300 episodes

Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business!

In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO, social media and mobile marketing.

If you've been looking to reach more of your ideal customers and build your business, be sure to subscribe to The Marketing Agents Podcast today!

The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Market

    • Marketing
    • 4.9, 117 Ratings

Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business!

In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO, social media and mobile marketing.

If you've been looking to reach more of your ideal customers and build your business, be sure to subscribe to The Marketing Agents Podcast today!

    How to Do Keyword Research for Any Industry – Cyrus Shepard

    How to Do Keyword Research for Any Industry – Cyrus Shepard

    Successful SEO starts with keyword research. Moz’s Cyrus Shepard reminds us that you need to rank for what people are actually searching for, not what you think they’re searching for. That means truly understanding exactly what a keyword is, and prioritizing keywords by potential. Uncover more ideas by determining what keywords your competitors are ranking for.  Yes, you can actually do that.  Why recreate the wheel when they’ve already done some of the heavy lifting for you?

    • 51 min
    How to Inject Creativity Into Your Next Marketing Campaign – Caitlin Halpert

    How to Inject Creativity Into Your Next Marketing Campaign – Caitlin Halpert

    Like every industry, digital marketing also has their list of “best practices” that you’re told to follow. And while there is certainly some truth to that, Caitlin Halpert from 3Q Digital, can attest that with a little creative “pushing of the boundaries”, and letting the data from your creative testing do the talking, you just may find you’re driving more growth and efficiency through these new ideas.

    • 25 min
    How to Write Emails That Your Customers Want to Open – Tarzan Kay

    How to Write Emails That Your Customers Want to Open – Tarzan Kay

    So there's lots of different things to be looking at when you're doing email marketing, but I would definitely say those replies are the most important part. And when you see a lot of people replying, that's when you know you've definitely hit on something that's important. And that you've got to talk more about that

    • 35 min
    B2B Digital Marketing: Finding Your Audience Online – James Soto

    B2B Digital Marketing: Finding Your Audience Online – James Soto

    Why is B2B marketing important? Creating quality content allows you to establish your business’s brand and positional, as well as allows you to connect with your target audience and show your authority and credibility in your market.  But as B2B marketing expert James Soto will attest, the B2B buying cycle is much longer than it is for B2C, and customer expectation is different, so you need to make sure you’re adjusting for that throughout your process.

    • 31 min
    Why Renting an Email List Isn’t As Shady As It Sounds – Doug Morneau

    Why Renting an Email List Isn’t As Shady As It Sounds – Doug Morneau

    If you’re an ethical marketer, you know that buying an email list is considered “shady” and Email Service Providers such as MailChimp won’t allow you use use purchased lists on their platform. But Doug Morneau is here to explain that renting an email list is much different, and how it can help you reach more of your ideal, targeted customers.
    To break it down in its simplest form, email list rental – also known as “sponsored mail” – is really just another form of influencer marketing. It’s just one more way of allowing your brand/product/company to reach potential customers via their email inbox that fit a certain demographic that they’ve already shown interest in. You’re gaining a one-time right to contact them, but it’s the email list owner who conducts the actual mailing for you. 

    • 32 min
    Is influencer marketing right for your business? - Neal Schaffer

    Is influencer marketing right for your business? - Neal Schaffer

    In a nutshell, influencer marketing is really just a type of social media marketing that uses product mentions and endorsements from influencers – people who have already built up a loyal and dedicated following, and are perhaps seen as experts in their area or niche.
    So if the thought of riding the coat tails of a well-known or well-respected influencer while they talk up your products and services sounds like an easy win, influencer marketing expert Neal Schaffer is here to remind you that it’s not always that simple. You could do more harm than good to your business’s reputation is you aren’t careful and calculated when choosing which influencers to work with. Ideally you always want to work with someone who is also aligned with what your business and brand stands for.

    • 37 min

Customer Reviews

4.9 out of 5
117 Ratings

117 Ratings

Grusha - ElitePodcastBookings ,

Helpful Content!

We love your show... we look forward to your next episodes! Cheers!

Mousepotato500 ,

Essential marketing advice for all businesses

I’ve listened to Rich’s podcast on and off for several years (since before the rebrand). I keep returning for the interesting content marketing topics and entertaining guests. Best of all, some of the advice has helped me run my business more effectively and attract more attention.

Oldwell Jim ,

Awesome Podcast with great content and guests

I started listening to this Podcast last year when I was learning more about SEO, social media and small business online marketing. During the time I was taking a SEO course on Coursera from UC Davis and Rich's podcast was awesome supplementary content to learn even more.

Although I decided to not go into the SEO field for a profession, I am still listening to the podcast and will use many of the insights I gained and am still gaining when I start my own corporate training and development company later this year. I especially loved the most recent episode about optimizing my LinkedIn profile which will help my business get started strong.

Thanks Rich for the awesome podcast and sharing your experience and network with the world. Congrats on 300 and I hope you make it to 3,000!!!!

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