972 episodes

Bill Caskey and Bryan Neale: B2B sales trainers for the past twenty years share their strategies, frameworks, tips and tricks to help you leverage your talent, grow your skills and create your own sales success. You'll discover how you can shift your mindset, win with prospects and build long-term relationships with your clients so you can thrive and advance in your career. Bill and Bryan's approach to sales is funny, often quirky and always real. Their work has allowed them to help sales professionals, managers and leaders at hundreds of companies all over the world implement successful strategies and build profitable sales teams. Prospecting, sales communication, buyer resistance, proposals and RFPs, pricing, cold calling, sales forecasting, pain points, psychology, positioning, deal coaching, goal setting, leading and managing, achieving your goals and all the other things that work (and don't work) in the world of sales to help you be the best possible version of yourself.

The Advanced Selling Podcast Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

    • Business
    • 4.3 • 337 Ratings

Bill Caskey and Bryan Neale: B2B sales trainers for the past twenty years share their strategies, frameworks, tips and tricks to help you leverage your talent, grow your skills and create your own sales success. You'll discover how you can shift your mindset, win with prospects and build long-term relationships with your clients so you can thrive and advance in your career. Bill and Bryan's approach to sales is funny, often quirky and always real. Their work has allowed them to help sales professionals, managers and leaders at hundreds of companies all over the world implement successful strategies and build profitable sales teams. Prospecting, sales communication, buyer resistance, proposals and RFPs, pricing, cold calling, sales forecasting, pain points, psychology, positioning, deal coaching, goal setting, leading and managing, achieving your goals and all the other things that work (and don't work) in the world of sales to help you be the best possible version of yourself.

    #798: Overcoming Resistance to Change

    #798: Overcoming Resistance to Change

    In this episode, Bill and Bryan Neale delve into the common resistance people face when trying to implement new approaches or strategies, particularly in the sales world.
    The guys discuss the underlying reasons for this reluctance, often rooted in fear, and how to overcome it. Drawing from personal experiences and insights, they provide practical tips on recognizing self-limiting beliefs, embracing a growth mindset, and taking calculated risks to break through stagnation.
    Whether you're a seasoned professional or just starting out, this episode offers valuable perspectives on embracing change and continuous improvement for long-term success.
    =================================
    Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrete to Reinventing Yourself and Your Business." http://12boldmoves.com
    The Insider program is open for enrollment. If you have not checked out our small learning group, go to http://advancedsellingpodcast.com/insider to join today!
    If you haven't already, make sure you join us in our LinkedIn group: http://advancedsellingpodcast.com/linkedin.
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    • 19 min
    Who Is BZ and What Is the Blind Zebra Sales Operating System?

    Who Is BZ and What Is the Blind Zebra Sales Operating System?

    Please allow Bryan to introduce himself.
    In this solo episode, Bryan shares a little bit about his personal and professional life.
    You'll hear the backstory of his firm got such an interesting name. He also shares details about the evolution of the Blind Zebra Sales Operating System and explains the difference between a sales process and a sales operating system.
    Ready to learn more about the Blind Zebra Sales Operating System? Let's go!

    • 22 min
    #797: The Lost Art of Questioning in Sales

    #797: The Lost Art of Questioning in Sales

    In this episode, Bill and Bryan discuss what they see as the lost art of asking effective, insightful questions during sales discovery and qualification.
    Many salespeople rush through this stage by asking leading questions rather than using open-ended queries to genuinely understand the prospect's situation. 
    The guys argue that failing to properly qualify through skillful questioning leads to cluttered pipelines full of unqualified deals. And they emphasize relearning the art of questioning to have more honest, productive sales conversations that expose the right opportunities.
    =================================
    Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrete to Reinventing Yourself and Your Business." http://12boldmoves.com
    The Insider program is open for enrollment. If you have not checked out our small learning group, go to http://advancedsellingpodcast.com/insider to join today!
    If you haven't already, make sure you join us in our LinkedIn group: http://advancedsellingpodcast.com/linkedin.
    =================================

    • 16 min
    Reframing the Money Conversation

    Reframing the Money Conversation

    In this solo episode, Bill shares a powerful strategy for having more effective and comfortable conversations about pricing, ROI, and the financial implications of your product or service.
    He explains why salespeople often struggle with money conversations and avoid bringing up pricing until the last minute. His key advice is to reframe the pricing discussion to look at the full "economic picture" surrounding the prospect's investment decision.
    By expanding the dialogue to encompass all of these financial elements, you can have a deeper, more thoughtful discussion that the prospect will appreciate.
    Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrete to Reinventing Yourself and Your Business." http://12boldmoves.com

    • 5 min
    #796: Uncovering Your Blind Spots

    #796: Uncovering Your Blind Spots

    In this episode, Bill and Bryan delve into the importance of self-reflection for salespeople. They share thought-provoking questions that every salesperson should ask themselves to identify their true purpose, uncover limiting beliefs, and unlock their full potential.
    From understanding your "why" to recognizing your unique abilities and desired future, this episode provides a roadmap for self-examination and personal growth. Gain valuable insights to help you break through ceilings, align your career with your deeper motivations, and achieve greater success in sales and in life.
    Don't miss this inspiring conversation that will challenge you to look inward and strive for continuous improvement.
    =================================
    Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrete to Reinventing Yourself and Your Business." http://12boldmoves.com
    The Insider program is open for enrollment. If you have not checked out our small learning group, go to http://advancedsellingpodcast.com/insider to join today!
    If you haven't already, make sure you join us in our LinkedIn group: http://advancedsellingpodcast.com/linkedin.
    =================================

    • 23 min
    Proclaim Your Sales Process, But Don't Control It

    Proclaim Your Sales Process, But Don't Control It

    In this solo episode, Bill Caskey shares a counterintuitive approach to controlling the sales process more effectively.
    He emphasizes the importance of having a clearly defined sales process to guide prospects throughout, but advocates against trying to forcefully control or push prospects through the process.
    He provides practical insights on when to disengage from unresponsive prospects and focuses on attracting customers who value and respect the sales process. 
    Ready to Challenge the limits of your income? Join the Million Dollar Seller 5-Day Challenge Today! http://milliondollarsellerchallenge.com

    • 5 min

Customer Reviews

4.3 out of 5
337 Ratings

337 Ratings

jhongoc ,

Get to Point please.

Thanks for your time and podcast, I see you have a lot of experience but for us new listeners we would like to learn, I have listened to 5+ episodes and you guys spend too much time talking about experiences.
Your podcast name is great and attacks business owners and sales people but just please get to the meat quicker because it will help us a lot more! Thanks again! Have a great day.

RichardSternard ,

Start at 5 Minute Mark

Start the podcasts at around the 5 or 6 minute mark. It will get you past the useless chit chat which has turned most the people off after I turned them on to The Advance Selling Podcast. Very good once they get into the content of the show.

Tony G1968 ,

These are Sales Guys

These are two guys you know and can sit in a bar, drink beer, and talk (sales) shop with.

They choose topics that are simple and relevant and are not tied to how great they think they are or books they’ve written.

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