13 episodes

Former Wieden+Kennedy Executive Creative Director Jason Bagley (created iconic campaigns for brands like Nike, Old Spice, KFC, Samsung, and more) interviews the world’s top advertising creatives, breaks down their creative process, and reveals the secrets and techniques to doing the best work of your life.

Bagley Talks to an Important Person Jason Bagley

    • Education
    • 4.9 • 15 Ratings

Former Wieden+Kennedy Executive Creative Director Jason Bagley (created iconic campaigns for brands like Nike, Old Spice, KFC, Samsung, and more) interviews the world’s top advertising creatives, breaks down their creative process, and reveals the secrets and techniques to doing the best work of your life.

    13: Rob Reilly-The Number One Job of a CCO

    13: Rob Reilly-The Number One Job of a CCO

    In this episode of Bagley Talks to an Important Person, Jason Bagley engages in a captivating conversation with Rob Reilly, the Global Chief Creative Officer of WPP, exploring the realm of creativity and innovation. Rob, celebrated for his leadership in the advertising industry, shares insights from his journey, including his pivotal role in WPP's journey to becoming the Creative Company of the Year at Cannes Festival 2022.
    Listeners are treated to a behind-the-scenes look at Rob's creative process and the groundbreaking campaigns he's spearheaded. Enjoy!

    Jason’s Free Masterclass Training: https://school-of-astonishing-pursuits.mykajabi.com/webinar-registation?li_fat_id=577593ee-297a-430f-bffa-140222b8df9a

    Learn The Secrets And Techniques Of The World's Best Advertising Pros:
    https://schoolofastonishingpursuits.com/

    Follow Jason on Linkedin: https://www.linkedin.com/in/jason-bagley-96b33612/

    Rob’s LinkedIn: https://www.linkedin.com/in/rob-reilly-796717/  

    • 1 hr 7 min
    12: Lawrence Mellili-How To Art Direct Campaigns That Transcend Advertising

    12: Lawrence Mellili-How To Art Direct Campaigns That Transcend Advertising

    Lawrence Melilli is a Creative Director at Wieden+Kennedy in Portland where he has spent the last decade. In his time there he’s overseen and worked across brands like KFC, Jordan Brand, Nike, EA Sports, EAFC (formerly FIFA), Old Spice, HBO, Trolli, Expedia, P&G, Ford and Fox Sports. These opportunities have led him to some interesting situations including: being patched into a conference call with Michael Jordan, standing in a buffet line with Ice Cube, reanimating the corpse of Colonel Sanders, being one half of an awkward hug with the reigning NBA MVP, cowering in the corner of a hotel suite while the creators of Game of Thrones recounted having their hands broken by Aquaman, performing an epic troll job on 300 million gamers, and being sent to the last known whereabouts of El Chapo to shoot a deodorant commercial. 

    2x Cannes Lions Grand Prix winner, One Show Jury Member, 10 year Wieden+Kennedy Veteran, and my work has been featured on Saturday Night Live, Kim Kardashian's Instagram, The Tonight Show with Jimmy Fallon, Late Night with Seth Meyers, the Atlantic, and the NY Times to name a few. 

    Jason’s Free Masterclass Training: https://school-of-astonishing-pursuits.mykajabi.com/webinar-registation?li_fat_id=577593ee-297a-430f-bffa-140222b8df9a

    Learn The Secrets And Techniques Of The World's Best Advertising Pros:
    https://schoolofastonishingpursuits.com/

    Follow Jason on Linkedin: https://www.linkedin.com/in/jason-bagley-96b33612/

    Lawrence’s Website: https://www.lawrencemelilli.com/

    • 1 hr 7 min
    11: Jaclyn Crowley-Women In Creative Departments

    11: Jaclyn Crowley-Women In Creative Departments

    Jaclyn Crowley has been working in advertising for 20 plus years. She has worked with some of the smartest minds and kindest humans advertising has to offer. While at W+K, she developed award-winning work for brands like HBO, Delta, Duracell and AT&T. In 2019, Jaclyn led and helped win W+K NY's largest client win in its history, McDonald's global. Before that, she got her start as an art director at Bozell, where she focused on the infamous "Got Milk?" campaign. Recently, she stepped away from advertising, though keeping a toe in for the thrill of it. Currently, she’s cooking up a fledgling little platform called GrannieHQ, a place committed to making women feel less horrible about getting older.

