at the weekend" recalls Rory as he explains the dual hats he wore throughout his career. Since leaving the RAF Rory followed his passion for helping company owners develop a performance culture in a business. If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    29 min
  8. How to grow your business during a recession | Ep. #58

    18/10/2020

    How to grow your business during a recession | Ep. #58

    After an extended COVID break, The Supercharged Entrepreneur podcast is back!! In this episode Phil shares his thoughts on how to grow during a recession or economic downturn, like which we are experiencing in 2020. Phil's five key actions are as follows: - Increase focus on marketing - Increased focus on customers services - Remove 20% cost from your business - Think laterally (move online OR change your business model) - Move fast and break things (Be the speedboat, not the oil tanker!) If you enjoyed the podcast then please spread the word by leaving a review on iTunes! Comments and feedback are very welcome via Phil's LinkedIn or Twitter pages.

    25 min
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About

An entertaining and insightful weekly podcast featuring fascinating interviews with the brightest minds in brand, digital and marketing. New episodes released every Monday morning at 7.30am.

Information

  • Creator
    Phil Birss
  • Years Active
    2018 - 2020
  • Episodes
    66
  • Rating
    Clean
  • Copyright
    © Copyright 2020 All rights reserved.
  • Show Website
    Gingernut Marketing

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