    Jason’s Free Masterclass Training: https://school-of-astonishing-pursuits.mykajabi.com/webinar-registation?li_fat_id=577593ee-297a-430f-bffa-140222b8df9a

    Learn The Secrets And Techniques Of The World's Best Advertising Pros:
    https://schoolofastonishingpursuits.com/

    Follow Jason on Linkedin: https://www.linkedin.com/in/jason-bagley-96b33612/

    • 44 min
    10: Yahkeema Moffitt

    10: Yahkeema Moffitt

    Yahkeema is a writer and creative director at Wieden+Kennedy Portland and has helped create campaigns for TurboTax, Quilted Northern, Apple, Visa, Nike, The Grammys, and Facebook. Before W+K she created great work for Droga5, Facebook, Media Arts Lab and Brunner. She's been a finalist for AdAge's Creative of The Year. Enjoy the conversation!

    Watch the Podcast: https://www.youtube.com/watch?v=OJ6beIz2EUc
    Creative Megamachine Website: https://schoolofastonishingpursuits.com/
    Yahkeema’s Works: https://vimeo.com/yahkeema

    • 1 hr 6 min
    9: Chris Beresford-Hill

    9: Chris Beresford-Hill

    In this episode, Jason Bagley and legendary creative leader Chris-Beresford-Hill discuss the industry's pitiful lack of training for CD's, and share powerful insights and advice for on how to be a great creative leader.

    Chris Beresford-Hill is North America President and Chief Creative Officer of Ogilvy, joining in 2021.

    By 2023 Ogilvy was AdAge Comeback Agency of the Year, one of Fast Co’s most Innovative, as well as 2023 Global Effies Network of the Year, and 2022 Cannes Network of the Year. 

    Previously, Chris spent four years as Chief Creative Officer at TBWA\Chiat\Day New York, helping lead a transformation resulting in the best Cannes performance and most creative awards in the office’s history, while growing the business 180%, with no layoffs during COVID.  

    TBWA returned to the AdAge Agency A-List, after a decade long absence, as well as Fast Co’s Most Innovative list, remaining there every year under his leadership. TBWA was also ADWEEK Network of the Year twice. Individually, Chris was back-to-back finalist for AdAge’s CCO of the year, and Campaign US Creative Person of the Year.

    Prior to TBWA, Chris spent eight years as Executive Creative Director at BBDO New York, steering some of the agency’s most iconic work, alongside partner Dan Lucey, helping the shop earn multiple AdAge Creativity, and ADWEEK Agency of the Year honors, AdAge A-List appearances, and Network of the Year honors at Cannes, including Network of the Decade. 

    He F'd up and did not go work for Bagley in 2009. But the two remain friends, maybe even better for it.

    Chris previously held Creative Director and Writer positions at Saatchi NY, Goodby, Silverstein & Partners SF, and Modernista! in Boston - where he stared out as an unpaid intern in 2002, writing automotive brochures for General Motors.  He has been included in ADWEEK Best Creatives, the ADWEEK 100, Business Insider’s Most Creative People in Advertising, and the AdAge 40 Under 40, back when he was under 40.

    Jason’s Free Masterclass Training: https://school-of-astonishing-pursuits.mykajabi.com/webinar-registation?li_fat_id=577593ee-297a-430f-bffa-140222b8df9a

    Subscribe to A.S.A.P Newsletter: https://school-of-astonishing-pursuits.mykajabi.com/cd

    • 58 min
    8: Eric Kallman

    8: Eric Kallman

    Join former Wieden+Kennedy Jason Bagley, and creative legend Eric Kallman as they showcase some of the award-winning 15-second and 6-second commercials Eric and his teams have created over the years, while breaking down some of the keys to making great 15 and 6-second commercials. 

    Eric Kallman is co-founder of ad agency Erich & Kallman, and one of the most awarded creatives in advertising history.

    • 1 hr

Customer Reviews

4.9 out of 5
15 Ratings

15 Ratings

dwmarvin ,

An important podcast

Listening to Bagley talk to important people makes me feel like an important person.

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